PageSourceSearch

https://www.campaignasia.com/news

html campaignasia.com collected 2026-10-02 08:33:01 UTC 172,170 bytes, 5,382 lines download raw bytes

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3
4<head>
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6    <title>News | Campaign Asia</title>
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229
230
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261
262
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270    
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296    
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298    
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312            
313              
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315                  
316  <li class="primaryLink " data-cy="">
317
318    
319    
320    
321    
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323
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325
326
327
328
329<a href="https://www.campaignchina.com/" data-cy="china" 
330 
331     
332    target="_blank"  
333    
334        rel="noopener noreferrer"
335    
336    
337    >
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339    
340        CHINA 
341    
342        
343</a>
344
345
346
347    
348    
349    
350
351  </li>
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355          
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360
361    
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364    
365
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370
371
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373 
374     
375    target="_blank"  
376    
377        rel="noopener noreferrer"
378    
379    
380    >
381        
382    
383        INDONESIA 
384    
385        
386</a>
387
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390    
391    
392    
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394  </li>
395
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398          
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407    
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413
414
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416 
417     
418    target="_blank"  
419    
420        rel="noopener noreferrer"
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422    
423    >
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428        
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430
431
432
433    
434    
435    
436
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439
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446    
447
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450
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458    
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460    
461    
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463
464
465
466
467
468
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470 
471     
472    target="_blank"  
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474        rel="noopener noreferrer"
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476    
477    >
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479    
480        UK 
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482        
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484
485
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487    
488    
489    
490
491  </li>
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494            
495            
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500
501    
502    
503    
504    
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509
510
511
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513 
514     
515    target="_blank"  
516    
517        rel="noopener noreferrer"
518    
519    
520    >
521        
522    
523        RED 
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525        
526</a>
527
528
529
530    
531    
532    
533
534  </li>
535
536
537            
538            
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540            
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544    
545    
546    
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551
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553
554
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557     
558    target="_blank"  
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560        rel="noopener noreferrer"
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562    
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568        
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570
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574    
575    
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577  </li>
578
579
580            
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586
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589    
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597
598<a href="https://www.campaigncanada.ca/" data-cy="canada" 
599 
600     
601    target="_blank"  
602    
603        rel="noopener noreferrer"
604    
605    
606    >
607        
608    
609        CANADA 
610    
611        
612</a>
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628  <li class="primaryLink " data-cy="brand-menu">
629
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632    
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638
639
640
641<a href="https://www.campaignindia.in/" data-cy="india" 
642 
643     
644    target="_blank"  
645    
646        rel="noopener noreferrer"
647    
648    
649    >
650        
651    
652        INDIA 
653    
654        
655</a>
656
657
658
659    
660    
661    
662
663  </li>
664
665
666            
667            
668            
669            
670            
671  <li class="primaryLink " data-cy="brand-menu">
672
673    
674    
675    
676    
677
678
679
680
681
682
683
684<a href="https://campaigngermany.de/" data-cy="germany" 
685 
686     
687    target="_blank"  
688    
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690    
691    
692    >
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694    
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728 
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730    target="_blank"  
731    
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734    
735    >
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737    
738        MIDDLE EAST 
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740        
741</a>
742
743
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745    
746    
747    
748
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751
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759        
760        <div class="header__container">
761            <div class="header__mobileNav">
762                <div class="header__mobileLogo">
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765
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771		<figure class="figure imageAsset  ">
772			
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775			</a>
776			
777
778			
779		</figure>
780
781                </div>
782                <button type="button" class="header__mobileSearchToggle" aria-label="Show search f
782ield"></button>
783                <button type="button" class="header__mobileNavToggle" aria-label="Open menu"></button>
784            </div>
785            <div class="header__container--inner">
786                <div class="header__logoWithNav ">
787                    <div class="header__brandLogo">
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800			</a>
801			
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803			
804		</figure>
805
806                    </div>
807                    
808                    
809                    <!-- TEMPLATE: Menu-SiteMenu.liquid -->
810<nav id="siteMenu">
811    <ul class="nav">
812		
813		
814		
815		
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817			
818  <li class="primaryLink " data-cy="site-menu">
819
820    
821    
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833        <form action="/OrchardCore.Users/ExternalAuthentications/ExternalLogin" method="post" class="form-horizontal no-multisubmit d-inline">
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835            <input type="hidden" name="provider" value="OpenIdConnect" />
836            <input type="hidden" name="returnUrl" value="/news" />
837            <button type="submit" 
838                    class="btn btn-link nav-link" 
839                    title="Log in using your external account">
840                Sign In
841            </button>
842        </form>
843    
844
845
846
847
848    
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851
852  </li>
853
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862  <li class="primaryLink " data-cy="site-menu">
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864    
865    
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867    
868
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870
871
872
873
874  
875    <a class="nav-link" href="https://www.campaignasia.com/register">
876      Register
877    </a>
878  
879
880
881    
882    
883    
884
885  </li>
886
887
888		
889		
890		
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894			
895  <li class="primaryLink " data-cy="site-menu">
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902
903
904
905
906
907
908<a href="https://www.campaignasia.com/subscribe" data-cy="subscribe" 
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911    target="_self"  
912    
913    
914    >
915        
916    
917        Subscribe 
918    
919        
920</a>
921
922
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924    
925    
926    
927
928  </li>
929
930
931		
932		
933		
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935		
936		
937			
938  <li class="primaryLink " data-cy="site-menu">
939
940    
941    
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944
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946
947
948
949
950
951<a href="https://accounts.haymarket.media/manage?src=campaignasia" data-cy="bulletin sign up" 
952 
953     
954    target="_blank"  
955    
956        rel="noopener noreferrer"
957    
958    
959    >
960        
961    
962        Bulletin Sign Up 
963    
964        
965</a>
966
967
968
969    
970    
971    
972
973  </li>
974
975
976		
977		
978		
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980		
981		
982			
983  <li class="primaryLink " data-cy="site-menu">
984
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995
996<a href="https://www.campaignasia.com/corporatesubscription" data-cy="team licences" 
997 
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1002        
1003    
1004        Team Licences 
1005    
1006        
1007</a>
1008
1009
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1014
1015  </li>
1016
1017
1018		
1019		
1020	</ul>
1021</nav>
1022                    
1023                    
1024                    <div class="header__brandMenuSticky">
1025                        
1026                        
1027                        <div id="brandMenu" class="brandSwitchingBar">
1028    
1029    <div class="brandSwitchingBar__inner">
1030
1031        <!-- Mobile H2 toggle -->
1032        <h2 class="menuMobileTextForBrandNavbar"><span>Choose Campaign site</span></h2>
1033
1034        <ul class="nav brandSwitchingBar__nav">
1035            
1036            
1037            
1038            
1039  <li class="primaryLink  dropdown" data-cy="brand-menu">
1040
1041    
1042    
1043    
1044    
1045
1046
1047
1048
1049
1050
1051
1052<a href="https://www.campaignasia.com/" data-cy="asia" 
1053 
1054     
1055    target="_blank"  
1056    
1057        rel="noopener noreferrer"
1058    
1059    
1060    >
1061        
1062    
1063        ASIA 
1064    
1065        
1066</a>
1067
1068
1069
1070    
1071    
1072    
1073    
1074        
1075            
1076            
1077    
1078    
1079    
1080        <div class="arrowIconClass">
1081        <span  class="arrowIcon" aria-expanded="false" aria-controls="Features-sub-nav"> <i></i></span>
1082        </div>
1083    
1084
1085    
1086    
1087    
1088      
1089
1090      
1091      
1092        
1093          
1094          
1095
1096      
1097      
1098        <nav class="subNav">
1099          <ul>
1100            
1101            
1102              
1103                  
1104                  
1105  <li class="primaryLink " data-cy="">
1106
1107    
1108    
1109    
1110    
1111
1112
1113
1114
1115
1116
1117
1118<a href="https://www.campaignchina.com/" data-cy="china" 
1119 
1120     
1121    target="_blank"  
1122    
1123        rel="noopener noreferrer"
1124    
1125    
1126    >
1127        
1128    
1129        CHINA 
1130    
1131        
1132</a>
1133
1134
1135
1136    
1137    
1138    
1139
1140  </li>
1141
1142
1143              
1144          
1145              
1146                  
1147                  
1148  <li class="primaryLink " data-cy="">
1149
1150    
1151    
1152    
1153    
1154
1155
1156
1157
1158
1159
1160
1161<a href="https://www.campaignindonesia.id/" data-cy="indonesia" 
1162 
1163     
1164    target="_blank"  
1165    
1166        rel="noopener noreferrer"
1167    
1168    
1169    >
1170        
1171    
1172        INDONESIA 
1173    
1174        
1175</a>
1176
1177
1178
1179    
1180    
1181    
1182
1183  </li>
1184
1185
1186              
1187          
1188              
1189                  
1190                  
1191  <li class="primaryLink " data-cy="">
1192
1193    
1194    
1195    
1196    
1197
1198
1199
1200
1201
1202
1203
1204<a href="https://www.campaignjapan.com/" data-cy="japan" 
1205 
1206     
1207    target="_blank"  
1208    
1209        rel="noopener noreferrer"
1210    
1211    
1212    >
1213        
1214    
1215        JAPAN 
1216    
1217        
1218</a>
1219
1220
1221
1222    
1223    
1224    
1225
1226  </li>
1227
1228
1229              
1230          
1231          </ul>
1232        </nav>
1233      
1234
1235    
1236
1237  </li>
1238
1239
1240            
1241            
1242            
1243            
1244            
1245  <li class="primaryLink " data-cy="brand-menu">
1246
1247    
1248    
1249    
1250    
1251
1252
1253
1254
1255
1256
1257
1258<a href="https://www.campaignlive.co.uk/" data-cy="uk" 
1259 
1260     
1261    target="_blank"  
1262    
1263        rel="noopener noreferrer"
1264    
1265    
1266    >
1267        
1268    
1269        UK 
1270    
1271        
1272</a>
1273
1274
1275
1276    
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1278    
1279
1280  </li>
1281
1282
1283            
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1288  <li class="primaryLink " data-cy="brand-menu">
1289
1290    
1291    
1292    
1293    
1294
1295
1296
1297
1298
1299
1300
1301<a href="https://www.campaign.red/" data-cy="red" 
1302 
1303     
1304    target="_blank"  
1305    
1306        rel="noopener noreferrer"
1307    
1308    
1309    >
1310        
1311    
1312        RED 
1313    
1314        
1315</a>
1316
1317
1318
1319    
1320    
1321    
1322
1323  </li>
1324
1325
1326            
1327            
1328            
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1330            
1331  <li class="primaryLink " data-cy="brand-menu">
1332
1333    
1334    
1335    
1336    
1337
1338
1339
1340
1341
1342
1343
1344<a href="https://www.campaignlive.com/" data-cy="us" 
1345 
1346     
1347    target="_blank"  
1348    
1349        rel="noopener noreferrer"
1350    
1351    
1352    >
1353        
1354    
1355        US 
1356    
1357        
1358</a>
1359
1360
1361
1362    
1363    
1364    
1365
1366  </li>
1367
1368
1369            
1370            
1371            
1372            
1373            
1374  <li class="primaryLink " data-cy="brand-menu">
1375
1376    
1377    
1378    
1379    
1380
1381
1382
1383
1384
1385
1386
1387<a href="https://www.campaigncanada.ca/" data-cy="canada" 
1388 
1389     
1390    target="_blank"  
1391    
1392        rel="noopener noreferrer"
1393    
1394    
1395    >
1396        
1397    
1398        CANADA 
1399    
1400        
1401</a>
1402
1403
1404
1405    
1406    
1407    
1408
1409  </li>
1410
1411
1412            
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1417  <li class="primaryLink " data-cy="brand-menu">
1418
1419    
1420    
1421    
1422    
1423
1424
1425
1426
1427
1428
1429
1430<a href="https://www.campaignindia.in/" data-cy="india" 
1431 
1432     
1433    target="_blank"  
1434    
1435        rel="noopener noreferrer"
1436    
1437    
1438    >
1439        
1440    
1441        INDIA 
1442    
1443        
1444</a>
1445
1446
1447
1448    
1449    
1450    
1451
1452  </li>
1453
1454
1455            
1456            
1457            
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1459            
1460  <li class="primaryLink " data-cy="brand-menu">
1461
1462    
1463    
1464    
1465    
1466
1467
1468
1469
1470
1471
1472
1473<a href="https://campaigngermany.de/" data-cy="germany" 
1474 
1475     
1476    target="_blank"  
1477    
1478        rel="noopener noreferrer"
1479    
1480    
1481    >
1482        
1483    
1484        GERMANY 
1485    
1486        
1487</a>
1488
1489
1490
1491    
1492    
1493    
1494
1495  </li>
1496
1497
1498            
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1500            
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1503  <li class="primaryLink " data-cy="brand-menu">
1504
1505    
1506    
1507    
1508    
1509
1510
1511
1512
1513
1514
1515
1516<a href="https://campaignme.com/" data-cy="middle east" 
1517 
1518     
1519    target="_blank"  
1520    
1521        rel="noopener noreferrer"
1522    
1523    
1524    >
1525        
1526    
1527        MIDDLE EAST 
1528    
1529        
1530</a>
1531
1532
1533
1534    
1535    
1536    
1537
1538  </li>
1539
1540
1541            
1542            
1543        </ul>
1544    </div>
1545</div>
1546                    </div>
1547                    
1548                </div>
1549                
1550                <div class="header__siteLogo">
1551                    
1552
1553
1554
1555
1556
1557
1558
1559		<figure class="figure imageAsset  ">
1560			
1561			<a href="/" target="">
1562				<img src="https://www.campaignasia.com/media/mediafields/Image/4vh7rz7szagma5710hmqdcf8cn/28b891e5.svg" class="figure-img img-fluid" alt="" />
1563			</a>
1564			
1565
1566			
1567		</figure>
1568
1569                </div>
1570                <div class="header__mainMenu">
1571                    
1572                    
1573                    
1574
1575<nav class="nestedNav" id="mainMenu" data-cy="accountNav">
1576    <ul class="topNav">
1577        
1578            
1579            
1580  <li class="primaryLink " data-cy="main-menu">
1581
1582    
1583    
1584    
1585    
1586
1587
1588
1589
1590
1591
1592
1593<a href="https://www.campaignasia.com/" data-cy="home" 
1594 
1595     
1596    
1597    
1598    >
1599        
1600    
1601        Home 
1602    
1603        
1604</a>
1605
1606
1607
1608    
1609    
1610    
1611
1612  </li>
1613
1614
1615        
1616            
1617            
1618  <li class="primaryLink " data-cy="main-menu">
1619
1620    
1621    
1622    
1623    
1624
1625
1626
1627
1628
1629
1630
1631<a href="https://www.campaignasia.com/in-depth" data-cy="in-depth" 
1632 
1633     
1634    
1635    
1636    >
1637        
1638    
1639        In-Depth 
1640    
1641        
1642</a>
1643
1644
1645
1646    
1647    
1648    
1649
1650  </li>
1651
1652
1653        
1654            
1655            
1656  <li class="primaryLink " data-cy="main-menu">
1657
1658    
1659    
1660    
1661    
1662
1663
1664
1665
1666
1667
1668
1669<a href="https://www.campaignasia.com/news" data-cy="news" 
1670 
1671     
1672    
1673    
1674    >
1675        
1676    
1677        News 
1678    
1679        
1680</a>
1681
1682
1683
1684    
1685    
1686    
1687
1688  </li>
1689
1690
1691        
1692            
1693            
1694  <li class="primaryLink  dropdown" data-cy="main-menu">
1695
1696    
1697    
1698    
1699    
1700
1701
1702
1703
1704
1705
1706
1707<a href="https://www.campaignasia.com/the-work" data-cy="the work" 
1708 
1709     
1710    
1711    
1712    >
1713        
1714    
1715        The Work 
1716    
1717        
1718</a>
1719
1720
1721
1722    
1723    
1724    
1725    
1726        
1727            
1728            
1729    
1730    
1731    
1732        <div class="arrowIconClass">
1733        <span  class="arrowIcon" aria-expanded="false" aria-controls="Features-sub-nav"> <i></i></span>
1734        </div>
1735    
1736
1737    
1738    
1739    
1740      
1741
1742      
1743      
1744        
1745          
1746          
1747
1748      
1749      
1750        <nav class="subNav">
1751          <ul>
1752            
1753            
1754              
1755                  
1756                  
1757  <li class="primaryLink " data-cy="">
1758
1759    
1760    
1761    
1762    
1763
1764
1765
1766
1767
1768
1769
1770<a href="https://www.campaignasia.com/campaign-case-study-library" data-cy="case studies" 
1771 
1772     
1773    
1774    
1775    >
1776        
1777    
1778        Case Studies 
1779    
1780        
1781</a>
1782
1783
1784
1785    
1786    
1787    
1788
1789  </li>
1790
1791
1792              
1793          
1794          </ul>
1795        </nav>
1796      
1797
1798    
1799
1800  </li>
1801
1802
1803        
1804            
1805            
1806  <li class="primaryLink " data-cy="main-menu">
1807
1808    
1809    
1810    
1811    
1812
1813
1814
1815
1816
1817
1818
1819<a href="https://www.campaignasia.com/events" data-cy="events" 
1820 
1821     
1822    
1823    
1824    >
1825        
1826    
1827        Events 
1828    
1829        
1830</a>
1831
1832
1833
1834    
1835    
1836    
1837
1838  </li>
1839
1840
1841        
1842            
1843            
1844  <li class="primaryLink " data-cy="main-menu">
1845
1846    
1847    
1848    
1849    
1850
1851
1852
1853
1854
1855
1856
1857<a href="https://www.campaignasia.com/awards" data-cy="awards" 
1858 
1859     
1860    
1861    
1862    >
1863        
1864    
1865        Awards 
1866    
1867        
1868</a>
1869
1870
1871
1872    
1873    
1874    
1875
1876  </li>
1877
1878
1879        
1880            
1881            
1882  <li class="primaryLink " data-cy="main-menu">
1883
1884    
1885    
1886    
1887    
1888
1889
1890
1891
1892
1893
1894
1895<a href="https://www.campaignasia.com/top50" data-cy="top50 brands" 
1896 
1897     
1898    target="_blank"  
1899    
1900        rel="noopener noreferrer"
1901    
1902    
1903    >
1904        
1905    
1906        Top50 Brands 
1907    
1908        
1909</a>
1910
1911
1912
1913    
1914    
1915    
1916
1917  </li>
1918
1919
1920        
1921            
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1923  <li class="primaryLink " data-cy="main-menu">
1924
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1930
1931
1932
1933
1934
1935
1936<a href="https://www.campaignasia.com/article/campaign-asia-s-agency-performance-reviews-2026/4bvk2ex18m4gptpbwvab2t6d5q" data-cy="agency report card" 
1937 
1938     
1939    
1940    
1941    >
1942        
1943    
1944        Agency Report Card 
1945    
1946        
1947</a>
1948
1949
1950
1951    
1952    
1953    
1954
1955  </li>
1956
1957
1958        
1959            
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1961  <li class="primaryLink " data-cy="main-menu">
1962
1963    
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1971
1972
1973
1974<a href="https://www.campaignasia.com/the-knowledge" data-cy="the knowledge" 
1975 
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1977    
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1979    >
1980        
1981    
1982        The Knowledge 
1983    
1984        
1985</a>
1986
1987
1988
1989    
1990    
1991    
1992
1993  </li>
1994
1995
1996        
1997            
1998            
1999  <li class="primaryLink " data-cy="main-menu">
2000
2001    
2002    
2003    
2004    
2005
2006
2007
2008
2009
2010
2011
2012<a href="https://www.campaignasia.com/agencyportfolio/" data-cy="agency portfolio" 
2013 
2014     
2015    target="_blank"  
2016    
2017        rel="noopener noreferrer"
2018    
2019    
2020    >
2021        
2022    
2023        Agency Portfolio 
2024    
2025        
2026</a>
2027
2028
2029
2030    
2031    
2032    
2033
2034  </li>
2035
2036
2037        
2038            
2039            
2040
2041        
2042            
2043            
2044
2045        
2046    </ul>
2047</nav>
2048                    
2049                    <div class="header__siteSearch">
2050                        <form action="/search" class="header__siteSearch__searchForm" id="topSearchForm" method="get">
2051                            <div class="header__siteSearch__searchFields">
2052                                <label for="searchPhrase">Search</label>
2053                                <input class="header__siteSearch__searchPhrase" id="searchPhrase" data-cy="searchPhrase" name="Terms"
2054                                       placeholder="Search" type="text" value="">
2055                                <button type="submit" data-cy="headerSearch" class="header__siteSearch__searchSubmit"
2056                                        aria-label="Search">
2057                                    Search
2058                                </button>
2059                            </div>
2060                        </form>
2061                    </div>
2062                    
2063                </div>
2064                
2065            </div>
2066        </div>
2067        
2068    </div>
2069</header>
2070</div>
2071
2072
2073<div class="widget-container">
2074
2075    <div class="widget widget-liquid">
2076    <div class="widget-body">
2077        <style>
2078.contentListContainer.eventsHeader{     display: flex;
2079    vertical-align: top;
2080    width: 100%;}
2081.contentListContainer.eventsHeader .widget__title {width:87%;}
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2083    max-width: 112px;
2084    font-family: 'tablet-gothic';
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2087    justify-content: center;
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2090    border: 1px solid var(--primary-color);
2091    margin-top: auto;
2092    padding: 5px 14px;    margin-bottom: 5px;
2093  font-size: var(--fontsize-desktop-a);
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2095}
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2099  }
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2101
2102    </div>
2103</div>
2104
2105</div>
2106
2107
2108<div class="widget-container">
2109
2110    <div class="widget widget-liquid">
2111    <div class="widget-body">
2112        
2113
2114    </div>
2115</div>
2116
2117</div>
2118
2119      </div>
2120      
2121
2122
2123<article class="content-item page" id="main">
2124
2125
2126
2127<div class="field field-type-htmlfield field-name-page-introduction">
2128    
2129</div>
2130
2131
2132<div class="field field-type-htmlfield field-name-page-bread-crumbs">
2133    
2134</div>
2135
2136
2137
2138
2139<section class="flow">
2140
2141    
2142
2143
2144
2145
2146
2147    
2148
2149
2150
2151
2152
2153
2154
2155
2156
2157
2158
2159  
2160
2161
2162
2163    
2164        <section class="widget widget-container widget-align-justify widget-size-100 container container--contained" style="background-color:transparent">
2165    
2166        
2167
2168<section class="flow">
2169
2170    
2171
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2174
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2176    
2177
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2189
2190
2191
2192    
2193        <section class="widget widget-container widget-align-justify widget-size-75 container container--contained" style="background-color:transparent">
2194    
2195        
2196
2197<section class="flow">
2198
2199            <article class="widget widget widget-article-listing widget-align-justify widget-size-100 ">
2200            
2201            
2202
2203                <div class="container">
2204
2205
2206
2207<section class="contentListContainer contentListContainer--standard articleModule genericModule" data-cy="contentListContainer--standard">
2208
2209    <!-- Render Header Field -->
2210        <header class="widget__title">
2211            <h1>News</h1>
2212<p>latest</p>
2213        </header>
2214
2215    <div class="contentList contentList--standard">
2216        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2217                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2218                    <a href="https://www.campaignasia.com/article/how-agencies-decide-to-shut-down-services-that-no-longer-serve-them/4wbshc313858bxsxebrxdhaj5m" >
2219                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2220                                <img srcset="/media/mediafields/ArticleImage/4a2pzrztna8775dpqa9m2srynb/d578f382.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4a2pzrztna8775dpqa9m2srynb/d578f382.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2221                sizes="(max-width: 500px) 100vw, 1300px"
2222                src="/media/mediafields/ArticleImage/4a2pzrztna8775dpqa9m2srynb/d578f382.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2223                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2224                loading="lazy" />
2225                        </figure>
2226                    </a>
2227                </figure>
2228
2229            <div class="contentList__copy text-black">
2230
2231                    <a href="https://www.campaignasia.com/article/how-agencies-decide-to-shut-down-services-that-no-longer-serve-them/4wbshc313858bxsxebrxdhaj5m" >
2232                        <h3>
2233How agencies decide to shut down services that no longer serve them                        </h3>
2234                    </a>
2235
2236                <div class="article__contentDetail text-black">
2237                            <span class="byline">
2238
2239                                    <span>
2240                                        10/02/2026
2241                                </span>
2242                        </span>
2243
2244                            <p>
2245Leaders reflect on recognizing when a capability is now obsolete.                            </p>
2246                </div>
2247            </div>
2248        </div>
2249        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2250                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2251                    <a href="https://www.campaignasia.com/article/amazon-rebrands-its-dsp-and-ads-console-to-agentic-ads-agent/4m5v3ctb9ted7wvwghmvx76ymz" >
2252                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2253                                <img srcset="/media/mediafields/ArticleImage/45gvn91ztbk0nrh4gzr8s3mwna/365e1567.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/45gvn91ztbk0nrh4gzr8s3mwna/365e1567.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2254                sizes="(max-width: 500px) 100vw, 1300px"
2255                src="/media/mediafields/ArticleImage/45gvn91ztbk0nrh4gzr8s3mwna/365e1567.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2256                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2257                loading="lazy" />
2258                        </figure>
2259                    </a>
2260                </figure>
2261
2262            <div class="contentList__copy text-black">
2263
2264                    <a href="https://www.campaignasia.com/article/amazon-rebrands-its-dsp-and-ads-console-to-agentic-ads-agent/4m5v3ctb9ted7wvwghmvx76ymz" >
2265                        <h3>
2266Amazon rebrands its DSP and Ads Console to agentic &#x2018;Ads Agent&#x2019;                        </h3>
2267                    </a>
2268
2269                <div class="article__contentDetail text-black">
2270                            <span class="byline">
2271
2272                                    <span>
2273                                        10/02/2026
2274                                </span>
2275                        </span>
2276
2277                            <p>
2278The unification of the two products will create a streamlined ad-buying experience for advertisers.                            </p>
2279                </div>
2280            </div>
2281        </div>
2282        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2283                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2284                    <a href="https://www.campaignasia.com/article/apac-cmos-plan-bigger-budgets-for-2027-want-agencies-to-prove-ai-s-impact/45k8mr3yavjpf2nrvhmf017c40" >
2285                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2286                                <img srcset="/media/mediafields/ArticleImage/4ckkbj7zt0z120c07aea81xnx5/e47b01e6.jpeg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4ckkbj7zt0z120c07aea81xnx5/e47b01e6.jpeg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2287                sizes="(max-width: 500px) 100vw, 1300px"
2288                src="/media/mediafields/ArticleImage/4ckkbj7zt0z120c07aea81xnx5/e47b01e6.jpeg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2289                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2290                loading="lazy" />
2291                        </figure>
2292                    </a>
2293                </figure>
2294
2295            <div class="contentList__copy text-black">
2296
2297                    <a href="https://www.campaignasia.com/article/apac-cmos-plan-bigger-budgets-for-2027-want-agencies-to-prove-ai-s-impact/45k8mr3yavjpf2nrvhmf017c40" >
2298                        <h3>
2299APAC CMOs plan bigger budgets for 2027, want agencies to prove AI&#x27;s impact                        </h3>
2300                    </a>
2301
2302                <div class="article__contentDetail text-black">
2303                            <span class="byline">
2304
2305                                    <span>
2306                                        10/01/2026
2307                                </span>
2308                        </span>
2309
2310                            <p>
2311A quarter of APAC marketing leaders forecast budget increases of 10&#x2013;20%, while globally, AI&#x2019;s uneven returns prompt marketers to reassess tools and press agencies for more effective work.                            </p>
2312                </div>
2313            </div>
2314        </div>
2315        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2316                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2317                    <a href="https://www.campaignasia.com/article/singaporeans-less-open-to-ai-shopping-tools-as-holiday-budgets-hold/4vmzhzrsn3sdwvnch1f1924yxf" >
2318                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2319                                <img srcset="/media/mediafields/ArticleImage/4gtek80cmg5bs3q8zfa4mtva4z/be4905f0.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4gtek80cmg5bs3q8zfa4mtva4z/be4905f0.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2320                sizes="(max-width: 500px) 100vw, 1300px"
2321                src="/media/mediafields/ArticleImage/4gtek80cmg5bs3q8zfa4mtva4z/be4905f0.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2322                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2323                loading="lazy" />
2324                        </figure>
2325                    </a>
2326                </figure>
2327
2328            <div class="contentList__copy text-black">
2329
2330                    <a href="https://www.campaignasia.com/article/singaporeans-less-open-to-ai-shopping-tools-as-holiday-budgets-hold/4vmzhzrsn3sdwvnch1f1924yxf" >
2331                        <h3>
2332Singaporeans less open to AI shopping tools as holiday budgets hold                        </h3>
2333                    </a>
2334
2335                <div class="article__contentDetail text-black">
2336                            <span class="byline">
2337
2338                                    <span>
2339                                        10/01/2026
2340                                </span>
2341                        </span>
2342
2343                            <p>
2344Openness to AI-assisted shopping tools slip to 67% from 74% in 2025, while 81% of consumers plan to maintain or increase holiday spending, according to Integral Ad Science.                            </p>
2345                </div>
2346            </div>
2347        </div>
2348        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2349                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2350                    <a href="https://www.campaignasia.com/article/singapore-experiential-agency-motion-acquires-creative-studio-triad/408pw79nepe9r3g3njhv2ad2wg" >
2351                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2352                                <img srcset="/media/mediafields/ArticleImage/4wka6v4wnpwcsv66hdtavqzpx3/96c06c6d.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4wka6v4wnpwcsv66hdtavqzpx3/96c06c6d.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2353                sizes="(max-width: 500px) 100vw, 1300px"
2354                src="/media/mediafields/ArticleImage/4wka6v4wnpwcsv66hdtavqzpx3/96c06c6d.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2355                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2356                loading="lazy" />
2357                        </figure>
2358                    </a>
2359                </figure>
2360
2361            <div class="contentList__copy text-black">
2362
2363                    <a href="https://www.campaignasia.com/article/singapore-experiential-agency-motion-acquires-creative-studio-triad/408pw79nepe9r3g3njhv2ad2wg" >
2364                        <h3>
2365Singapore experiential agency Motion acquires creative studio Triad                        </h3>
2366                    </a>
2367
2368                <div class="article__contentDetail text-black">
2369                            <span class="byline">
2370
2371                                    <span>
2372                                        09/30/2026
2373                                </span>
2374                        </span>
2375
2376                            <p>
2377Exclusive: The combined business has a headcount of 20 as it builds deeper creative, digital and content capabilities.                            </p>
2378                </div>
2379            </div>
2380        </div>
2381        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2382                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2383                    <a href="https://www.campaignasia.com/article/wpp-media-hires-laura-ryan-as-chief-media-officer/47jy0nbpq8ptp1gyfz6vrx0a5g" >
2384                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2385                                <img srcset="/media/mediafields/ArticleImage/48gq4jkssqrj3tdaccc4c0cac4/400c8244.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/48gq4jkssqrj3tdaccc4c0cac4/400c8244.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2386                sizes="(max-width: 500px) 100vw, 1300px"
2387                src="/media/mediafields/ArticleImage/48gq4jkssqrj3tdaccc4c0cac4/400c8244.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2388                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2389                loading="lazy" />
2390                        </figure>
2391                    </a>
2392                </figure>
2393
2394            <div class="contentList__copy text-black">
2395
2396                    <a href="https://www.campaignasia.com/article/wpp-media-hires-laura-ryan-as-chief-media-officer/47jy0nbpq8ptp1gyfz6vrx0a5g" >
2397                        <h3>
2398WPP Media hires Laura Ryan as chief media officer                        </h3>
2399                    </a>
2400
2401                <div class="article__contentDetail text-black">
2402                            <span class="byline">
2403
2404                                    <span>
2405                                        09/30/2026
2406                                </span>
2407                        </span>
2408
2409                            <p>
2410She joins from Orion Worldwide.                            </p>
2411                </div>
2412            </div>
2413        </div>
2414        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2415                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2416                    <a href="https://www.campaignasia.com/article/wpp-media-s-sindhuja-rai-and-arthur-altounian-to-leave/4bkfh41dnyrwny7thtzafztjw2" >
2417                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2418                                <img srcset="/media/mediafields/ArticleImage/408rbx2gja6d3ywkm0c4zt914q/bc720a9c.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/408rbx2gja6d3ywkm0c4zt914q/bc720a9c.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2419                sizes="(max-width: 500px) 100vw, 1300px"
2420                src="/media/mediafields/ArticleImage/408rbx2gja6d3ywkm0c4zt914q/bc720a9c.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2421                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2422                loading="lazy" />
2423                        </figure>
2424                    </a>
2425                </figure>
2426
2427            <div class="contentList__copy text-black">
2428
2429                    <a href="https://www.campaignasia.com/article/wpp-media-s-sindhuja-rai-and-arthur-altounian-to-leave/4bkfh41dnyrwny7thtzafztjw2" >
2430                        <h3>
2431WPP Media&#x2019;s Sindhuja Rai and Arthur Altounian to leave                        </h3>
2432                    </a>
2433
2434                <div class="article__contentDetail text-black">
2435                            <span class="byline">
2436
2437                                    <span>
2438                                        09/29/2026
2439                                </span>
2440                        </span>
2441
2442                            <p>
2443APAC chief client officer Sindhuja Rai will leave next month, while Singapore and Malaysia leader Arthur Altounian has announced his departure after 12 years.                            </p>
2444                </div>
2445            </div>
2446        </div>
2447        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2448                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2449                    <a href="https://www.campaignasia.com/article/move-and-win-roundup-week-of-september-28-2026/4b7expatrn4tvrxc0n41e9sw4w" >
2450                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2451                                <img srcset="/media/mediafields/ArticleImage/41n8k4x8vf7h44pgterrmtmr41/3890c02b.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/41n8k4x8vf7h44pgterrmtmr41/3890c02b.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2452                sizes="(max-width: 500px) 100vw, 1300px"
2453                src="/media/mediafields/ArticleImage/41n8k4x8vf7h44pgterrmtmr41/3890c02b.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2454                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2455                loading="lazy" />
2456                        </figure>
2457                    </a>
2458                </figure>
2459
2460            <div class="contentList__copy text-black">
2461
2462                    <a href="https://www.campaignasia.com/article/move-and-win-roundup-week-of-september-28-2026/4b7expatrn4tvrxc0n41e9sw4w" >
2463                        <h3>
2464Move and win roundup: Week of September 28, 2026                        </h3>
2465                    </a>
2466
2467                <div class="article__contentDetail text-black">
2468                            <span class="byline">
2469
2470                                    <span>
2471                                        09/28/2026
2472                                </span>
2473                        </span>
2474
2475                            <p>
2476Ogilvy Group Malaysia, American Express Japan, Havas Singapore, BBDO Korea, Malaysia Airlines, VML Indonesia, Wavemaker Australia, Merchantwise Group, Havas Media, Lego Group, WPP Media, Ronald McDonald House Australia, Naga DDB Tribal, HSBC Life SG, EDB, Enterprise SG, Burson Singapore, Initiative, Elephant Room, Zenith Australia, and others in our weekly roundup of appointment news and business wins.                            </p>
2477                </div>
2478            </div>
2479        </div>
2480        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2481                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2482                    <a href="https://www.campaignasia.com/article/output-based-pay-leads-agency-remuneration-in-apac-wfa-report/43zy6rddxcqszvjh27wk4p7dnh" >
2483                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2484                                <img srcset="/media/mediafields/ArticleImage/4qmq7f2pb0w7m3e58by5wra55k/98f45cf4.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4qmq7f2pb0w7m3e58by5wra55k/98f45cf4.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2485                sizes="(max-width: 500px) 100vw, 1300px"
2486                src="/media/mediafields/ArticleImage/4qmq7f2pb0w7m3e58by5wra55k/98f45cf4.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2487                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2488                loading="lazy" />
2489                        </figure>
2490                    </a>
2491                </figure>
2492
2493            <div class="contentList__copy text-black">
2494
2495                    <a href="https://www.campaignasia.com/article/output-based-pay-leads-agency-remuneration-in-apac-wfa-report/43zy6rddxcqszvjh27wk4p7dnh" >
2496                        <h3>
2497Output-based pay leads agency remuneration in APAC: WFA report                        </h3>
2498                    </a>
2499
2500                <div class="article__contentDetail text-black">
2501                            <span class="byline">
2502
2503                                    <span>
2504                                        09/28/2026
2505                                </span>
2506                        </span>
2507
2508                            <p>
2509Advertisers are likely to pay agencies for defined outputs than for hours or headcount, according to a WFA study. AI has yet to change most agency contracts.                            </p>
2510                </div>
2511            </div>
2512        </div>
2513        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2514                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2515                    <a href="https://www.campaignasia.com/article/google-puts-nitin-gajria-in-charge-of-southeast-asia-and-south-asia-frontier/48rxyfyx1bnmh10wevdx460n45" >
2516                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2517                                <img srcset="/media/mediafields/ArticleImage/41x7tj0tn44ypsvcyeptab6kds/1955cc74.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/41x7tj0tn44ypsvcyeptab6kds/1955cc74.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2518                sizes="(max-width: 500px) 100vw, 1300px"
2519                src="/media/mediafields/ArticleImage/41x7tj0tn44ypsvcyeptab6kds/1955cc74.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2520                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2521                loading="lazy" />
2522                        </figure>
2523                    </a>
2524                </figure>
2525
2526            <div class="contentList__copy text-black">
2527
2528                    <a href="https://www.campaignasia.com/article/google-puts-nitin-gajria-in-charge-of-southeast-asia-and-south-asia-frontier/48rxyfyx1bnmh10wevdx460n45" >
2529                        <h3>
2530Google puts Nitin Gajria in charge of Southeast Asia and South Asia Frontier                        </h3>
2531                    </a>
2532
2533                <div class="article__contentDetail text-black">
2534                            <span class="byline">
2535
2536                                    <span>
2537                                        09/28/2026
2538                                </span>
2539                        </span>
2540
2541                            <p>
2542Gajria takes over Sapna Chadha&#x2019;s remit after her move to an APAC advertising strategy role.                            </p>
2543                </div>
2544            </div>
2545        </div>
2546        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2547                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2548                    <a href="https://www.campaignasia.com/article/mcdonald-s-starts-testing-ads-from-other-brands-on-its-restaurant-menu-screens/4nb8r7z03f6182bnede80etscn" >
2549                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2550                                <img srcset="/media/mediafields/ArticleImage/4q0kth01gs8tgv39a04pndg4x5/990e43f2.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4q0kth01gs8tgv39a04pndg4x5/990e43f2.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2551                sizes="(max-width: 500px) 100vw, 1300px"
2552                src="/media/mediafields/ArticleImage/4q0kth01gs8tgv39a04pndg4x5/990e43f2.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2553                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2554                loading="lazy" />
2555                        </figure>
2556                    </a>
2557                </figure>
2558
2559            <div class="contentList__copy text-black">
2560
2561                    <a href="https://www.campaignasia.com/article/mcdonald-s-starts-testing-ads-from-other-brands-on-its-restaurant-menu-screens/4nb8r7z03f6182bnede80etscn" >
2562                        <h3>
2563McDonald&#x27;s starts testing ads from other brands on its restaurant menu screens                        </h3>
2564                    </a>
2565
2566                <div class="article__contentDetail text-black">
2567                            <span class="byline">
2568
2569                                    <span>
2570                                        09/25/2026
2571                                </span>
2572                        </span>
2573
2574                            <p>
2575The fast-food giant is trialing third-party promotions, eyeing a new retail media revenue stream.                            </p>
2576                </div>
2577            </div>
2578        </div>
2579        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2580                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2581                    <a href="https://www.campaignasia.com/article/oreo-turns-30-in-china-with-a-kfc-twist-and-fried-chicken-flavoured-biscuits/4fmtrhq7m80pm3675abhsp1v4q" >
2582                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2583                                <img srcset="/media/mediafields/ArticleImage/4ea50rjp8n7n064pppnqnaqqwf/61d76f92.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4ea50rjp8n7n064pppnqnaqqwf/61d76f92.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2584                sizes="(max-width: 500px) 100vw, 1300px"
2585                src="/media/mediafields/ArticleImage/4ea50rjp8n7n064pppnqnaqqwf/61d76f92.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2586                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2587                loading="lazy" />
2588                        </figure>
2589                    </a>
2590                </figure>
2591
2592            <div class="contentList__copy text-black">
2593
2594                    <a href="https://www.campaignasia.com/article/oreo-turns-30-in-china-with-a-kfc-twist-and-fried-chicken-flavoured-biscuits/4fmtrhq7m80pm3675abhsp1v4q" >
2595                        <h3>
2596Oreo turns 30 in China with a KFC twist and fried chicken-flavoured biscuits                        </h3>
2597                    </a>
2598
2599                <div class="article__contentDetail text-black">
2600                            <span class="byline">
2601
2602                                    <span>
2603                                        09/25/2026
2604                                </span>
2605                        </span>
2606
2607                            <p>
2608Savoury fried-chicken biscuits tucked into cocoa burger buns mark Oreo&#x2019;s 30th in China&#x2014;a show of the American-born brand&#x27;s appetite for local reinvention.                            </p>
2609                </div>
2610            </div>
2611        </div>
2612        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2613                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2614                    <a href="https://www.campaignasia.com/article/reebok-selects-tiktok-influencer-agency/45w9dyjh70nwd5fbc1wepx15wt" >
2615                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2616                                <img srcset="/media/mediafields/ArticleImage/4cct4p57njaz2y235pc12xvwdx/3abf3b69.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4cct4p57njaz2y235pc12xvwdx/3abf3b69.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2617                sizes="(max-width: 500px) 100vw, 1300px"
2618                src="/media/mediafields/ArticleImage/4cct4p57njaz2y235pc12xvwdx/3abf3b69.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2619                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2620                loading="lazy" />
2621                        </figure>
2622                    </a>
2623                </figure>
2624
2625            <div class="contentList__copy text-black">
2626
2627                    <a href="https://www.campaignasia.com/article/reebok-selects-tiktok-influencer-agency/45w9dyjh70nwd5fbc1wepx15wt" >
2628                        <h3>
2629Reebok selects TikTok influencer agency                        </h3>
2630                    </a>
2631
2632                <div class="article__contentDetail text-black">
2633                            <span class="byline">
2634
2635                                    <span>
2636                                        09/24/2026
2637                                </span>
2638                        </span>
2639
2640                            <p>
2641The appointment covers the UK, Germany, and France.                            </p>
2642                </div>
2643            </div>
2644        </div>
2645        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2646                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2647                    <a href="https://www.campaignasia.com/article/formula-e-shifts-gears-with-refreshed-brand-identity/4wrrrdjfmzvjr50rrj748ywhd2" >
2648                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2649                                <img srcset="/media/mediafields/ArticleImage/4h8c9y16xv90fy36qrtgfprd42/bf4f165b.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4h8c9y16xv90fy36qrtgfprd42/bf4f165b.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2650                sizes="(max-width: 500px) 100vw, 1300px"
2651                src="/media/mediafields/ArticleImage/4h8c9y16xv90fy36qrtgfprd42/bf4f165b.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2652                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2653                loading="lazy" />
2654                        </figure>
2655                    </a>
2656                </figure>
2657
2658            <div class="contentList__copy text-black">
2659
2660                    <a href="https://www.campaignasia.com/article/formula-e-shifts-gears-with-refreshed-brand-identity/4wrrrdjfmzvjr50rrj748ywhd2" >
2661                        <h3>
2662Formula E shifts gears with refreshed brand identity                        </h3>
2663                    </a>
2664
2665                <div class="article__contentDetail text-black">
2666                            <span class="byline">
2667
2668                                    <span>
2669                                        09/24/2026
2670                                </span>
2671                        </span>
2672
2673                            <p>
2674The update includes a revived logo and high-energy motion graphics.                            </p>
2675                </div>
2676            </div>
2677        </div>
2678        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2679                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2680                    <a href="https://www.campaignasia.com/article/scope3-rebrands-as-apostra-pivots-to-agentic-ai-media-buying/4g5cs0ptcyqhxr2ttdbcr623wc" >
2681                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2682                                <img srcset="/media/mediafields/ArticleImage/4gbt7qd97vnt32bfvqzakgd9c6/d2245861.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4gbt7qd97vnt32bfvqzakgd9c6/d2245861.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2683                sizes="(max-width: 500px) 100vw, 1300px"
2684                src="/media/mediafields/ArticleImage/4gbt7qd97vnt32bfvqzakgd9c6/d2245861.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2685                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2686                loading="lazy" />
2687                        </figure>
2688                    </a>
2689                </figure>
2690
2691            <div class="contentList__copy text-black">
2692
2693                    <a href="https://www.campaignasia.com/article/scope3-rebrands-as-apostra-pivots-to-agentic-ai-media-buying/4g5cs0ptcyqhxr2ttdbcr623wc" >
2694                        <h3>
2695Scope3 rebrands as Apostra, pivots to agentic AI media buying                        </h3>
2696                    </a>
2697
2698                <div class="article__contentDetail text-black">
2699                            <span class="byline">
2700
2701                                    <span>
2702                                        09/24/2026
2703                                </span>
2704                        </span>
2705
2706                            <p>
2707Brian O&#x27;Kelley&#x27;s startup will now build software that lets advertisers&#x27; and media owners&#x27; AI agents negotiate ad campaigns directly, as the industry races to automate buying.                            </p>
2708                </div>
2709            </div>
2710        </div>
2711        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2712                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2713                    <a href="https://www.campaignasia.com/article/chatgpt-ads-expands-to-seven-more-asian-markets/49y7s5cyh6f634aezadywzpd5d" >
2714                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2715                                <img srcset="/media/mediafields/ArticleImage/4wqryr2xje1j9yemb82jna94w6/4b86f21a.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4wqryr2xje1j9yemb82jna94w6/4b86f21a.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2716                sizes="(max-width: 500px) 100vw, 1300px"
2717                src="/media/mediafields/ArticleImage/4wqryr2xje1j9yemb82jna94w6/4b86f21a.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2718                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2719                loading="lazy" />
2720                        </figure>
2721                    </a>
2722                </figure>
2723
2724            <div class="contentList__copy text-black">
2725
2726                    <a href="https://www.campaignasia.com/article/chatgpt-ads-expands-to-seven-more-asian-markets/49y7s5cyh6f634aezadywzpd5d" >
2727                        <h3>
2728 ChatGPT Ads expands to seven more Asian markets                        </h3>
2729                    </a>
2730
2731                <div class="article__contentDetail text-black">
2732                            <span class="byline">
2733
2734                                    <span>
2735                                        09/24/2026
2736                                </span>
2737                        </span>
2738
2739                            <p>
2740Indonesia, Malaysia, Philippines, Singapore, Thailand, Vietnam and Taiwan will give advertisers access to the platform seven months after the Ads debut in the US.                            </p>
2741                </div>
2742            </div>
2743        </div>
2744        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2745                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2746                    <a href="https://www.campaignasia.com/article/hsbc-s-global-campaign-makes-waves/4jgtr6jmbmcd2vmffhrt252fm6" >
2747                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2748                                <img srcset="/media/mediafields/ArticleImage/4gh0ys0kr6c06r1vsj61v07bxv/a27907bb.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4gh0ys0kr6c06r1vsj61v07bxv/a27907bb.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2749                sizes="(max-width: 500px) 100vw, 1300px"
2750                src="/media/mediafields/ArticleImage/4gh0ys0kr6c06r1vsj61v07bxv/a27907bb.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2751                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2752                loading="lazy" />
2753                        </figure>
2754                    </a>
2755                </figure>
2756
2757            <div class="contentList__copy text-black">
2758
2759                    <a href="https://www.campaignasia.com/article/hsbc-s-global-campaign-makes-waves/4jgtr6jmbmcd2vmffhrt252fm6" >
2760                        <h3>
2761HSBC&#x27;s global campaign makes waves                        </h3>
2762                    </a>
2763
2764                <div class="article__contentDetail text-black">
2765                            <span class="byline">
2766
2767                                    <span>
2768                                        09/23/2026
2769                                </span>
2770                        </span>
2771
2772                            <p>
2773The work was created by VML UK in partnership with VML Lisbon.                            </p>
2774                </div>
2775            </div>
2776        </div>
2777        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2778                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2779                    <a href="https://www.campaignasia.com/article/amazon-blocks-meta-s-muse-from-shopping-on-its-platform/4taaknc3t368gzgsq6t371bp55" >
2780                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2781                                <img srcset="/media/mediafields/ArticleImage/4j71qsh7hawy5swm5ccgjpnh4f/82224537.jpeg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4j71qsh7hawy5swm5ccgjpnh4f/82224537.jpeg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2782                sizes="(max-width: 500px) 100vw, 1300px"
2783                src="/media/mediafields/ArticleImage/4j71qsh7hawy5swm5ccgjpnh4f/82224537.jpeg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2784                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2785                loading="lazy" />
2786                        </figure>
2787                    </a>
2788                </figure>
2789
2790            <div class="contentList__copy text-black">
2791
2792                    <a href="https://www.campaignasia.com/article/amazon-blocks-meta-s-muse-from-shopping-on-its-platform/4taaknc3t368gzgsq6t371bp55" >
2793                        <h3>
2794Amazon blocks Meta&#x2019;s Muse from shopping on its platform                        </h3>
2795                    </a>
2796
2797                <div class="article__contentDetail text-black">
2798                            <span class="byline">
2799
2800                                    <span>
2801                                        09/23/2026
2802                                </span>
2803                        </span>
2804
2805                            <p>
2806The e-commerce giant alleges Muse accessed its platform without disclosure and captured customer log-in credentials.                            </p>
2807                </div>
2808            </div>
2809        </div>
2810        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2811                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2812                    <a href="https://www.campaignasia.com/article/indian-digital-agency-locked-out-of-meta-ad-accounts-seeks-121-million-in-court/4pqwb8tc1syjc3ry95849pts41" >
2813                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2814                                <img srcset="/media/mediafields/ArticleImage/45y0mm0v3nx46xcbs1kg94hs5m/371dc075.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/45y0mm0v3nx46xcbs1kg94hs5m/371dc075.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2815                sizes="(max-width: 500px) 100vw, 1300px"
2816                src="/media/mediafields/ArticleImage/45y0mm0v3nx46xcbs1kg94hs5m/371dc075.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2817                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2818                loading="lazy" />
2819                        </figure>
2820                    </a>
2821                </figure>
2822
2823            <div class="contentList__copy text-black">
2824
2825                    <a href="https://www.campaignasia.com/article/indian-digital-agency-locked-out-of-meta-ad-accounts-seeks-121-million-in-court/4pqwb8tc1syjc3ry95849pts41" >
2826                        <h3>
2827Indian digital agency locked out of Meta ad accounts seeks $121 million in court                        </h3>
2828                    </a>
2829
2830                <div class="article__contentDetail text-black">
2831                            <span class="byline">
2832
2833                                    <span>
2834                                        09/23/2026
2835                                </span>
2836                        </span>
2837
2838                            <p>
2839Mumbai-based Blink Digital&#x2019;s client roster includes Amazon, KFC, Star Sports, VH1 and ITC.                             </p>
2840                </div>
2841            </div>
2842        </div>
2843        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2844                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2845                    <a href="https://www.campaignasia.com/article/wpp-wins-nestle-s-integrated-content-account-in-greater-china/42sxktbhy12f60bfaatpyq6p47" >
2846                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2847                                <img srcset="/media/mediafields/ArticleImage/4g8zjq05ntyjg65tq7ynhg4zcp/621d0425.webp?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4g8zjq05ntyjg65tq7ynhg4zcp/621d0425.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2848                sizes="(max-width: 500px) 100vw, 1300px"
2849                src="/media/mediafields/ArticleImage/4g8zjq05ntyjg65tq7ynhg4zcp/621d0425.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2850                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2851                loading="lazy" />
2852                        </figure>
2853                    </a>
2854                </figure>
2855
2856            <div class="contentList__copy text-black">
2857
2858                    <a href="https://www.campaignasia.com/article/wpp-wins-nestle-s-integrated-content-account-in-greater-china/42sxktbhy12f60bfaatpyq6p47" >
2859                        <h3>
2860WPP wins Nestl&#xE9;&#x2019;s integrated content account in Greater China                        </h3>
2861                    </a>
2862
2863                <div class="article__contentDetail text-black">
2864                            <span class="byline">
2865
2866                                    <span>
2867                                        09/22/2026
2868                                </span>
2869                        </span>
2870
2871                            <p>
2872The account was won after a multi-agency competitive pitch.                            </p>
2873                </div>
2874            </div>
2875        </div>
2876        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2877                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2878                    <a href="https://www.campaignasia.com/article/malaysia-s-top-10-brands-of-2026/467aa4g9ree2275cz8dkz2fana" >
2879                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2880                                <img srcset="/media/mediafields/ArticleImage/4hnrvpe57x2hn7jnnn4y1b2546/0af074d8.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4hnrvpe57x2hn7jnnn4y1b2546/0af074d8.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2881                sizes="(max-width: 500px) 100vw, 1300px"
2882                src="/media/mediafields/ArticleImage/4hnrvpe57x2hn7jnnn4y1b2546/0af074d8.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2883                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2884                loading="lazy" />
2885                        </figure>
2886                    </a>
2887                </figure>
2888
2889            <div class="contentList__copy text-black">
2890
2891                    <a href="https://www.campaignasia.com/article/malaysia-s-top-10-brands-of-2026/467aa4g9ree2275cz8dkz2fana" >
2892                        <h3>
2893Malaysia&#x27;s top 10 brands of 2026                        </h3>
2894                    </a>
2895
2896                <div class="article__contentDetail text-black">
2897                            <span class="byline">
2898
2899                                    <span>
2900                                        09/22/2026
2901                                </span>
2902                        </span>
2903
2904                            <p>
2905Shopee commands a sizeable lead, while homegrown brands gain ground across key consumer categories.                            </p>
2906                </div>
2907            </div>
2908        </div>
2909        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2910                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2911                    <a href="https://www.campaignasia.com/article/carat-names-global-planning-and-strategy-chiefs/48f0w96hjg6sxz9shdfs70d4xt" >
2912                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2913                                <img srcset="/media/mediafields/ArticleImage/48kfb2hanqe7z1stw9vkbxw5x6/d56162fa.webp?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/48kfb2hanqe7z1stw9vkbxw5x6/d56162fa.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2914                sizes="(max-width: 500px) 100vw, 1300px"
2915                src="/media/mediafields/ArticleImage/48kfb2hanqe7z1stw9vkbxw5x6/d56162fa.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2916                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2917                loading="lazy" />
2918                        </figure>
2919                    </a>
2920                </figure>
2921
2922            <div class="contentList__copy text-black">
2923
2924                    <a href="https://www.campaignasia.com/article/carat-names-global-planning-and-strategy-chiefs/48f0w96hjg6sxz9shdfs70d4xt" >
2925                        <h3>
2926Carat names global planning and strategy chiefs                        </h3>
2927                    </a>
2928
2929                <div class="article__contentDetail text-black">
2930                            <span class="byline">
2931
2932                                    <span>
2933                                        09/22/2026
2934                                </span>
2935                        </span>
2936
2937                            <p>
2938Bram Meuleman and Sarah Stringer take up the newly created roles.                             </p>
2939                </div>
2940            </div>
2941        </div>
2942        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2943                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2944                    <a href="https://www.campaignasia.com/article/strategic-thinking-is-marketing-s-biggest-talent-gap-wfa-report/4hz0jb7cfjgn75rkxdkf6x9mnb" >
2945                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2946                                <img srcset="/media/mediafields/ArticleImage/4argc2pa16rhrs9q9373hpnzcr/acbb00db.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4argc2pa16rhrs9q9373hpnzcr/acbb00db.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2947                sizes="(max-width: 500px) 100vw, 1300px"
2948                src="/media/mediafields/ArticleImage/4argc2pa16rhrs9q9373hpnzcr/acbb00db.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2949                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2950                loading="lazy" />
2951                        </figure>
2952                    </a>
2953                </figure>
2954
2955            <div class="contentList__copy text-black">
2956
2957                    <a href="https://www.campaignasia.com/article/strategic-thinking-is-marketing-s-biggest-talent-gap-wfa-report/4hz0jb7cfjgn75rkxdkf6x9mnb" >
2958                        <h3>
2959Strategic thinking is marketing&#x27;s biggest talent gap: WFA report                        </h3>
2960                    </a>
2961
2962                <div class="article__contentDetail text-black">
2963                            <span class="byline">
2964
2965                                    <span>
2966                                        09/22/2026
2967                                </span>
2968                        </span>
2969
2970                            <p>
2971AI fluency (56%) and data-driven decision-making (55%) are identified as the most underdeveloped capabilities.                            </p>
2972                </div>
2973            </div>
2974        </div>
2975        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
2976                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
2977                    <a href="https://www.campaignasia.com/article/wpp-production-takes-down-insourcing-guidance/4chvrv5psf4zc39zs4g5mkjjm0" >
2978                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
2979                                <img srcset="/media/mediafields/ArticleImage/47v03dzrtbgh020zb0ppt0rv5f/59532c8e.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/47v03dzrtbgh020zb0ppt0rv5f/59532c8e.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
2980                sizes="(max-width: 500px) 100vw, 1300px"
2981                src="/media/mediafields/ArticleImage/47v03dzrtbgh020zb0ppt0rv5f/59532c8e.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
2982                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
2983                loading="lazy" />
2984                        </figure>
2985                    </a>
2986                </figure>
2987
2988            <div class="contentList__copy text-black">
2989
2990                    <a href="https://www.campaignasia.com/article/wpp-production-takes-down-insourcing-guidance/4chvrv5psf4zc39zs4g5mkjjm0" >
2991                        <h3>
2992WPP Production takes down insourcing guidance                        </h3>
2993                    </a>
2994
2995                <div class="article__contentDetail text-black">
2996                            <span class="byline">
2997
2998                                    <span>
2999                                        09/21/2026
3000                                </span>
3001                        </span>
3002
3003                            <p>
3004Staff were asked to &#x201C;actively convince&#x201D; clients to send all production work to WPP and avoid triple bidding.                            </p>
3005                </div>
3006            </div>
3007        </div>
3008        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3009                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3010                    <a href="https://www.campaignasia.com/article/move-and-win-roundup-week-of-september-21-2026/4kez0fs3te0fqwjpyah92aefxy" >
3011                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3012                                <img srcset="/media/mediafields/ArticleImage/4c2f4swph0j9s2g73arqfpen46/20d937d2.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4c2f4swph0j9s2g73arqfpen46/20d937d2.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3013                sizes="(max-width: 500px) 100vw, 1300px"
3014                src="/media/mediafields/ArticleImage/4c2f4swph0j9s2g73arqfpen46/20d937d2.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3015                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3016                loading="lazy" />
3017                        </figure>
3018                    </a>
3019                </figure>
3020
3021            <div class="contentList__copy text-black">
3022
3023                    <a href="https://www.campaignasia.com/article/move-and-win-roundup-week-of-september-21-2026/4kez0fs3te0fqwjpyah92aefxy" >
3024                        <h3>
3025Move and win roundup: Week of September 21, 2026                        </h3>
3026                    </a>
3027
3028                <div class="article__contentDetail text-black">
3029                            <span class="byline">
3030
3031                                    <span>
3032                                        09/21/2026
3033                                </span>
3034                        </span>
3035
3036                            <p>
3037Leo Constellation, GitHub, Q Agency, Bastion, Sport Singapore, F5Shanghai, Virtue Asia, Habitat M, Takeda SEA and India, Tennis Australia, South Australia Tourism Commission, and others in our weekly roundup of appointment news and business wins.                            </p>
3038                </div>
3039            </div>
3040        </div>
3041        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3042                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3043                    <a href="https://www.campaignasia.com/article/pinterest-positions-visual-search-as-its-next-performance-opportunity/4k9xggdcd4zk7t4pay1bqv734s" >
3044                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3045                                <img srcset="/media/mediafields/ArticleImage/4atv8fsc1he2b21creb1fny1n8/f584d422.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4atv8fsc1he2b21creb1fny1n8/f584d422.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3046                sizes="(max-width: 500px) 100vw, 1300px"
3047                src="/media/mediafields/ArticleImage/4atv8fsc1he2b21creb1fny1n8/f584d422.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3048                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3049                loading="lazy" />
3050                        </figure>
3051                    </a>
3052                </figure>
3053
3054            <div class="contentList__copy text-black">
3055
3056                    <a href="https://www.campaignasia.com/article/pinterest-positions-visual-search-as-its-next-performance-opportunity/4k9xggdcd4zk7t4pay1bqv734s" >
3057                        <h3>
3058Pinterest positions visual search as its next performance opportunity                        </h3>
3059                    </a>
3060
3061                <div class="article__contentDetail text-black">
3062                            <span class="byline">
3063
3064                                    <span>
3065                                        09/21/2026
3066                                </span>
3067                        </span>
3068
3069                            <p>
3070The visual discovery and shopping platform unveiled new advertising offerings at its annual marketing summit                            </p>
3071                </div>
3072            </div>
3073        </div>
3074        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3075                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3076                    <a href="https://www.campaignasia.com/article/on-device-joins-index-marketplaces-as-brand-lift-measurement-partner/43hyeg9k5dd8fs1d0gr3d27s4q" >
3077                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3078                                <img srcset="/media/mediafields/ArticleImage/4gfn11x0pwzcv687m6q6mb92w4/31c7442e.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4gfn11x0pwzcv687m6q6mb92w4/31c7442e.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3079                sizes="(max-width: 500px) 100vw, 1300px"
3080                src="/media/mediafields/ArticleImage/4gfn11x0pwzcv687m6q6mb92w4/31c7442e.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3081                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3082                loading="lazy" />
3083                        </figure>
3084                    </a>
3085                </figure>
3086
3087            <div class="contentList__copy text-black">
3088
3089                    <a href="https://www.campaignasia.com/article/on-device-joins-index-marketplaces-as-brand-lift-measurement-partner/43hyeg9k5dd8fs1d0gr3d27s4q" >
3090                        <h3>
3091On Device joins Index Marketplaces as brand lift measurement partner                        </h3>
3092                    </a>
3093
3094                <div class="article__contentDetail text-black">
3095                            <span class="byline">
3096
3097                                    <span>
3098                                        09/21/2026
3099                                </span>
3100                        </span>
3101
3102                            <p>
3103Advertisers buying programmatically through Index Exchange will be able to add independent brand lift studies from On Device without having to manage separate measurement arrangements.                            </p>
3104                </div>
3105            </div>
3106        </div>
3107        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3108                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3109                    <a href="https://www.campaignasia.com/article/haymarket-s-latest-global-impact-report-shows-sustainability-progress/487kngpr1csqp74n9cf4zq4wnk" >
3110                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3111                                <img srcset="/media/mediafields/ArticleImage/472jtwm5cnpyw27wbbhe5zab4x/78770d56.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/472jtwm5cnpyw27wbbhe5zab4x/78770d56.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3112                sizes="(max-width: 500px) 100vw, 1300px"
3113                src="/media/mediafields/ArticleImage/472jtwm5cnpyw27wbbhe5zab4x/78770d56.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3114                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3115                loading="lazy" />
3116                        </figure>
3117                    </a>
3118                </figure>
3119
3120            <div class="contentList__copy text-black">
3121
3122                    <a href="https://www.campaignasia.com/article/haymarket-s-latest-global-impact-report-shows-sustainability-progress/487kngpr1csqp74n9cf4zq4wnk" >
3123                        <h3>
3124Haymarket&#x2019;s latest Global Impact Report shows sustainability progress                        </h3>
3125                    </a>
3126
3127                <div class="article__contentDetail text-black">
3128                            <span class="byline">
3129
3130                                    <span>
3131                                        09/21/2026
3132                                </span>
3133                        </span>
3134
3135                            <p>
3136The publisher won global B Corp certification last November.                            </p>
3137                </div>
3138            </div>
3139        </div>
3140        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3141                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3142                    <a href="https://www.campaignasia.com/article/chatgpt-rolls-out-conversational-ads-with-sponsored-agents/4csbz0ytjvhxssageyc36vmvd3" >
3143                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3144                                <img srcset="/media/mediafields/ArticleImage/4c043hzzpnpec6ce5jkxhwrn48/06059cf3.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4c043hzzpnpec6ce5jkxhwrn48/06059cf3.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3145                sizes="(max-width: 500px) 100vw, 1300px"
3146                src="/media/mediafields/ArticleImage/4c043hzzpnpec6ce5jkxhwrn48/06059cf3.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3147                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3148                loading="lazy" />
3149                        </figure>
3150                    </a>
3151                </figure>
3152
3153            <div class="contentList__copy text-black">
3154
3155                    <a href="https://www.campaignasia.com/article/chatgpt-rolls-out-conversational-ads-with-sponsored-agents/4csbz0ytjvhxssageyc36vmvd3" >
3156                        <h3>
3157ChatGPT rolls out conversational ads with &#x2018;Sponsored Agents&#x2019;                        </h3>
3158                    </a>
3159
3160                <div class="article__contentDetail text-black">
3161                            <span class="byline">
3162
3163                                    <span>
3164                                        09/18/2026
3165                                </span>
3166                        </span>
3167
3168                            <p>
3169The update includes new integrations with HubSpot and Shopify, automated campaign creation, and AI agents that can talk to customers on the advertisers behalf.                            </p>
3170                </div>
3171            </div>
3172        </div>
3173        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3174                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3175                    <a href="https://www.campaignasia.com/article/i-regret-the-decision-hyrox-athlete-forfeits-her-victory-after-beijing-incident/4hgf0m7narjvhv0bqfcd21bt4s" >
3176                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3177                                <img srcset="/media/mediafields/ArticleImage/4zsdjhd1gvp2n6f4nhhr1y6dwp/de72c9d0.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4zsdjhd1gvp2n6f4nhhr1y6dwp/de72c9d0.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3178                sizes="(max-width: 500px) 100vw, 1300px"
3179                src="/media/mediafields/ArticleImage/4zsdjhd1gvp2n6f4nhhr1y6dwp/de72c9d0.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3180                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3181                loading="lazy" />
3182                        </figure>
3183                    </a>
3184                </figure>
3185
3186            <div class="contentList__copy text-black">
3187
3188                    <a href="https://www.campaignasia.com/article/i-regret-the-decision-hyrox-athlete-forfeits-her-victory-after-beijing-incident/4hgf0m7narjvhv0bqfcd21bt4s" >
3189                        <h3>
3190&#x2018;I regret the decision&#x2019;: Hyrox athlete forfeits her victory after Beijing incident                        </h3>
3191                    </a>
3192
3193                <div class="article__contentDetail text-black">
3194                            <span class="byline">
3195
3196                                    <span>
3197                                        09/18/2026
3198                                </span>
3199                        </span>
3200
3201                            <p>
3202Five days after the incident, Joanna Wietrzyk has apologised, Hyrox has refunded affected competitors and rewritten its global hygiene rules.                            </p>
3203                </div>
3204            </div>
3205        </div>
3206        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3207                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3208                    <a href="https://www.campaignasia.com/article/prerna-mehrotra-takes-helm-of-dentsu-singapore-prakash-kamdar-exits/4rz4r7dx61zbd3788nmykrwpd1" >
3209                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3210                                <img srcset="/media/mediafields/ArticleImage/4yz31e9brgpsrxzm2mb5q8tz4f/0274ea8e.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4yz31e9brgpsrxzm2mb5q8tz4f/0274ea8e.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3211                sizes="(max-width: 500px) 100vw, 1300px"
3212                src="/media/mediafields/ArticleImage/4yz31e9brgpsrxzm2mb5q8tz4f/0274ea8e.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3213                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3214                loading="lazy" />
3215                        </figure>
3216                    </a>
3217                </figure>
3218
3219            <div class="contentList__copy text-black">
3220
3221                    <a href="https://www.campaignasia.com/article/prerna-mehrotra-takes-helm-of-dentsu-singapore-prakash-kamdar-exits/4rz4r7dx61zbd3788nmykrwpd1" >
3222                        <h3>
3223Prerna Mehrotra to lead Dentsu Singapore, Prakash Kamdar exits after 15 years                        </h3>
3224                    </a>
3225
3226                <div class="article__contentDetail text-black">
3227                            <span class="byline">
3228
3229                                    <span>
3230                                        09/18/2026
3231                                </span>
3232                        </span>
3233
3234                            <p>
3235The APAC chief client officer adds the Singapore CEO remit from October 1.                             </p>
3236                </div>
3237            </div>
3238        </div>
3239        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3240                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3241                    <a href="https://www.campaignasia.com/article/disney-hires-former-lime-and-netflix-executive-to-lead-disney-marketing-in-apac/40xfs3b2176v409wep9yb6samb" >
3242                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3243                                <img srcset="/media/mediafields/ArticleImage/4pex1p2mzyva4wgqebem8tbxmw/393b3313.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4pex1p2mzyva4wgqebem8tbxmw/393b3313.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3244                sizes="(max-width: 500px) 100vw, 1300px"
3245                src="/media/mediafields/ArticleImage/4pex1p2mzyva4wgqebem8tbxmw/393b3313.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3246                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3247                loading="lazy" />
3248                        </figure>
3249                    </a>
3250                </figure>
3251
3252            <div class="contentList__copy text-black">
3253
3254                    <a href="https://www.campaignasia.com/article/disney-hires-former-lime-and-netflix-executive-to-lead-disney-marketing-in-apac/40xfs3b2176v409wep9yb6samb" >
3255                        <h3>
3256Disney hires Terry Tsai to lead Disney&#x2B; marketing across APAC                        </h3>
3257                    </a>
3258
3259                <div class="article__contentDetail text-black">
3260                            <span class="byline">
3261
3262                                    <span>
3263                                        09/17/2026
3264                                </span>
3265                        </span>
3266
3267                            <p>
3268EXCLUSIVE: The former Netflix and Apple alum will be based in Tokyo for the role.                            </p>
3269                </div>
3270            </div>
3271        </div>
3272        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3273                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3274                    <a href="https://www.campaignasia.com/article/five-years-in-the-making-how-publicis-and-pepsico-plotted-secret-account-switch/46cejcnzdrm85w07ddd5amzdcg" >
3275                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3276                                <img srcset="/media/mediafields/ArticleImage/4v6nave223gzr03ffs5rgt30nh/07445896.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4v6nave223gzr03ffs5rgt30nh/07445896.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3277                sizes="(max-width: 500px) 100vw, 1300px"
3278                src="/media/mediafields/ArticleImage/4v6nave223gzr03ffs5rgt30nh/07445896.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3279                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3280                loading="lazy" />
3281                        </figure>
3282                    </a>
3283                </figure>
3284
3285            <div class="contentList__copy text-black">
3286
3287                    <a href="https://www.campaignasia.com/article/five-years-in-the-making-how-publicis-and-pepsico-plotted-secret-account-switch/46cejcnzdrm85w07ddd5amzdcg" >
3288                        <h3>
3289Five years in the making: How Publicis and PepsiCo plotted secret account switch                        </h3>
3290                    </a>
3291
3292                <div class="article__contentDetail text-black">
3293                            <span class="byline">
3294
3295                                    <span>
3296                                        09/17/2026
3297                                </span>
3298                        </span>
3299
3300                            <p>
3301Campaign reports on the rivalry and numbers behind the cola giant&#x2019;s dramatic decision to change global media agency without a pitch.                            </p>
3302                </div>
3303            </div>
3304        </div>
3305        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3306                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3307                    <a href="https://www.campaignasia.com/article/spikes-asia-evolves-into-lions-asia/47rpecv6wq28kz5scp0z780kwn" >
3308                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3309                                <img srcset="/media/mediafields/ArticleImage/4kqtq7t0d0ekryf24xxt7mtsm5/87222f6d.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4kqtq7t0d0ekryf24xxt7mtsm5/87222f6d.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3310                sizes="(max-width: 500px) 100vw, 1300px"
3311                src="/media/mediafields/ArticleImage/4kqtq7t0d0ekryf24xxt7mtsm5/87222f6d.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3312                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3313                loading="lazy" />
3314                        </figure>
3315                    </a>
3316                </figure>
3317
3318            <div class="contentList__copy text-black">
3319
3320                    <a href="https://www.campaignasia.com/article/spikes-asia-evolves-into-lions-asia/47rpecv6wq28kz5scp0z780kwn" >
3321                        <h3>
3322Spikes Asia evolves into LIONS Asia                        </h3>
3323                    </a>
3324
3325                <div class="article__contentDetail text-black">
3326                            <span class="byline">
3327
3328                                    <span>
3329                                        09/16/2026
3330                                </span>
3331                        </span>
3332
3333                            <p>
3334After nearly four decades championing Asia-Pacific creativity, Spikes Asia is evolving into LIONS Asia, including the Asia Lions Awards.                            </p>
3335                </div>
3336            </div>
3337        </div>
3338        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3339                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3340                    <a href="https://www.campaignasia.com/article/meta-one-goes-live-meta-just-turned-its-platforms-into-a-paid-marketing-stack/4ahnytwzr3bwwr7gh2e012xbnq" >
3341                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3342                                <img srcset="/media/mediafields/ArticleImage/4zmsq8bt3qbngstntgy23r004g/e94967f1.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4zmsq8bt3qbngstntgy23r004g/e94967f1.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3343                sizes="(max-width: 500px) 100vw, 1300px"
3344                src="/media/mediafields/ArticleImage/4zmsq8bt3qbngstntgy23r004g/e94967f1.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3345                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3346                loading="lazy" />
3347                        </figure>
3348                    </a>
3349                </figure>
3350
3351            <div class="contentList__copy text-black">
3352
3353                    <a href="https://www.campaignasia.com/article/meta-one-goes-live-meta-just-turned-its-platforms-into-a-paid-marketing-stack/4ahnytwzr3bwwr7gh2e012xbnq" >
3354                        <h3>
3355&#x2018;Meta One&#x2019; goes live: Meta just turned its platforms into a paid marketing stack                        </h3>
3356                    </a>
3357
3358                <div class="article__contentDetail text-black">
3359                            <span class="byline">
3360
3361                                    <span>
3362                                        09/16/2026
3363                                </span>
3364                        </span>
3365
3366                            <p>
3367From US$14.99 a month, the tech giant wants marketers and creators to pay for a new arsenal of AI, publishing and analytics tools designed to drive better performance across Facebook, Instagram, Meta AI and WhatsApp.                            </p>
3368                </div>
3369            </div>
3370        </div>
3371        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3372                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3373                    <a href="https://www.campaignasia.com/article/netflix-confirms-emea-media-agency/44xa28d6wred9whf3d0ns7ndn2" >
3374                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3375                                <img srcset="/media/mediafields/ArticleImage/4b1e8ckrntysv7w5jg6rhf12nx/a008cac1.webp?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4b1e8ckrntysv7w5jg6rhf12nx/a008cac1.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3376                sizes="(max-width: 500px) 100vw, 1300px"
3377                src="/media/mediafields/ArticleImage/4b1e8ckrntysv7w5jg6rhf12nx/a008cac1.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3378                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3379                loading="lazy" />
3380                        </figure>
3381                    </a>
3382                </figure>
3383
3384            <div class="contentList__copy text-black">
3385
3386                    <a href="https://www.campaignasia.com/article/netflix-confirms-emea-media-agency/44xa28d6wred9whf3d0ns7ndn2" >
3387                        <h3>
3388Netflix confirms EMEA media agency                        </h3>
3389                    </a>
3390
3391                <div class="article__contentDetail text-black">
3392                            <span class="byline">
3393
3394                                    <span>
3395                                        09/16/2026
3396                                </span>
3397                        </span>
3398
3399                            <p>
3400IProspect has handled the UK account since July 2023.                            </p>
3401                </div>
3402            </div>
3403        </div>
3404        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3405                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3406                    <a href="https://www.campaignasia.com/article/zoom-gets-it-done-in-latest-play-to-showcase-its-ai-capabilities/4qygsg9qcr7bxr432awcaw8bwg" >
3407                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3408                                <img srcset="/media/mediafields/ArticleImage/45cafcnp4rr9c0ezcrbcrgs9wc/466a4940.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/45cafcnp4rr9c0ezcrbcrgs9wc/466a4940.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3409                sizes="(max-width: 500px) 100vw, 1300px"
3410                src="/media/mediafields/ArticleImage/45cafcnp4rr9c0ezcrbcrgs9wc/466a4940.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3411                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3412                loading="lazy" />
3413                        </figure>
3414                    </a>
3415                </figure>
3416
3417            <div class="contentList__copy text-black">
3418
3419                    <a href="https://www.campaignasia.com/article/zoom-gets-it-done-in-latest-play-to-showcase-its-ai-capabilities/4qygsg9qcr7bxr432awcaw8bwg" >
3420                        <h3>
3421Zoom &#x2018;gets it done&#x2019; in latest play to showcase its AI capabilities                        </h3>
3422                    </a>
3423
3424                <div class="article__contentDetail text-black">
3425                            <span class="byline">
3426
3427                                    <span>
3428                                        09/16/2026
3429                                </span>
3430                        </span>
3431
3432                            <p>
3433Kate McKinnon stars in the new spot from Colin Jost&#x2019;s No Notes Productions.                            </p>
3434                </div>
3435            </div>
3436        </div>
3437        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3438                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3439                    <a href="https://www.campaignasia.com/article/jennifer-garner-cindy-crawford-and-serena-williams-on-how-personal-brands-fuel-business-success/4pahs9btr1c0e2yvw5wha8vsm0" >
3440                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3441                                <img srcset="/media/mediafields/ArticleImage/40z4wd86mqqwmv6dhsvbea7hc5/6e03da9e.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/40z4wd86mqqwmv6dhsvbea7hc5/6e03da9e.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3442                sizes="(max-width: 500px) 100vw, 1300px"
3443                src="/media/mediafields/ArticleImage/40z4wd86mqqwmv6dhsvbea7hc5/6e03da9e.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3444                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3445                loading="lazy" />
3446                        </figure>
3447                    </a>
3448                </figure>
3449
3450            <div class="contentList__copy text-black">
3451
3452                    <a href="https://www.campaignasia.com/article/jennifer-garner-cindy-crawford-and-serena-williams-on-how-personal-brands-fuel-business-success/4pahs9btr1c0e2yvw5wha8vsm0" >
3453                        <h3>
3454Jennifer Garner, Cindy Crawford and Serena Williams on how personal brands fuel business success                        </h3>
3455                    </a>
3456
3457                <div class="article__contentDetail text-black">
3458                            <span class="byline">
3459
3460                                    <span>
3461                                        09/16/2026
3462                                </span>
3463                        </span>
3464
3465                            <p>
3466The three celebrities spoke at the Forbes Women&#x2019;s Power Summit 2026 on Thursday.                            </p>
3467                </div>
3468            </div>
3469        </div>
3470        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3471                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3472                    <a href="https://www.campaignasia.com/article/l-occitane-marketer-brands-can-t-have-complete-control-over-how-they-are-seen/4v6wmcx7ec0jm37ekh4g11s6w4" >
3473                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3474                                <img srcset="/media/mediafields/ArticleImage/4qz7kszeqfhaqrrj9553w8fkxj/6e08db72.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4qz7kszeqfhaqrrj9553w8fkxj/6e08db72.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3475                sizes="(max-width: 500px) 100vw, 1300px"
3476                src="/media/mediafields/ArticleImage/4qz7kszeqfhaqrrj9553w8fkxj/6e08db72.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3477                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3478                loading="lazy" />
3479                        </figure>
3480                    </a>
3481                </figure>
3482
3483            <div class="contentList__copy text-black">
3484
3485                    <a href="https://www.campaignasia.com/article/l-occitane-marketer-brands-can-t-have-complete-control-over-how-they-are-seen/4v6wmcx7ec0jm37ekh4g11s6w4" >
3486                        <h3>
3487L&#x2019;Occitane marketer: Brands can&#x2019;t have complete control over how they are seen                        </h3>
3488                    </a>
3489
3490                <div class="article__contentDetail text-black">
3491                            <span class="byline">
3492
3493                                    <span>
3494                                        09/15/2026
3495                                </span>
3496                        </span>
3497
3498                            <p>
3499Like celebrities who worry about being spotted without their makeup, marketers have to accept a more transparent reality, Elida Wong says at a Festival of Marketing session.                            </p>
3500                </div>
3501            </div>
3502        </div>
3503        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3504                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3505                    <a href="https://www.campaignasia.com/article/rahul-ahuja-exits-cmo-role-at-audi-china/4axtk7hbeerg90pfn03jqfvnxp" >
3506                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3507                                <img srcset="/media/mediafields/ArticleImage/4bkr59wbr0yqrtxvfajj2kv6m1/a3e23b4e.jpeg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4bkr59wbr0yqrtxvfajj2kv6m1/a3e23b4e.jpeg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3508                sizes="(max-width: 500px) 100vw, 1300px"
3509                src="/media/mediafields/ArticleImage/4bkr59wbr0yqrtxvfajj2kv6m1/a3e23b4e.jpeg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3510                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3511                loading="lazy" />
3512                        </figure>
3513                    </a>
3514                </figure>
3515
3516            <div class="contentList__copy text-black">
3517
3518                    <a href="https://www.campaignasia.com/article/rahul-ahuja-exits-cmo-role-at-audi-china/4axtk7hbeerg90pfn03jqfvnxp" >
3519                        <h3>
3520Rahul Ahuja exits CMO role at Audi China                        </h3>
3521                    </a>
3522
3523                <div class="article__contentDetail text-black">
3524                            <span class="byline">
3525
3526                                    <span>
3527                                        09/15/2026
3528                                </span>
3529                        </span>
3530
3531                            <p>
3532Beijing-based Rahul Ahuja departs after a three-year tenure; an interim head of brand and marketing is appointed.                            </p>
3533                </div>
3534            </div>
3535        </div>
3536        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3537                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3538                    <a href="https://www.campaignasia.com/article/google-promotes-sapna-chadha-to-lead-advertising-in-asia-pacific/4f3h11fmtp9n6zxtza1max3dcn" >
3539                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3540                                <img srcset="/media/mediafields/ArticleImage/46868vhgbkh3g37z0bkg104p5k/8f6b3551.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/46868vhgbkh3g37z0bkg104p5k/8f6b3551.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3541                sizes="(max-width: 500px) 100vw, 1300px"
3542                src="/media/mediafields/ArticleImage/46868vhgbkh3g37z0bkg104p5k/8f6b3551.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3543                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3544                loading="lazy" />
3545                        </figure>
3546                    </a>
3547                </figure>
3548
3549            <div class="contentList__copy text-black">
3550
3551                    <a href="https://www.campaignasia.com/article/google-promotes-sapna-chadha-to-lead-advertising-in-asia-pacific/4f3h11fmtp9n6zxtza1max3dcn" >
3552                        <h3>
3553Google promotes Sapna Chadha to lead advertising in Asia-Pacific                        </h3>
3554                    </a>
3555
3556                <div class="article__contentDetail text-black">
3557                            <span class="byline">
3558
3559                                    <span>
3560                                        09/15/2026
3561                                </span>
3562                        </span>
3563
3564                            <p>
3565Her new responsibilities will include business strategy, growth priorities, resource allocation, product commercialisation, sales operations, and business intelligence.                            </p>
3566                </div>
3567            </div>
3568        </div>
3569        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3570                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3571                    <a href="https://www.campaignasia.com/article/in-august-aquviva-sariwangi-rule-yougov-s-list-of-top-advertisers-in-indonesia/4sr5skfk2sqxtst8k6hdadgmcr" >
3572                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3573                                <img srcset="/media/mediafields/ArticleImage/45kf9xwqmxshprg3tah97x004m/9aca5016.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/45kf9xwqmxshprg3tah97x004m/9aca5016.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3574                sizes="(max-width: 500px) 100vw, 1300px"
3575                src="/media/mediafields/ArticleImage/45kf9xwqmxshprg3tah97x004m/9aca5016.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3576                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3577                loading="lazy" />
3578                        </figure>
3579                    </a>
3580                </figure>
3581
3582            <div class="contentList__copy text-black">
3583
3584                    <a href="https://www.campaignasia.com/article/in-august-aquviva-sariwangi-rule-yougov-s-list-of-top-advertisers-in-indonesia/4sr5skfk2sqxtst8k6hdadgmcr" >
3585                        <h3>
3586Aquviva and Sariwangi top YouGov&#x27;s list of August advertisers in Indonesia                        </h3>
3587                    </a>
3588
3589                <div class="article__contentDetail text-black">
3590                            <span class="byline">
3591
3592                                    <span>
3593                                        09/15/2026
3594                                </span>
3595                        </span>
3596
3597                            <p>
3598Aquviva&#x27;s rise to the top coincides with an extended period of activity around its &#x201C;3&#x2013;2&#x2013;1 AQUVIVA&#x201D; hydration campaign, which features actor Angga Yunanda.                            </p>
3599                </div>
3600            </div>
3601        </div>
3602        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3603                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3604                    <a href="https://www.campaignasia.com/article/wpp-closing-in-on-coca-cola-s-international-media-data-and-tech-account/4zrgfpkkqpzr4wxgbacachv65d" >
3605                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3606                                <img srcset="/media/mediafields/ArticleImage/4q07na6jt04g7whrngggwn3x5b/30ed4fb7.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4q07na6jt04g7whrngggwn3x5b/30ed4fb7.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3607                sizes="(max-width: 500px) 100vw, 1300px"
3608                src="/media/mediafields/ArticleImage/4q07na6jt04g7whrngggwn3x5b/30ed4fb7.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3609                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3610                loading="lazy" />
3611                        </figure>
3612                    </a>
3613                </figure>
3614
3615            <div class="contentList__copy text-black">
3616
3617                    <a href="https://www.campaignasia.com/article/wpp-closing-in-on-coca-cola-s-international-media-data-and-tech-account/4zrgfpkkqpzr4wxgbacachv65d" >
3618                        <h3>
3619WPP closing in on Coca-Cola&#x2019;s international media, data and tech account                        </h3>
3620                    </a>
3621
3622                <div class="article__contentDetail text-black">
3623                            <span class="byline">
3624
3625                                    <span>
3626                                        09/15/2026
3627                                </span>
3628                        </span>
3629
3630                            <p>
3631Publicis Groupe pulled out of the two-horse race after winning PepsiCo.                            </p>
3632                </div>
3633            </div>
3634        </div>
3635        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3636                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3637                    <a href="https://www.campaignasia.com/article/assembly-annoucnes-global-ceo-connie-chan-to-helm-apac/44gj63wspycvr1z36b58mz9gns" >
3638                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3639                                <img srcset="/media/mediafields/ArticleImage/4wjtewezkjfvm7fjg68z4w9dxm/9386eadd.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4wjtewezkjfvm7fjg68z4w9dxm/9386eadd.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3640                sizes="(max-width: 500px) 100vw, 1300px"
3641                src="/media/mediafields/ArticleImage/4wjtewezkjfvm7fjg68z4w9dxm/9386eadd.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3642                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3643                loading="lazy" />
3644                        </figure>
3645                    </a>
3646                </figure>
3647
3648            <div class="contentList__copy text-black">
3649
3650                    <a href="https://www.campaignasia.com/article/assembly-annoucnes-global-ceo-connie-chan-to-helm-apac/44gj63wspycvr1z36b58mz9gns" >
3651                        <h3>
3652Assembly announces global CEO, Connie Chan to helm APAC                        </h3>
3653                    </a>
3654
3655                <div class="article__contentDetail text-black">
3656                            <span class="byline">
3657
3658                                    <span>
3659                                        09/15/2026
3660                                </span>
3661                        </span>
3662
3663                            <p>
3664The global chief is a former Dentsu iProspect CEO; Chan steps into the APAC role Brosgill held before his April exit.                            </p>
3665                </div>
3666            </div>
3667        </div>
3668        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3669                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3670                    <a href="https://www.campaignasia.com/article/omnicom-to-cut-15-000-jobs-following-loss-of-pepsico-account/4tnm3he7v4hjs7xr53chrd5a4r" >
3671                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3672                                <img srcset="/media/mediafields/ArticleImage/4g825fcexm6gnx586g7bt00ex7/93f2cc09.webp?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4g825fcexm6gnx586g7bt00ex7/93f2cc09.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3673                sizes="(max-width: 500px) 100vw, 1300px"
3674                src="/media/mediafields/ArticleImage/4g825fcexm6gnx586g7bt00ex7/93f2cc09.webp?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3675                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3676                loading="lazy" />
3677                        </figure>
3678                    </a>
3679                </figure>
3680
3681            <div class="contentList__copy text-black">
3682
3683                    <a href="https://www.campaignasia.com/article/omnicom-to-cut-15-000-jobs-following-loss-of-pepsico-account/4tnm3he7v4hjs7xr53chrd5a4r" >
3684                        <h3>
3685Omnicom conducts a &#x27;detailed deconstruction&#x27; of the PepsiCo loss                        </h3>
3686                    </a>
3687
3688                <div class="article__contentDetail text-black">
3689                            <span class="byline">
3690
3691                                    <span>
3692                                        09/14/2026
3693                                </span>
3694                        </span>
3695
3696                            <p>
3697Omnicom expects its headcount to fall by around 15,000 by the end of 2026. CFO Phil Angelastro says losing PepsiCo&#x2019;s media account could give it more freedom to go after business in the same categories.                            </p>
3698                </div>
3699            </div>
3700        </div>
3701        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3702                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3703                    <a href="https://www.campaignasia.com/article/china-s-light-to-mid-core-gamers-now-accounts-74-of-the-market-omnicom-media-china/444vceqy8vp3h6j67b4n2d1sdj" >
3704                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3705                                <img srcset="/media/mediafields/ArticleImage/4pxzj7sxa0wys1js9t2m3xbywm/f72be8dd.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4pxzj7sxa0wys1js9t2m3xbywm/f72be8dd.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3706                sizes="(max-width: 500px) 100vw, 1300px"
3707                src="/media/mediafields/ArticleImage/4pxzj7sxa0wys1js9t2m3xbywm/f72be8dd.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3708                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3709                loading="lazy" />
3710                        </figure>
3711                    </a>
3712                </figure>
3713
3714            <div class="contentList__copy text-black">
3715
3716                    <a href="https://www.campaignasia.com/article/china-s-light-to-mid-core-gamers-now-accounts-74-of-the-market-omnicom-media-china/444vceqy8vp3h6j67b4n2d1sdj" >
3717                        <h3>
3718China&#x2019;s 684 million gamers skew older, lighter and more female: report                        </h3>
3719                    </a>
3720
3721                <div class="article__contentDetail text-black">
3722                            <span class="byline">
3723
3724                                    <span>
3725                                        09/14/2026
3726                                </span>
3727                        </span>
3728
3729                            <p>
3730Gaming is a $28 billion market in China, up 12.17% YoY, and Omnicom&#x2019;s report sketches a maturing landscape where future gains will hinge on deeper engagement, not fresh users.                            </p>
3731                </div>
3732            </div>
3733        </div>
3734        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3735                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3736                    <a href="https://www.campaignasia.com/article/wego-cancels-anime-collaboration-after-chinese-backlash/4qhk6hjrwz68y35k8ft83b7ydb" >
3737                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3738                                <img srcset="/media/mediafields/ArticleImage/4sbq40jfnwtzgt3n64mn6m9sch/7af76228.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4sbq40jfnwtzgt3n64mn6m9sch/7af76228.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3739                sizes="(max-width: 500px) 100vw, 1300px"
3740                src="/media/mediafields/ArticleImage/4sbq40jfnwtzgt3n64mn6m9sch/7af76228.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3741                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3742                loading="lazy" />
3743                        </figure>
3744                    </a>
3745                </figure>
3746
3747            <div class="contentList__copy text-black">
3748
3749                    <a href="https://www.campaignasia.com/article/wego-cancels-anime-collaboration-after-chinese-backlash/4qhk6hjrwz68y35k8ft83b7ydb" >
3750                        <h3>
3751Japanese brand Wego cancels anime collaboration after backlash in China                        </h3>
3752                    </a>
3753
3754                <div class="article__contentDetail text-black">
3755                            <span class="byline">
3756
3757                                    <span>
3758                                        09/14/2026
3759                                </span>
3760                        </span>
3761
3762                            <p>
3763The scheduled My Hero Academia collaboration was due to launch on September 18, a historically sensitive date in Chinese history.                             </p>
3764                </div>
3765            </div>
3766        </div>
3767        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3768                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3769                    <a href="https://www.campaignasia.com/article/move-and-win-roundup-week-of-september-14-2026/4wyx213wn51rd5awpceh9andc0" >
3770                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3771                                <img srcset="/media/mediafields/ArticleImage/4wm6d731ajpbg0app089afa1ds/7b1da6a6.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4wm6d731ajpbg0app089afa1ds/7b1da6a6.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3772                sizes="(max-width: 500px) 100vw, 1300px"
3773                src="/media/mediafields/ArticleImage/4wm6d731ajpbg0app089afa1ds/7b1da6a6.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3774                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3775                loading="lazy" />
3776                        </figure>
3777                    </a>
3778                </figure>
3779
3780            <div class="contentList__copy text-black">
3781
3782                    <a href="https://www.campaignasia.com/article/move-and-win-roundup-week-of-september-14-2026/4wyx213wn51rd5awpceh9andc0" >
3783                        <h3>
3784Move and win roundup: Week of September 14, 2026                        </h3>
3785                    </a>
3786
3787                <div class="article__contentDetail text-black">
3788                            <span class="byline">
3789
3790                                    <span>
3791                                        09/14/2026
3792                                </span>
3793                        </span>
3794
3795                            <p>
3796Betagro Group, Mahindra Manulife Insurance, Havas Malaysia, Bastion Aotearoa, Anthropic, Accenture Song, Thales, Commonwealth Bank, Lyka, Google, Assembly, Pay.com.au, SPH Media, Marketforce, IG Group, IHG Hotels &amp; Resorts, Today the Brave, Publicis Media, PRecious Communications, and others in our weekly roundup of appointment news and business wins.                            </p>
3797                </div>
3798            </div>
3799        </div>
3800        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3801                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3802                    <a href="https://www.campaignasia.com/article/lvmh-hands-apac-media-account-from-wpp-to-publicis-without-a-pitch/4t5n0pczyc97029ye2h5984xnf" >
3803                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3804                                <img srcset="/media/mediafields/ArticleImage/4tweh4wfews7q64aet1abwtpwx/54d882dd.png?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4tweh4wfews7q64aet1abwtpwx/54d882dd.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3805                sizes="(max-width: 500px) 100vw, 1300px"
3806                src="/media/mediafields/ArticleImage/4tweh4wfews7q64aet1abwtpwx/54d882dd.png?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3807                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3808                loading="lazy" />
3809                        </figure>
3810                    </a>
3811                </figure>
3812
3813            <div class="contentList__copy text-black">
3814
3815                    <a href="https://www.campaignasia.com/article/lvmh-hands-apac-media-account-from-wpp-to-publicis-without-a-pitch/4t5n0pczyc97029ye2h5984xnf" >
3816                        <h3>
3817LVMH hands APAC media account from WPP to Publicis without a pitch                        </h3>
3818                    </a>
3819
3820                <div class="article__contentDetail text-black">
3821                            <span class="byline">
3822
3823                                    <span>
3824                                        09/10/2026
3825                                </span>
3826                        </span>
3827
3828                            <p>
3829EXCLUSIVE: Publicis will take over every APAC market from January 2027 except Japan, ending WPP&#x2019;s nine-year hold on the luxury group&#x2019;s regional business.                            </p>
3830                </div>
3831            </div>
3832        </div>
3833        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3834                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3835                    <a href="https://www.campaignasia.com/article/campaign-asia-pacific-launches-case-study-library-to-spotlight-regional-work/4h4kj8yqdzj246k1h0bz4p1amf" >
3836                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3837                                <img srcset="/media/mediafields/ArticleImage/40y14re8wzxmvrtwvmxrz9tvch/0b6c8174.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/40y14re8wzxmvrtwvmxrz9tvch/0b6c8174.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3838                sizes="(max-width: 500px) 100vw, 1300px"
3839                src="/media/mediafields/ArticleImage/40y14re8wzxmvrtwvmxrz9tvch/0b6c8174.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3840                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3841                loading="lazy" />
3842                        </figure>
3843                    </a>
3844                </figure>
3845
3846            <div class="contentList__copy text-black">
3847
3848                    <a href="https://www.campaignasia.com/article/campaign-asia-pacific-launches-case-study-library-to-spotlight-regional-work/4h4kj8yqdzj246k1h0bz4p1amf" >
3849                        <h3>
3850Campaign Asia-Pacific launches a case study library of the region&#x27;s best work                        </h3>
3851                    </a>
3852
3853                <div class="article__contentDetail text-black">
3854                            <span class="byline">
3855
3856                                    <span>
3857                                        09/10/2026
3858                                </span>
3859                        </span>
3860
3861                            <p>
3862Agencies, brands and in-house teams are invited to send free submissions.                             </p>
3863                </div>
3864            </div>
3865        </div>
3866        <div class="contentList__item   contentList__item--imageleft" data-cy="contentList__item">
3867                <figure class="contentList__image aspectRatio--unset contentList__image--medium contentList__image--left">
3868                    <a href="https://www.campaignasia.com/article/omnicom-advertising-group-president-and-ceo-troy-ruhanen-is-retiring/4318dqbcs8gxk3fph3jryhaaca" >
3869                        <figure class="contentList__image aspectRatio--unset contentList__image--left">
3870                                <img srcset="/media/mediafields/ArticleImage/4cxb09gg5bj56y85zmp7wddpdj/7fcad64a.jpg?width=500&format=webp&quality=80&token=P3VeTBmwxvEB1pBGAiaWcIO2ak3u5mkbmcpSusrCtuc%3D 500w, /media/mediafields/ArticleImage/4cxb09gg5bj56y85zmp7wddpdj/7fcad64a.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D 1300w"
3871                sizes="(max-width: 500px) 100vw, 1300px"
3872                src="/media/mediafields/ArticleImage/4cxb09gg5bj56y85zmp7wddpdj/7fcad64a.jpg?width=1300&format=webp&quality=80&token=XDykkqSgGRgyDYeawLlJpV5w6cVvw1cW0FTseGHcDqw%3D"
3873                alt="" data-cy="articleImage" data-image-source="same-tenant-autofill"
3874                loading="lazy" />
3875                        </figure>
3876                    </a>
3877                </figure>
3878
3879            <div class="contentList__copy text-black">
3880
3881                    <a href="https://www.campaignasia.com/article/omnicom-advertising-group-president-and-ceo-troy-ruhanen-is-retiring/4318dqbcs8gxk3fph3jryhaaca" >
3882                        <h3>
3883Omnicom Advertising Group president and CEO Troy Ruhanen is retiring                        </h3>
3884                    </a>
3885
3886                <div class="article__contentDetail text-black">
3887                            <span class="byline">
3888
3889                                    <span>
3890                                        09/10/2026
3891                                </span>
3892                        </span>
3893
3894                            <p>
3895BBDO Worldwide chairman Andrew Robertson will step into the role immediately.                            </p>
3896                </div>
3897            </div>
3898        </div>
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3962    data-desktop-sizes="300x250|300x600" 
3963    data-mobile-sizes="300x250|300x600"
3964    data-mobile-behaviour=""
3965></div>
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3991<section class="contentListContainer contentListContainer--number articleModule genericModule" data-cy="contentListContainer--number">
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3994        <header class="widget__title">
3995            <p>Most read</p>
3996        </header>
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3999        <ol>
4000            <li class="contentList__item " data-cy="contentList__item">
4001                    <a href="/article/lvmh-hands-apac-media-account-from-wpp-to-publicis-without-a-pitch/4t5n0pczyc97029ye2h5984xnf" >
4002LVMH hands APAC media account from WPP to Publicis without a pitch                    </a>
4003
4004                </li>
4005            <li class="contentList__item " data-cy="contentList__item">
4006                    <a href="/article/the-pepsi-publicis-shakeup-exposes-an-oligopoly-of-advertisers-own-making/4bghf0w9jnrrk2k4mcgkwa685h" >
4007The Pepsi-Publicis shakeup exposes an oligopoly of advertisers&#x27; own making                    </a>
4008
4009                </li>
4010            <li class="contentList__item " data-cy="contentList__item">
4011                    <a href="/article/omnicom-proud-of-pepsico-media-work-as-it-reels-from-global-loss-and-stock-drops-5/4vz4f3xxdsf0a5s44dzbjhs6mn" >
4012Omnicom &#x2018;proud&#x2019; of PepsiCo media work as it reels from global loss and stock drops 5%                    </a>
4013
4014                </li>
4015            <li class="contentList__item " data-cy="contentList__item">
4016                    <a href="/article/publicis-pulls-out-of-coca-cola-global-media-pitch-after-pepsico-win/493s1z7b9a89k1x4phaz23dsnr" >
4017Publicis pulls out of Coca-Cola global media pitch after PepsiCo win                    </a>
4018
4019                </li>
4020            <li class="contentList__item " data-cy="contentList__item">
4021                    <a href="/article/we-were-born-here-we-grew-up-here-yuichi-toyoda-on-dentsu
4021-s-asia-born-advantage/457w2hqtmzkfy7dq2gp47r9jc3" >
4022&#x2018;We were born here. We grew up here&#x2019;: Yuichi Toyoda on Dentsu&#x2019;s Asia-born advantage                    </a>
4023
4024                </li>
4025            <li class="contentList__item " data-cy="contentList__item">
4026                    <a href="/article/pepsico-appoints-publicis-groupe-to-global-media-without-a-pitch/4fenbaac6ve0fr6gn7vnhsnmd2" >
4027PepsiCo appoints Publicis Groupe to global media without a pitch                    </a>
4028
4029                </li>
4030            <li class="contentList__item " data-cy="contentList__item">
4031                    <a href="/article/disney-cruise-line-marketer-logic-makes-you-right-magic-makes-you-remembered/4md5e599f859g4zr3ddckb51nw" >
4032Disney Cruise Line marketer: Logic makes you right; magic makes you remembered                    </a>
4033
4034                </li>
4035            <li class="contentList__item " data-cy="contentList__item">
4036                    <a href="/article/wpp-to-cut-up-to-1-000-more-jobs-by-year-end-ft-reports/46jn96jmh39as6f1k1d1fyskcp" >
4037WPP to cut up to 1,000 more jobs by year-end, FT reports                    </a>
4038
4039                </li>
4040            <li class="contentList__item " data-cy="contentList__item">
4041                    <a href="/article/meta-ran-more-than-300-paid-ads-containing-child-sexual-abuse-this-year-report-finds/4ws2hjf579as1v5q97hz2a6hna" >
4042Meta ran more than 300 ads with suspected child sexual abuse this year: report                    </a>
4043
4044                </li>
4045            <li class="contentList__item " data-cy="contentList__item">
4046                    <a href="/article/apac-power-list-2026-the-top-50-marketers-shaping-the-region-s-next-chapter/411p0n2cmgwf42db4yg5wbq5nf" >
4047APAC Power List 2026: The top 50 marketers shaping the region&#x27;s next chapter                    </a>
4048
4049                </li>
4050        </ol>
4051        <!-- Render Footer Field -->
4052            <div class="article-listing-footer">
4053                
4054            </div>
4055    </div>
4056</section>
4057
4058                </div>
4059            
4060        </article> 
4061
4062
4063
4064
4065                
4066            
4067        
4068    </div>
4069
4070            <article class="widget widget widget-article-listing widget-align-justify widget-size-100 ">
4071            
4072            
4073
4074                <div class="container">
4075
4076
4077
4078<section class="contentListContainer contentListContainer--standard articleModule genericModule" data-cy="contentListContainer--standard">
4079
4080    <!-- Render Header Field -->
4081        <header class="widget__title">
4082            <p>The Global View</p>
4083        </header>
4084
4085    <div class="contentList contentList--standard">
4086        <div class="contentList__item   " data-cy="contentList__item">
4087
4088            <div class="contentList__copy text-black">
4089
4090                    <a href="https://www.campaignasia.com/article/marriott-bonvoy-swaps-production-crews-for-creators-in-rapid-global-campaign-rollout/44f1m3xpbmjg83wtrw3ska3e5z" >
4091                        <h3>
4092Marriott Bonvoy swaps production crews for creators in rapid global campaign rollout                        </h3>
4093                    </a>
4094
4095                <div class="article__contentDetail text-black">
4096
4097                </div>
4098            </div>
4099        </div>
4100        <div class="contentList__item   " data-cy="contentList__item">
4101
4102            <div class="contentList__copy text-black">
4103
4104                    <a href="https://www.campaignasia.com/article/30-fewer-search-exits-how-h-m-made-its-e-commerce-search-smarter/4etsarjbdrjyx52tqc1avst4my" >
4105                        <h3>
410630% fewer search exits: How H&amp;M made its e-commerce search smarter                        </h3>
4107                    </a>
4108
4109                <div class="article__contentDetail text-black">
4110
4111                </div>
4112            </div>
4113        </div>
4114        <div class="contentList__item   " data-cy="contentList__item">
4115
4116            <div class="contentList__copy text-black">
4117
4118                    <a href="https://www.campaignasia.com/article/clevo-turns-roblox-pay-to-win-into-pay-for-good-for-indonesian-farmers/47p4sknaj0hbgzmmca25298x50" >
4119                        <h3>
4120Clevo turns Roblox pay-to-win into pay-for-good for Indonesian farmers                        </h3>
4121                    </a>
4122
4123                <div class="article__contentDetail text-black">
4124
4125                </div>
4126            </div>
4127        </div>
4128        <div class="contentList__item   " data-cy="contentList__item">
4129
4130            <div class="contentList__copy text-black">
4131
4132                    <a href="https://www.campaignasia.com/article/apple-s-ios-27-is-blocking-the-trade-desk-from-serving-ads-on-safari/460ebtcfhjh7z5e818bq6ac0dn" >
4133                        <h3>
4134Apple&#x2019;s iOS 27 is blocking The Trade Desk from serving ads on Safari                        </h3>
4135                    </a>
4136
4137                <div class="article__contentDetail text-black">
4138
4139                </div>
4140            </div>
4141        </div>
4142        <div class="contentList__item   " data-cy="contentList__item">
4143
4144            <div class="contentList__copy text-black">
4145
4146                    <a href="https://www.campaignasia.com/article/global-campaigns-deliver-fewer-commercial-outcomes-research-reveals/4c3d2h4yap85tt31ha6gzvhtn4" >
4147                        <h3>
4148Global campaigns deliver fewer commercial outcomes, research reveals                        </h3>
4149                    </a>
4150
4151                <div class="article__contentDetail text-black">
4152
4153                </div>
4154            </div>
4155        </div>
4156        <div class="contentList__item   " data-cy="contentList__item">
4157
4158            <div class="contentList__copy text-black">
4159
4160                    <a href="https://www.campaignasia.com/article/wpp-set-for-ftse-100-return/4ms673r8x342t21bbxst41zt5y" >
4161                        <h3>
4162WPP set for FTSE 100 return                        </h3>
4163                    </a>
4164
4165                <div class="article__contentDetail text-black">
4166
4167                </div>
4168            </div>
4169        </div>
4170        <div class="contentList__item   " data-cy="contentList__item">
4171
4172            <div class="contentList__copy text-black">
4173
4174                    <a href="https://www.campaignasia.com/article/has-meta-s-muse-fired-the-first-shot-in-the-ai-agent-wars/4q320vb0e7jkax49m22z8xsrcb" >
4175                        <h3>
4176Has Meta&#x2019;s Muse fired the first shot in the AI agent wars?                         </h3>
4177                    </a>
4178
4179                <div class="article__contentDetail text-black">
4180
4181                </div>
4182            </div>
4183        </div>
4184        <div class="contentList__item   " data-cy="contentList__item">
4185
4186            <div class="contentList__copy text-black">
4187
4188                    <a href="https://www.campaignasia.com/article/ian-whittaker-on-why-marketing-must-talk-finance-or-forfeit-the-budget/4mkwf1fr9708b28cykzf9am8wa" >
4189                        <h3>
4190Ian Whittaker on why marketing must talk finance or forfeit the budget                        </h3>
4191                    </a>
4192
4193                <div class="article__contentDetail text-black">
4194
4195                </div>
4196            </div>
4197        </div>
4198        <div class="contentList__item   " data-cy="contentList__item">
4199
4200            <div class="contentList__copy text-black">
4201
4202                    <a href="https://www.campaignasia.com/article/can-brands-trust-ai-to-make-their-music/4p315pwfrbpmq01af7meyambwc" >
4203                        <h3>
4204Can brands trust AI to make their music?                        </h3>
4205                    </a>
4206
4207                <div class="article__contentDetail text-black">
4208
4209                </div>
4210            </div>
4211        </div>
4212        <div class="contentList__item   " data-cy="contentList__item">
4213
4214            <div class="contentList__copy text-black">
4215
4216                    <a href="https://www.campaignasia.com/article/havas-yannick-bollore-on-
4216principal-media-buying-uncommon-s-freedom-and-his-role-in-new-biz/4zzg2fsd6cr6m4nfjw327zatn4" >
4217                        <h3>
4218Havas&#x27; Yannick Bollor&#xE9; on principal media buying, Uncommon&#x2019;s freedom and his role in new biz                        </h3>
4219                    </a>
4220
4221                <div class="article__contentDetail text-black">
4222
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4397
4398
4399        
4400            
4401            
4402  <li class="primaryLink " data-cy="footersocialicon-menu">
4403
4404    
4405    
4406    
4407    
4408
4409
4410
4411
4412
4413
4414
4415<a href="https://www.linkedin.com/showcase/campaign-asia-pacific/" data-cy="share to linkedin" 
4416 
4417     
4418    target="_blank"  
4419    
4420        rel="noopener noreferrer"
4421    
4422    
4423    >
4424        
4425    
4426        <img src="/media/_Users/linkedin-1.png" width="20" height="20" alt="Share to LinkedIn"> 
4427    
4428        
4429</a>
4430
4431
4432
4433    
4434    
4435    
4436
4437  </li>
4438
4439
4440        
4441            
4442            
4443  <li class="primaryLink " data-cy="footersocialicon-menu">
4444
4445    
4446    
4447    
4448    
4449
4450
4451
4452
4453
4454
4455
4456<a href="https://www.instagram.com/campaign.asia/#" data-cy="instagram " 
4457 
4458     
4459    target="_blank"  
4460    
4461        rel="noopener noreferrer"
4462    
4463    
4464    >
4465        
4466    
4467        <img src="/media/_Users/instagram-1.png" width="20" height="20" alt="Instagram "> 
4468    
4469        
4470</a>
4471
4472
4473
4474    
4475    
4476    
4477
4478  </li>
4479
4480
4481        
4482            
4483            
4484  <li class="primaryLink " data-cy="footersocialicon-menu">
4485
4486    
4487    
4488    
4489    
4490
4491
4492
4493
4494
4495
4496
4497<a href="https://www.youtube.com/user/CampaignAsia" data-cy="youtube" 
4498 
4499     
4500    target="_blank"  
4501    
4502        rel="noopener noreferrer"
4503    
4504    
4505    >
4506        
4507    
4508        <img src="/media/_Users/youtube-2.png" width="20" height="20" alt="Youtube"> 
4509    
4510        
4511</a>
4512
4513
4514
4515    
4516    
4517    
4518
4519  </li>
4520
4521
4522        
4523    </ul>
4524</nav>
4525		</div>
4526
4527		<div class="footerRightNav">
4528			<div class="footerModuleGroup">
4529				
4530				
4531				
4532				
4533				
4534				<div class="footerModule">
4535					<h2>Help and Information</h2>
4536					
4537					
4538
4539<nav class="nestedNav" id="footerRightMenu" data-cy="">
4540    <ul class="topNav">
4541        
4542            
4543            
4544  <li class="primaryLink " data-cy="footer-right-menu">
4545
4546    
4547    
4548    
4549    
4550
4551
4552
4553
4554
4555
4556
4557<a href="https://www.campaignasia.com/about-us" data-cy="about us" 
4558 
4559     
4560    
4561    
4562    >
4563        
4564    
4565        About Us 
4566    
4567        
4568</a>
4569
4570
4571
4572    
4573    
4574    
4575
4576  </li>
4577
4578
4579        
4580            
4581            
4582  <li class="primaryLink " data-cy="footer-right-menu">
4583
4584    
4585    
4586    
4587    
4588
4589
4590
4591
4592
4593
4594
4595<a href="https://www.campaignasia.com/advertise" data-cy="advertise" 
4596 
4597     
4598    
4599    
4600    >
4601        
4602    
4603        Advertise 
4604    
4605        
4606</a>
4607
4608
4609
4610    
4611    
4612    
4613
4614  </li>
4615
4616
4617        
4618            
4619            
4620  <li class="primaryLink " data-cy="footer-right-menu">
4621
4622    
4623    
4624    
4625    
4626
4627
4628
4629
4630
4631
4632
4633<a href="https://www.campaignasia.com/contact-us" data-cy="contact us" 
4634 
4635     
4636    
4637    
4638    >
4639        
4640    
4641        Contact Us 
4642    
4643        
4644</a>
4645
4646
4647
4648    
4649    
4650    
4651
4652  </li>
4653
4654
4655        
4656            
4657            
4658  <li class="primaryLink " data-cy="footer-right-menu">
4659
4660    
4661    
4662    
4663    
4664
4665
4666
4667
4668
4669
4670
4671<a href="https://www.campaignasia.com/subscribe" data-cy="subscribe" 
4672 
4673     
4674    
4675    
4676    >
4677        
4678    
4679        Subscribe 
4680    
4681        
4682</a>
4683
4684
4685
4686    
4687    
4688    
4689
4690  </li>
4691
4692
4693        
4694    </ul>
4695</nav>
4696				</div>
4697				
4698				
4699				
4700				
4701				<div class="footerModule">
4702					<h2>Awards</h2>
4703					
4704					
4705
4706<nav class="nestedNav" id="awards" data-cy="">
4707    <ul class="topNav">
4708        
4709            
4710            
4711  <li class="primaryLink " data-cy="awards">
4712
4713    
4714    
4715    
4716    
4717
4718
4719
4720
4721
4722
4723
4724<a href="https://aoyawards.com/" data-cy="agency of the year" 
4725 
4726     
4727    target="#"  
4728    
4729    
4730    >
4731        
4732    
4733        Agency of the Year 
4734    
4735        
4736</a>
4737
4738
4739
4740    
4741    
4742    
4743
4744  </li>
4745
4746
4747        
4748            
4749            
4750  <li class="primaryLink " data-cy="awards">
4751
4752    
4753    
4754    
4755    
4756
4757
4758
4759
4760
4761
4762
4763<a href="https://campaignindonesiaawards.com/" data-cy="campaign indonesia awards" 
4764 
4765     
4766    target="_blank"  
4767    
4768        rel="noopener noreferrer"
4769    
4770    
4771    >
4772        
4773    
4774        Campaign Indonesia Awards 
4775    
4776        
4777</a>
4778
4779
4780
4781    
4782    
4783    
4784
4785  </li>
4786
4787
4788        
4789            
4790            
4791  <li class="primaryLink " data-cy="awards">
4792
4793    
4794    
4795    
4796    
4797
4798
4799
4800
4801
4802
4803
4804<a href="https://digitalmediaawards-china.com/en/" data-cy="digital media awards" 
4805 
4806     
4807    target="#"  
4808    
4809    
4810    >
4811        
4812    
4813        Digital Media Awards 
4814    
4815        
4816</a>
4817
4818
4819
4820    
4821    
4822    
4823
4824  </li>
4825
4826
4827        
4828            
4829            
4830  <li class="primaryLink " data-cy="awards">
4831
4832    
4833    
4834    
4835    
4836
4837
4838
4839
4840
4841
4842
4843<a href="https://eventmarketingawards.asia/" data-cy="event marketing awards" 
4844 
4845     
4846    target="#"  
4847    
4848    
4849    >
4850        
4851    
4852        Event Marketing Awards 
4853    
4854        
4855</a>
4856
4857
4858
4859    
4860    
4861    
4862
4863  </li>
4864
4865
4866        
4867            
4868            
4869  <li class="primaryLink " data-cy="awards">
4870
4871    
4872    
4873    
4874    
4875
4876
4877
4878
4879
4880
4881
4882<a href="https://prawardsasia.com/" data-cy="pr awards asia-pacific" 
4883 
4884     
4885    target="#"  
4886    
4887    
4888    >
4889        
4890    
4891        PR Awards Asia-Pacific 
4892    
4893        
4894</a>
4895
4896
4897
4898    
4899    
4900    
4901
4902  </li>
4903
4904
4905        
4906            
4907            
4908  <li class="primaryLink " data-cy="awards">
4909
4910    
4911    
4912    
4913    
4914
4915
4916
4917
4918
4919
4920
4921<a href="https://womenleadingchange.asia/" data-cy="women leading change awards" 
4922 
4923     
4924    target="#"  
4925    
4926    
4927    >
4928        
4929    
4930        Women Leading Change Awards 
4931    
4932        
4933</a>
4934
4935
4936
4937    
4938    
4939    
4940
4941  </li>
4942
4943
4944        
4945            
4946            
4947  <li class="primaryLink " data-cy="awards">
4948
4949    
4950    
4951    
4952    
4953
4954
4955
4956
4957
4958
4959
4960<a href="https://campaignwomentowatch.com/" data-cy="women to watch asia-pacific" 
4961 
4962     
4963    target="#"  
4964    
4965    
4966    >
4967        
4968    
4969        Women To Watch Asia-Pacific 
4970    
4971        
4972</a>
4973
4974
4975
4976    
4977    
4978    
4979
4980  </li>
4981
4982
4983        
4984            
4985            
4986  <li class="primaryLink " data-cy="awards">
4987
4988    
4989    
4990    
4991    
4992
4993
4994
4995
4996
4997
4998
4999<a href="https://campaign30under30.com/" data-cy="30 under 30 indonesia" 
5000 
5001     
5002    target="#"  
5003    
5004    
5005    >
5006        
5007    
5008        30 under 30 Indonesia 
5009    
5010        
5011</a>
5012
5013
5014
5015    
5016    
5017    
5018
5019  </li>
5020
5021
5022        
5023            
5024            
5025  <li class="primaryLink " data-cy="awards">
5026
5027    
5028    
5029    
5030    
5031
5032
5033
5034
5035
5036
5037
5038<a href="https://campaign40under40.com/" data-cy="40 under 40" 
5039 
5040     
5041    target="#"  
5042    
5043    
5044    >
5045        
5046    
5047        40 under 40 
5048    
5049        
5050</a>
5051
5052
5053
5054    
5055    
5056    
5057
5058  </li>
5059
5060
5061        
5062            
5063            
5064  <li class="primaryLink " data-cy="awards">
5065
5066    
5067    
5068    
5069    
5070
5071
5072
5073
5074
5075
5076
5077<a href="https://campaign50over50.com/" data-cy="50 over fifty" 
5078 
5079     
5080    target="#"  
5081    
5082    
5083    >
5084        
5085    
5086        50 over Fifty 
5087    
5088        
5089</a>
5090
5091
5092
5093    
5094    
5095    
5096
5097  </li>
5098
5099
5100        
5101    </ul>
5102</nav>
5103				</div>
5104				
5105			</div>
5106		</div>
5107
5108	</nav>
5109
5110	<div id="copyright" class="copyright copyright--stretch">
5111		<div class="colWrapper">
5112			<div class="colWrapper__col">
5113				
5114
5115<div class="widget-container">
5116
5117    
5118
5119
5120
5121
5122
5123
5124
5125		<figure class="figure imageAsset widget widget-image ">
5126			
5127			<a href="https://www.ipso.co.uk/what-we-do/" target="_blank">
5128				<img src="https://www.campaignasia.com/media/mediafields/Image/4m4v4z30cg9gs0tm5tx3qg3pmj/e76dfa21.svg" class="figure-img img-fluid" alt="" />
5129			</a>
5130			
5131
5132			
5133		</figure>
5134
5135</div>
5136
5137				<span class="footerCopyright">
5138					&#xA9; Haymarket Media Limited
5139				</span>
5140				
5141				
5142				
5143				
5144
5145<nav class="nestedNav" id="copyrightMenus" data-cy="">
5146    <ul class="topNav">
5147        
5148            
5149            
5150  <li class="primaryLink " data-cy="copyright-menus">
5151
5152    
5153    
5154    
5155    
5156
5157
5158
5159
5160
5161
5162
5163<a href="https://accounts.haymarket.media/terms" data-cy="terms &amp; conditions" 
5164 
5165     
5166    
5167    
5168    >
5169        
5170    
5171        Terms &amp; Conditions 
5172    
5173        
5174</a>
5175
5176
5177
5178    
5179    
5180    
5181
5182  </li>
5183
5184
5185        
5186            
5187            
5188  <li class="primaryLink " data-cy="copyright-menus">
5189
5190    
5191    
5192    
5193    
5194
5195
5196
5197
5198
5199
5200
5201<a href="https://www.campaignasia.com#" data-cy="cookie notice" 
5202 
5203     
5204    
5205    
5206    >
5207        
5208    
5209        Cookie Notice 
5210    
5211        
5212</a>
5213
5214
5215
5216    
5217    
5218    
5219
5220  </li>
5221
5222
5223        
5224            
5225            
5226  <li class="primaryLink " data-cy="copyright-menus">
5227
5228    
5229    
5230    
5231    
5232
5233
5234
5235
5236
5237
5238
5239<a href="https://accounts.haymarket.media/privacy" data-cy="privacy notice" 
5240 
5241     
5242    
5243    
5244    >
5245        
5246    
5247        Privacy Notice 
5248    
5249        
5250</a>
5251
5252
5253
5254    
5255    
5256    
5257
5258  </li>
5259
5260
5261        
5262            
5263            
5264  <li class="primaryLink " data-cy="copyright-menus">
5265
5266    
5267    
5268    
5269    
5270
5271
5272
5273
5274
5275
5276
5277<a href="https://www.campaignasia.com#cookie-settings" data-cy="manage settings" 
5278 
5279     
5280    
5281    
5282    >
5283        
5284    
5285        Manage Settings 
5286    
5287        
5288</a>
5289
5290
5291
5292    
5293    
5294    
5295
5296  </li>
5297
5298
5299        
5300    </ul>
5301</nav>
5302
5303			</div>
5304			<div class="colWrapper__col">
5305				
5306			</div>
5307		</div>
5308	</div>
5309</footer>
5310
5311
5312</div>
5313
5314
5315<div class="widget-container">
5316
5317    
5318
5319
5320  
5321
5322
5323
5324
5325
5326
5327    <article class="widget widget-raw-html">
5328        
5328<script type="1a908b9ded3ba7ef1d3c427d-text/javascript">
5329(function () {
5330  if (location.search.indexOf('pwtest=1') === -1) return;   // REMOVE THIS LINE TO GO LIVE
5331  var INVOKE = '/workflows/Invoke?token=CfDJ8FhsSZ2LQPJHqC9wiaKdyin8W5I5mPyVOxn2vJeBykudCPVdcAhEb2N9u8tCu8iSCA-T7KzPjsuMK7LhXbKB580ilpXTZLBMxo6QTVeduZcvWlfDT6LKFeUFqeJJB4KpstzhI8kRxXhcC3WVKAzuDSzmK8jpk0apoV41s9j8eC4-t2UBsrZ0AHPLoMsQDjZQjBt6lWG_ufnn87wnJJHNgDwqhfV_gmDXxOp8Nyd1wYpn';
5332  function fire() {
5333    if (!document.querySelector('.gate__content, .gate__message')) return;
5334    if (document.querySelector('.gate__col--login')) return;
5335    fetch(INVOKE + '&url=' + encodeURIComponent(location.href), {
5336      method: 'POST', credentials: 'same-origin', keepalive: true,
5337      headers: { 'Content-Type': 'application/json' },
5338      body: JSON.stringify({ url: location.href })
5339    }).catch(function () {});
5340  }
5341  if (document.readyState === 'loading') document.addEventListener('DOMContentLoaded', fire);
5342  else fire();
5343})();
5344</script>
5344
5345    </article>
5346
5347</div>
5348
5349      </div>
5350      
5351    </div>
5352  </div>
5353
5354    
5355    
5356    
5357    
5358    
5359    
5360    
5361    
5362    
5362<script crossorigin="anonymous" integrity="sha384-1H217gwSVyLSIfaLxHbE7dRb3v4mYCKbpQvzx0cegeju1MVsGrX5xXxAvs/HgeFs" src="https://code.jquery.com/jquery-3.7.1.min.js" type="1a908b9ded3ba7ef1d3c427d-text/javascript"></script>
vendor: 2 bytes, line 5362
5362
5363<script src="/HbmCoreTheme/js/owl.carousel.min.js?v=pFo6ErE7JAMRYz-uq2iXEq04WZ5HD-Xbxvf15JY7kX8" type="1a908b9ded3ba7ef1d3c427d-text/javascript"></script>
vendor: 2 bytes, line 5363
5363
5364<script src="/HbmCoreTheme/js/owl.init.js?v=u9tqXYZzu_itEUxFR4AnU5PybLeptCqhCp5Qt0ITh8k" type="1a908b9ded3ba7ef1d3c427d-text/javascript"></script>
vendor: 2 bytes, line 5364
5364
5365<script src="/HbmCoreTheme/js/core.js?v=JXixfWnrDhqfyigEqNZXZC571lyECxb8mg1cJN_rv-M" type="1a908b9ded3ba7ef1d3c427d-text/javascript"></script>
vendor: 2 bytes, line 5365
5365
5366<script src="/HbmCoreTheme/js/menu.js?v=0doh5PH3XjHLka1muMT2CiW8Tdj-QHSqYh3fozUJ6sk" type="1a908b9ded3ba7ef1d3c427d-text/javascript"></script>
vendor: 2 bytes, line 5366
5366
5367<script src="/HbmCoreTheme/js/expandingListing.js?v=vELztEkuIyx162Wux6CToG7_eV3TUdh2bACSZh77Ppk" type="1a908b9ded3ba7ef1d3c427d-text/javascript"></script>
vendor: 2 bytes, line 5367
5367
5368<script src="/HbmCoreTheme/js/brightcoveScroller.js?v=ijtx0WKnwDkpRdomv8pNJKGDKSD2n2qNhAlWpmXEVKw" type="1a908b9ded3ba7ef1d3c427d-text/javascript"></script>
vendor: 205 bytes, lines 5368-5379
5368
5369
5370    
5371            
5372            
5373            
5374
5375
5376
5377        
5378    
5379<script src="/cdn-cgi/scripts/7d0fa10a/cloudflare-static/rocket-loader.min.js" data-cf-settings="1a908b9ded3ba7ef1d3c427d-|49" defer></script>
5379<script>(function(){function c(){var b=a.contentDocument||(a.contentWindow&&a.contentWindow.document);if(b){var d=b.createElement('script');d.innerHTML="window.__CF$cv$params={r:'a4425b776f82a0b6',t:'MTc5MDkyOTk1NA=='};var a=document.createElement('script');a.src='/cdn-cgi/challenge-platform/scripts/jsd/main.js';document.getElementsByTagName('head')[0].appendChild(a);";b.getElementsByTagName('head')[0].appendChild(d)}}if(document.body){var a=document.createElement('iframe');a.height=1;a.width=1;a.style.position='absolute';a.style.top=0;a.style.left=0;a.style.border='none';a.style.visibility='hidden';document.body.appendChild(a);if('loading'!==document.readyState)c();else if(window.addEventListener)document.addEventListener('DOMContentLoaded',c);else{var e=document.onreadystatechange||function(){};document.onreadystatechange=function(b){e(b);'loading'!==document.readyState&&(document.onreadystatechange=e,c())}}}})();</script>
5379<script type="module" src="https://static.cloudflareinsights.com/beacon.min.js/v31edd6df95cf4e85bb4c19e7a9bdbcba1788362987495" integrity="sha512-iIg7k2xntmwu6/uSb5tpc/hySgZc4eoL31yB29W6tJFo2akwjPWcEqnCEdJvGexCL0KEQwVYv5BlowfhVz26hg==" data-cf-beacon='{"version":"2024.11.0","token":"f781a5f6dd1949a188bf6672e6ba1478","r":1,"spa":2}' crossorigin="anonymous"></script>
5379
5380</body>
5381
5382</html>

Line numbers count LF bytes from the start of the resource, as the search results do. Vendor segments are library code the classifier recognised; they are stored but not indexed. Bytes are shown as Latin1 characters, one per byte.