PageSourceSearch

https://www.emerce.nl/channel/search

html emerce.nl collected 2026-10-02 02:14:50 UTC 247,279 bytes, 1,006 lines download raw bytes

1<!DOCTYPE html>
2<html lang="nl">
3
4<head>
5	<meta charset='utf-8'>
6	
7
8	<!-- ////////////////////////
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10		WordPress Development & Design by
11
12		SUPER INTERACTIVE
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14		https://superinteractive.com
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85	<!-- This site is optimized with the Yoast SEO plugin v28.5 - https://yoast.com/product/yoast-seo-wordpress/ -->
86	<title>Search - Emerce</title>
87	<meta name="description" content="In het Topic Search lees je over trends, cases, onderzoek en discussie rondom het onderwerp search. Bijdragen? Mail dan naar [email protected]." />
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168s te testen. Wordt direct na de test verwijderd.\"},{\"type\":\"local\",\"name\":\"real_cookie_banner*\",\"host\":\"https:\\\/\\\/www.emerce.nl\",\"duration\":1,\"durationUnit\":\"d\",\"isSessionDuration\":false,\"purpose\":\"Unieke identificatiecode voor de toestemming, maar niet voor de websitebezoeker. Revisie-hash voor de instellingen van de cookiebanner (teksten, kleuren, functies, dienstengroepen, diensten, inhoudsblokkers enz.). ID\\u2019s voor diensten en dienstengroepen waarvoor toestemming is gegeven. Wordt slechts bewaard totdat de toestemming op de webserver is vastgelegd.\"},{\"type\":\"local\",\"name\":\"real_cookie_banner*-tcf\",\"host\":\"https:\\\/\\\/www.emerce.nl\",\"duration\":1,\"durationUnit\":\"d\",\"isSessionDuration\":false,\"purpose\":\"Toestemmingen die in het kader van TCF zijn verzameld, worden opgeslagen in TC String-formaat, met inbegrip van TCF-leveranciers, doeleinden, speciale doeleinden, functies en speciale functies. Deze worden slechts bewaard totdat de toestemming op de webserver is vastgelegd.\"},{\"type\":\"local\",\"name\":\"real_cookie_banner*-gcm\",\"host\":\"https:\\\/\\\/www.emerce.nl\",\"duration\":1,\"durationUnit\":\"d\",\"isSessionDuration\":false,\"purpose\":\"Toestemmingen die zijn verzameld via de Google Consent Mode worden opgeslagen in toestemmingscategorie\\u00ebn (doeleinden) voor alle diensten die compatibel zijn met de Google Consent Mode. Deze worden slechts bewaard totdat de toestemming op de webserver is vastgelegd.\"},{\"type\":\"local\",\"name\":\"real_cookie_banner-consent-queue*\",\"host\":\"https:\\\/\\\/www.emerce.nl\",\"duration\":1,\"durationUnit\":\"d\",\"isSessionDuration\":false,\"purpose\":\"Lokale opslag van de selectie in de cookiebanner totdat de server de toestemming heeft vastgelegd; er wordt periodiek of bij het wisselen van pagina geprobeerd de gegevens vast te leggen als de server niet beschikbaar of overbelast is.\"}],\"codeDynamics\":[],\"providerPrivacyPolicyUrl\":\"\",\"providerLegalNoticeUrl\":\"\",\"tagManagerOptInEventName\":\"\",\"tagManagerOptOutEventName\":\"\",\"googleConsentModeConsentTypes\":[],\"executePriority\":10,\"codeOptIn\":\"\",\"executeCodeOptInWhenNoTagManagerConsentIsGiven\":false,\"codeOptOut\":\"\",\"executeCodeOptOutWhenNoTagManagerConsentIsGiven\":false,\"deleteTechnicalDefinitionsAfterOptOut\":false,\"codeOnPageLoad\":\"\",\"presetId\":\"real-cookie-banner\"}]},{\"id\":19275,\"name\":\"Functioneel\",\"slug\":\"functioneel\",\"description\":\"Functionele diensten zijn nodig om functies te bieden die verder gaan dan de essenti\\u00eble functionaliteit, zoals mooiere lettertypen, het afspelen van video's of interactieve web 2.0 functies. Inhoud van bijvoorbeeld videoplatforms en sociale mediaplatforms wordt standaard geblokkeerd en kan met toestemming worden geladen. Als de dienst is toegestaan, wordt deze inhoud automatisch geladen zonder verdere handmatige toestemming.\",\"isEssential\":false,\"isDefault\":false,\"items\":[{\"id\":6925927,\"name\":\"Paperform\",\"purpose\":\"Met Paperform kunnen online formulieren die door Paperform worden gehost, rechtstreeks in websites worden ingebed. Hiervoor is de verwerking nodig van de gegevens die de bezoeker in het formulier invoert, het IP-adres en de metagegevens van de bezoeker. Er kunnen cookies of cookie-achtige technologie\\u00ebn worden opgeslagen en uitgelezen. Deze kunnen een apparaat-ID bevatten, de antwoorden die de bezoeker op dat moment invult en de ID van een gedeeltelijk opgeslagen inzending, zodat een gedeeltelijk ingevuld formulier kan worden hervat. Deze gegevens kunnen worden gebruikt om de formulierinzending in Paperform te verwerken en op te slaan, om de inzending beschikbaar te stellen aan de beheerder van deze website en om het formulier te beheren en te beveiligen. Paperform kan de persoonsgegevens delen met externe dienstverleners, onderaannemers en andere soortgelijke derde partijen die Paperform helpen bij het leveren van zijn diensten. Deze dienstverleners zijn contractueel verplicht om de persoonsgegevens vertrouwelijk te behandelen en deze uitsluitend te gebruiken voor de doeleinden waarvoor Paperform ze aan hen verstrekt.\",\"providerContact\":{\"phone\":\"\",\"email\":\"[email protected]\",\"link\":\"https:\\\/\\\/paperform.co\\\/\"},\"isProviderCurrentWebsite\":false,\"provider\":\"Paperform Pty Ltd, Post Office Box 4, Summer Hill, NSW 2130, Australia\",\"uniqueName\":\"paperform\",\"isEmbeddingOnlyExternalResources\":false,\"legalBasis\":\"consent\",\"dataProcessingInCountries\":[\"AU\",\"US\",\"SG\",\"AR\",\"BH\",\"BR\",\"CL\",\"CO\",\"FR\",\"DE\",\"IN\",\"ID\",\"IE\",\"IT\",\"JP\",\"KR\",\"MY\",\"NZ\",\"PH\",\"ZA\",\"ES\",\"SE\",\"CH\",\"TW\",\"TH\",\"AE\",\"GB\"],\"dataProcessingInCountriesSpecialTreatments\":[\"standard-contractual-clauses\"],\"technicalDefinitions\":[{\"type\":\"local\",\"name\":\"deviceId\",\"host\":\"paperform.co\",\"duration\":0,\"durationUnit\":\"y\",\"isSessionDuration\":false,\"purpose\":\"Slaat een apparaat-ID op die wordt gebruikt door het ingebouwde Paperform-formulier\"},{\"type\":\"local\",\"name\":\"saved:*\",\"host\":\"paperform.co\",\"duration\":0,\"durationUnit\":\"y\",\"isSessionDuration\":false,\"purpose\":\"Slaat de antwoorden op die de bezoeker op dat moment aan het invullen is op, zodat een gedeeltelijk ingevuld formulier later kan worden hervat\"},{\"type\":\"local\",\"name\":\"partialSaveId\",\"host\":\"paperform.co\",\"duration\":0,\"durationUnit\":\"y\",\"isSessionDuration\":false,\"purpose\":\"Slaat de identificatiecode van de opgeslagen gedeeltelijke inzending op\"}],\"codeDynamics\":[],\"providerPrivacyPolicyUrl\":\"https:\\\/\\\/paperform.co\\\/privacy\\\/\",\"providerLegalNoticeUrl\":\"\",\"tagManagerOptInEventName\":\"\",\"tagManagerOptOutEventName\":\"\",\"googleConsentModeConsentTypes\":[],\"executePriority\":10,\"codeOptIn\":\"\",\"executeCodeOptInWhenNoTagManagerConsentIsGiven\":false,\"codeOptOut\":\"\",\"executeCodeOptOutWhenNoTagManagerConsentIsGiven\":false,\"deleteTechnicalDefinitionsAfterOptOut\":false,\"codeOnPageLoad\":\"\",\"presetId\":\"paperform\"},{\"id\":6922384,\"name\":\"Springcast\",\"purpose\":\"Met Springcast kan podcastcontent die op Springcast wordt gehost rechtstreeks in websites worden ingebed om de website met audio te verrijken. Hiervoor is het nodig het IP-adres en de metagegevens van de gebruiker te verwerken. Er kunnen cookies of cookie-achtige technologie\\u00ebn worden opgeslagen en gelezen. Deze kunnen een sessie-ID, een beveiligingstoken en de afspeelpositie van de aflevering bevatten.\",\"providerContact\":{\"phone\":\"\",\"email\":\"support@springcast.
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Hiervoor is het nodig het IP-adres en de metagegevens van de gebruiker te verwerken. Er kunnen cookies of cookie-achtige technologie\\u00ebn worden opgeslagen en uitgelezen. Deze kunnen persoonsgegevens en technische gegevens bevatten, zoals gebruikers-ID\\u2019s, toestemming, beveiligingstokens, taal, instellingen van de videospeler, interacties met de dienst en het gebruikte account. De gegevens kunnen worden gebruikt om bezochte websites en gedetailleerde statistieken over gebruikersgedrag te verzamelen, en kunnen worden gebruikt om de diensten van Vimeo te verbeteren. Deze gegevens kunnen door Vimeo worden gekoppeld aan de gegevens van gebruikers die zijn ingelogd op de websites van Vimeo (bijv. vimeo.com). Ze kunnen ook worden gebruikt voor profilering, bijvoorbeeld om u gepersonaliseerde diensten aan te bieden, zoals advertenties op basis van uw interesses of aanbevelingen. Vimeo verstrekt persoonlijke informatie aan geautoriseerde leveranciers, advertentiebedrijven, analyseproviders, gelieerde ondernemingen en adviseurs, waarbij redelijke inspanningen worden geleverd om leveranciers te beoordelen op hun privacy- en gegevensbeveiligingspraktijken.\",\"providerContact\":{\"phone\":\"\",\"email\":\"[email protected]\",\"link\":\"https:\\\/\\\/vimeo.com\\\/help\\\/contact\"},\"isProviderCurrentWebsite\":false,\"provider\":\"Vimeo.com Inc., 330 West 34th Street, 5th Floor, New York, New York 10001, United 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Deze kunnen persoonlijke en technische gegevens bevatten, zoals een gebruikers-ID, die de volgende aanvullende informatie kunnen verschaffen:\\n\\nTijdsinformatie: over wanneer en hoe lang een gebruiker op de verschillende pagina's van de website was of is.\\n\\nApparaatgegevens: apparaatcategorie (desktop, mobiel en tablet), platform (web, iOS-app of Android-app), browser en de schermresolutie die een gebruiker gebruikte.\\n\\nHerkomst: waar een gebruiker vandaan kwam (bijv. de website van herkomst, zoekmachine inclusief de gebruikte zoekterm, sociale mediaplatform, nieuwsbrief, organische video, betaalde zoekresultaten of campagnes).\\n\\nDoelgroepen: of een gebruiker wel of niet tot een bepaalde doelgroep behoort.\\n\\nGebruikersgedrag: wat een gebruiker op de website heeft gedaan en welke gebeurtenissen zijn geactiveerd door acties van de gebruiker (bijv. paginaweergaven, gebruikersbetrokkenheid, scrollgedrag, klikken, het toevoegen van betalingsgegevens en aangepaste gebeurtenissen zoals e-commerce tracking).\\n\\nConversies: (bijv. of een gebruiker iets heeft gekocht en wat er is gekocht).\\n\\nDemografische gegevens: geslacht, leeftijd en interesses, indien een toewijzing hiervan mogelijk is.\\n\\nDeze gegevens kunnen door Google ook worden gebruikt om bezochte websites te verzamelen en om de diensten van Google te verbeteren. De gegevens kunnen over meerdere domeinen die door deze website-exploitant worden beheerd, worden gekoppeld aan andere Google-producten die de website-exploitant gebruikt (bijv. Google AdSense, Google Ads, BigQuery, Google Play).\\n\\nBovendien kunnen de gegevens door Google worden gekoppeld aan de gegevens van gebruikers die zijn ingelogd op de websites van Google (bijv. google.com). Google verstrekt persoonlijke informatie aan hun gelieerde ondernemingen en andere vertrouwde bedrijven of personen om deze voor hen te verwerken, op basis van de instructies van Google en in overeenstemming met het privacybeleid van Google. 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Deze gegevens kunnen worden gebruikt voor het weergeven en meten van advertenties en, afhankelijk van de partners, voor het opstellen van profielen met het oog op gepersonaliseerde advertenties.\\n\\nGegevens kunnen worden gedeeld met de volgende advertentiepartners waarmee Planet Nine samenwerkt:\\nGoogle (Google Ireland Limited, Ierland): https:\\\/\\\/policies.google.com\\\/privacy\\nAdform (Adform A\\\/S, Denemarken): https:\\\/\\\/site.adform.com\\\/privacy-center\\\/platform-privacy\\\/\\nXandr (Xandr, Inc., een Microsoft-bedrijf, Verenigde Staten): https:\\\/\\\/www.xandr.com\\\/privacy\\\/platform-privacy-policy\\\/\\nOgury (Ogury Ltd, Verenigd Koninkrijk): https:\\\/\\\/privacy.ogury.com\\\/\\nAdhese (Adhese NV, Belgi\\u00eb): https:\\\/\\\/adhese.com\\\/privacy\\\/\\nOutbrain (Outbrain Inc., Verenigde Staten): https:\\\/\\\/www.outbrain.com\\\/privacy\\\/\\nReadpeak (Readpeak Oy, Finland): https:\\\/\\\/www.readpeak.com\\\/readpeak-privacy-policy\\nTeads (Teads France SAS, Frankrijk): https:\\\/\\\/privacy-policy.teads.com\\\/\\nSeedtag (Seedtag Advertising S.L., Spanje): https:\\\/\\\/www.seedtag.com\\\/privacy\\nShowHeroes (ShowHeroes SE, Duitsland): https:\\\/\\\/showheroes.com\\\/privacy\\\/\\n\\nWelke van deze partners gegevens ontvangen, kan per advertentieaanvraag verschillen, omdat de ontvangers dynamisch worden bepaald door het realtime biedproces (de veiling).\",\"providerContact\":{\"phone\":\"\",\"email\":\"[email protected]\",\"link\":\"\"},\"isProviderCurrentWebsite\":false,\"provider\":\"Planet Nine B.V., Anthony Fokkerweg 3, 1059 CM Amsterdam, Netherlands\",\"uniqueName\":\"planet-nine-advertising\",\"isEmbeddingOnlyExternalResources\":true,\"legalBasis\":\"consent\",\"dataProcessingInCountries\":[\"NL\"],\"dataProcessingInCountriesSpecialTreatments\":[],\"technicalDefinitions\":[{\"type\":\"http\",\"name\":\"\",\"host\":\"\",\"duration\":0,\"durationUnit\":\"y\",\"isSessionDuration\":false,\"purpose\":\"\"}],\"codeDynamics\":[],\"providerPrivacyPolicyUrl\":\"https:\\\/\\\/planetnine.com\\\/privacy\",\"providerLegalNoticeUrl\":\"\",\"tagManagerOptInEventName\":\"\",\"tagManagerOptOutEventName\":\"\",\"googleConsentModeConsentTypes\":[],\"executePriority\":10,\"codeOptIn\":\"\",\"executeCodeOptInWhenNoTagManagerConsentIsGiven\":false,\"codeOptOut\":\"\",\"executeCodeOptOutWhenNoTagManagerConsentIsGiven\":false,\"deleteTechnicalDefinitionsAfterOptOut\":false,\"codeOnPageLoad\":\"\",\"presetId\":\"\"},{\"id\":6922401,\"name\":\"Emerce Advertising\",\"purpose\":\"Emerce Advertising registreert de redactionele context van de inhoud die een bezoeker bekijkt, zoals het kanaal, het berichttype, het toegangstype, het artikeltype en de URL van de pagina, zodat deze context kan worden gebruikt voor statistieken en advertenties op de website. Hiervoor is het nodig om het IP-adres en de metagegevens van de gebruiker te verwerken, evenals de inhoudscategorie\\u00ebn van de bekeken pagina\\u2019s. Er kunnen cookies of cookie-achtige technologie\\u00ebn worden opgeslagen en gelezen; deze kunnen het redactionele kanaal, het berichttype, het toegangstype, het artikeltype en de URL van de bekeken inhoud bevatten. Deze gegevens kunnen worden gebruikt om statistieken over het gebruik van de inhoud samen te stellen en om context te bieden voor advertenties die op de website worden getoond.\",\"providerContact\":{\"phone\":\"\",\"email\":\"\",\"link\":\"\"},\"isProviderCurrentWebsite\":true,\"provider\":\"\",\"uniqueName\":\"emerce-advertising\",\"isEmbeddingOnlyExternalResources\":false,\"legalBasis\":\"consent\",\"dataProcessingInCountries\":[],\"dataProcessingInCountriesSpecialTreatments\":[],\"technicalDefinitions\":[{\"type\":\"http\",\"name\":\"channelCookie\",\"host\":\"emerce.nl\",\"duration\":1,\"durationUnit\":\"mo\",\"isSessionDuration\":false,\"purpose\":\"Slaat het redactionele kanaal van de bekeken inhoud op\"},{\"type\":\"http\",\"name\":\"postCookie\",\"host\":\"emerce.nl\",\"duration\":1,\"durationUnit\":\"mo\",\"isSessionDuration\":false,\"purpose\":\"Slaat het berichttype van de bekeken inhoud op\"},{\"type\":\"http\",\"name\":\"typeCookie\",\"host\":\"emerce.nl\",\"duration\":1,\"durationUnit\":\"mo\",\"isSessionDuration\":false,\"purpose\":\"Slaat het toegangstype van de bekeken inhoud op\"},{\"type\":\"http\",\"name\":\"urlTypeCookie\",\"host\":\"emerce.nl\",\"duration\":1,\"durationUnit\":\"mo\",\"isSessionDuration\":false,\"purpose\":\"Slaat de URL van de bekeken inhoud op\"},{\"type\":\"http\",\"name\":\"articleTypeCookie\",\"host\":\"emerce.nl\",\"duration\":1,\"durationUnit\":\"mo\",\"isSessionDuration\":false,\"purpose\":\"Slaat het artikeltype van de bekeken inhoud op\"},{\"type\":\"http\",\"name\":\"articleViewCookie\",\"host\":\"emerce.nl\",\"duration\":1,\"durationUnit\":\"mo\",\"isSessionDuration\":false,\"purpose\":\"Registreert dat een artikel is bekeken\"}],\"codeDynamics\":[],\"providerPrivacyPolicyUrl\":\"\",\"providerLegalNoticeUrl\":\"\",\"tagManagerOptInEventName\":\"\",\"tagManagerOptOutEventName\":\"\",\"googleConsentModeConsentTypes\":[],\"executePriority\":10,\"codeOptIn\":\"\",\"executeCodeOptInWhenNoTagManagerConsentIsGiven\":false,\"codeOptOut\":\"base64-encoded:WyJjaGFubmVsQ29va2llIiwicG9zdENvb2tpZSIsInR5cGVDb29raWUiLCJ1cmxUeXBlQ29va2llIiwiYXJ0aWNsZVR5cGVDb29raWUiLCJhcnRpY2xlVmlld0Nvb2tpZSJdLmZvckVhY2goZnVuY3Rpb24obil7CiAgZG9jdW1lbnQuY29va2llID0gbiArICI9OyBNYXgtQWdlPTA7IHBhdGg9LzsgZG9tYWluPS5lbWVyY2UubmwiOwogIGRvY3VtZW50LmNvb2tpZSA9IG4gKyAiPTsgTWF4LUFnZT0wOyBwYXRoPS8iOwp9KTs=\",\"executeCodeOptOutWhenNoTagManagerConsentIsGiven\":false,\"deleteTechnicalDefinitionsAfterOptOut\":true,\"codeOnPageLoad\":\"\",\"presetId\":\"\"},{\"id\":6922389,\"name\":\"YouTube\",\"purpose\":\"YouTube maakt het mogelijk om content die gepubliceerd is op youtube.com in te sluiten op websites, om de website te verrijken met video's. 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447                    pbjs.setTargetingForGPTAsync();
448                    googletag.pubads().refresh();
449                });
450            });
451        }
452
453        setTimeout(function () {
454            initAdserver();
455        }, FAILSAFE_TIMEOUT);
456
457        googletag.cmd.push(function () {
458            window.gam_desktop_lb_bb_mapping = googletag.sizeMapping()
459                .addSize([1024, 0], window.gam_desktop_lb_bb_sizes)
460                .addSize([0, 0], [])
461                .build();
462
463            window.gam_desktop_rt_sky_mapping = googletag.sizeMapping()
464                .addSize([1024, 0], window.gam_desktop_hpa_sizes)
465                .addSize([0, 0], [])
466                .build();
467
468            window.gam_desktop_lb_mapping = googletag.sizeMapping()
469                .addSize([1024, 0], window.gam_desktop_lb_sizes)
470                .addSize([0, 0], [])
471                .build();
472
473            window.gam_mobile_mapping = googletag.sizeMapping()
474                .addSize([1023, 0], [])
475                .addSize([300, 0], window.gam_mobile_sizes)
476                .addSize([0, 0], [])
477                .build();
478
479            window.gam_mobile_tall_mapping = googletag.sizeMapping()
480                .addSize([1023, 0], [])
481                .addSize([300, 0], window.gam_mobile_tall_sizes)
482                .addSize([0, 0], [])
483                .build();
484
485            // Desktop / Tablet (Landscape):
486            gam_static_top_alpha_desktop = googletag.defineSlot('/21759686865/Emerce/Emerce_channel_home_static-top_alpha', window.gam_desktop_lb_bb_sizes, 'gam_static_top_alpha_desktop').defineSizeMapping(window.gam_desktop_lb_bb_mapping).addService(googletag.pubads());
487            gam_static_mid_alpha_desktop = googletag.defineSlot('/21759686865/Emerce/Emerce_channel_home_static-mid_alpha', window.gam_desktop_hpa_sizes, 'gam_static_mid_alpha_desktop').defineSizeMapping(window.gam_desktop_rt_sky_mapping).addService(googletag.pubads());
488            gam_static_bot_alpha_desktop = googletag.defineSlot('/21759686865/Emerce/Emerce_channel_home_static-bot_alpha', window.gam_desktop_lb_sizes, 'gam_static_bot_alpha_desktop').defineSizeMapping(window.gam_desktop_lb_mapping).addService(googletag.pubads());
489
490            // Mobile / tablet (portrait):
491            gam_static_top_alpha_mobile = googletag.defineSlot('/21759686865/Emerce/Emerce_channel_home_static-top_alpha', window.gam_mobile_sizes, 'gam_static_top_alpha_mobile').defineSizeMapping(window.gam_mobile_mapping).addService(googletag.pubads());
492            gam_static_mid_alpha_mobile = googletag.defineSlot('/21759686865/Emerce/Emerce_channel_home_static-mid_alpha', window.gam_mobile_sizes, 'gam_static_mid_alpha_mobile').defineSizeMapping(window.gam_mobile_mapping).addService(googletag.pubads());
493            gam_static_bot_alpha_mobile = googletag.defineSlot('/21759686865/Emerce/Emerce_channel_home_static-bot_alpha', window.gam_mobile_tall_sizes, 'gam_static_bot_alpha_mobile').defineSizeMapping(window.gam_mobile_tall_mapping).addService(googletag.pubads());
494
495            // Out of page:
496            gam_out_of_page_alpha = googletag.defineOutOfPageSlot('/21759686865/emerce/Emerce_channel_home_out-of-page_alpha', 'gam_out_of_page_alpha').addService(googletag.pubads());
497
498            googletag.setConfig({
499                targeting: {
500                    is_test_environment: ['false'],
501                    page_id: ['772fd5f8af7902994859'],
502                    channel: ['search']
503                }
504            });
505            googletag.pubads().setPrivacySettings({nonPersonalizedAds: true});
506            googletag.setConfig({singleRequest: true});
507            googletag.setConfig({collapseDiv: 'ON_NO_FILL'});
508            googletag.enableServices();
509        });
510    });
511</script>
511
512
513	<style>
514	
515	/*.m-main-nav__anchor.ecommerce:hover {*/
516	.m-main-nav.e-commerce .m-main-nav__anchor.e-commerce {
517		color: #FFF;
518		background-color: #1F75CE;
519	}
520
521	
522	
523	.m-main-nav.marketing .m-main-nav__anchor.marketing {
524		color: #FFF;
525		background-color: #1F75CE;
526	}
527
528	
529	
530	.m-main-nav.media .m-main-nav__anchor.media {
531		color: #FFF;
532		background-color: #1F75CE;
533	}
534
535	
536	
537	.m-main-nav.venture .m-main-nav__anchor.venture {
538		color: #FFF;
539		background-color: #1F75CE;
540	}
541
542	
543	
544	.m-main-nav.tech .m-main-nav__anchor.tech {
545		color: #FFF;
546		background-color: #1F75CE;
547	}
548
549	
550	
551	.m-main-nav.innovatie .m-main-nav__anchor.innovatie {
552		color: #FFF;
553		background-color: #1F75CE;
554	}
555
556	
557</style>
558
559
560	<style type="text/css">
561		.themed-link,
562		.e-theme-color,
563		.m-article-content a,
564		.m-placed-comment__content a,
565		.m-place-a-comment__content a {
566			color: #1F75CE		}
567	</style>
568
569
570	<!-- Ahrefs verification -->
571	<meta name="ahrefs-site-verification" content="b48f524a665b920b6885b61b88319a1ce687d2b9074a877ec58b5916341dacd2">
572</head>
573
574<body class="archive tax-channel term-search term-8465 wp-theme-e-2018">
575
576<div class="m-search-container" id="m-search-container">
577	<div class="m-container">
578		<a href="https://www.emerce.nl/" class="m-search-container__image">
579			<img src="https://www.emerce.nl/content/themes/e-2018/assets/img/logo.svg">
580		</a>
581        <form class="m-search-results__form" action="https://www.emerce.nl/" method="GET">
582            <input type="text" name="s" class="m-search-results__form__input search" id="searchField" placeholder="Zoeken..." value="">
583            <button type="submit" class="m-search-results__form__btn">
584                <svg>
585                    <use xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-search-white"></use>
586                </svg>
587            </button>
588        </form>
589	</div>
590</div>
591
592		<div style="text-align:center">
593	<div id='gam_static_top_alpha_desktop'>
594	
594<script>
595		window.EmerceConsent.waitForAdvertising(function() {
596        	googletag.cmd.push(function() {googletag.display('gam_static_top_alpha_desktop');});
597		});
598	</script>
598
599</div>
600<div id='gam_static_top_alpha_mobile' class="m-ads-mobile-tablet-only">
601  
601<script>
602    googletag.cmd.push(function() {googletag.display('gam_static_top_alpha_mobile');});
603  </script>
603
604</div>
605</div>
606
607
608<header
609	class="m-main-header ">
610			<section class="m-masthead">
611	<div class="m-container">
612
613		<div class="m-masthead__mobile">
614
615			<a href="/" class="m-masthead__logo"><img src="https://www.emerce.nl/content/themes/e-2018/assets/img/channel-logo-2022.svg"></a>
616
617							<a class="m-masthead__channel" href="https://www.emerce.nl/channel/search">Search</a>
618			
619			<div class="m-masthead__mobile-buttons">
620				<button class="e-button e-button--toggle-search" data-function="toggle-search">
621					<svg class="e-icon--search">
622						<use xmlns:xlink="http://www.w3.org/1999/xlink"
623						     xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-search-white"></use>
624					</svg>
625				</button>
626				<button class="e-button e-button--toggle-nav" id="toggle-mobile-nav">
627					<span></span>
628					<span></span>
629					<span></span>
630				</button>
631			</div>
632
633		</div>
634
635		<nav class="m-masthead__nav">
636	<ul class="m-masthead__list">
637		<li class="m-masthead__item">
638			<a href="https://www.emerce.nl/talks" class="m-masthead__anchor">Talks</a>
639		</li>
640		<li class="m-masthead__item">
641			<a href="https://www.emerce.nl/events" class="m-masthead__anchor">Events</a>
642		</li>
643		<li class="m-masthead__item">
644			<a href="https://www.emerce.nl/insights" class="m-masthead__anchor">Insights</a>
645		</li>
646		<li class="m-masthead__item">
647			<a href="https://www.emerce.nl/auteurs" class="m-masthead__anchor">Auteurs</a>
648		</li>
649		<li class="m-masthead__item">
650			<a href="https://www.emerce.nl/product/jobs" class="m-masthead__anchor">Vacatures</a>
651		</li>
652		<li class="m-masthead__item">
653			<a href="https://emerce.nl/academy" target="_blank" class="m-masthead__anchor">Academy</a>
654		</li>
655		<li class="m-masthead__item">
656			<a href="https://www.emerce.nl/knowledgebase" class="m-masthead__anchor">Knowledgebase</a>
657		</li>
658		<li class="m-masthead__item m-masthead__item--dropdown">
659			<a href="#" class="m-masthead__anchor">Meer
660				<svg class="e-icon--dropdown">
661					<use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-dropdown"></use>
662				</svg>
663			</a>
664			<ul class="m-menu-item-dropdown">
665				<li class="m-menu-item-dropdown__item">
666					<a href="https://www.emerce.nl/agenda" title="Agenda">Agenda</a>
667				</li>
668				<li class="m-menu-item-dropdown__item">
669					<a href="https://www.emerce.nl/topics" title="Channels">Channels</a>
670				</li>
671				<li class="m-menu-item-dropdown__item">
672					<a href="https://www.emerce.nl/magazine" title="Magazine">Magazine</a>
673				</li>
674				<li class="m-menu-item-dropdown__item">
675					<a href="https://www.emerce.nl/over-emerce/abonneren" title="Emerce Account">Emerce Account</a>
676				</li>
677				<li class="m-menu-item-dropdown__item">
678					<a href="https://www.emerce.nl/agencyfinder/" title="Agency Finder">Agency Finder</a>
679				</li>
680				<li class="m-menu-item-dropdown__item">
681					<a href="http://www.eguide.nl/" target="_blank" title="Eguide">Eguide</a>
682				</li>
683				<li class="m-menu-item-dropdown__item">
684					<a href="https://www.emerce.nl/movers-shakers" title="Movers &amp; Shakers">Movers &amp; Shakers</a>
685				</li>
686				<li class="m-menu-item-dropdown__item">
687					<a href="https://www.emerce.nl/wire" title="Industry Wire">Industry Wire</a>
688				</li>
689							</ul>
690		</li>
691	</ul>
692</nav>
693
694		<ul class="m-masthead__social">
695	<li class="m-masthead__social-search">
696		<button data-function="toggle-search" class="m-masthead__search-button">
697			<svg class="e-icon e-icon--search">
698				<use xmlns:xlink="http://www.w3.org/1999/xlink"
699				     xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-search-transparent"></use>
700			</svg>
701			<svg class="e-icon e-icon--cross">
702				<use xmlns:xlink="http://www.w3.org/1999/xlink"
703				     xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-cross"></use>
704			</svg>
705		</button>
706	</li>
707	<li class="m-masthead__social-item">
708		<a href="https://twitter.com/Emerce" class="m-masthead__social-anchor m-masthead__social-anchor--twitter" target="_blank">
709			<svg class="e-icon e-icon--twitter">
710				<use xmlns:xlink="http://www.w3.org/1999/xlink"
711				     xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-twitter-white"></use>
712			</svg>
713		</a>
714	</li>
715	<li class="m-masthead__social-item">
716		<a href="https://www.facebook.com/EmerceNL" class="m-masthead__social-anchor m-masthead__social-anchor--facebook" target="_blank">
717			<svg class="e-icon e-icon--facebook">
718				<use xmlns:xlink="http://www.w3.org/1999/xlink"
719				     xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-facebook-white"></use>
720			</svg>
721		</a>
722	</li>
723	<li class="m-masthead__social-item">
724		<a href="https://www.linkedin.com/company/emerce/" class="m-masthead__social-anchor m-masthead__social-anchor--linkedin" target="_blank">
725			<svg class="e-icon e-icon--linkedin">
726				<use xmlns:xlink="http://www.w3.org/1999/xlink"
727				     xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-linkedin-white"></use>
728			</svg>
729		</a>
730	</li>
731
732	
733	<li class="m-masthead__social-item">
734		<a href="https://account.emerce.nl/account/e-mails" class="m-masthead__social-anchor m-masthead__social-anchor--mail" target="_blank">
735			<svg class="e-icon e-icon--mail">
736				<use xmlns:xlink="http://www.w3.org/1999/xlink"
737				     xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-mail-white"></use>
738			</svg>
739		</a>
740	</li>
741
742</ul>
743
744		
745<ul id="navigation-desktop-user" class="m-masthead__accounts">
746
747		<li class="m-masthead__accounts-login">
748		<a href="https://account.emerce.nl/?ref=https://www.emerce.nl/nieuws/bambuu-groep-opent-creatieve-tak-overname-sem-agency" class="m-masthead__button register">
749			Registreren
750		</a>
751
752		<a href="https://www.emerce.nl/inloggen" class="m-masthead__button login">
753			Inloggen
754		</a>
755	</li>
756
757</ul>
758	</div>
759</section>
760		
761
762<nav class="m-main-nav m-main-nav--channel-detail" id="main-nav">
763	<div class="m-container">
764		<ul class="m-main-nav__list">
765			<li class="m-main-nav__item m-main-nav__item--channel-logo">
766				<a href="https://www.emerce.nl">
767					<img src="https://www.emerce.nl/content/themes/e-2018/assets/img/channel-logo-2022.svg">
768				</a>
769
770									<a href="https://www.emerce.nl/channel/search">
771													<span class="m-main-nav__channel-name e-theme-color" style="color:#1F75CE;">Search</span>
772											</a>
773				
774			</li>
775			<li class="m-main-nav__item m-main-nav__item--all-channels" id="nav-item-all-channels">
776				<a href="https://www.emerce.nl/channels" class="m-main-nav__anchor all-channels">
777					Alle channels
778					<svg class="e-icon e-icon--arrow-dropdown">
779						<use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-dropdown"></use>
780					</svg>
781				</a>
782			</li>
783		</ul>
784	</div>
785</nav>
786	
787</header>
788
789<section class="m-main-nav-dropdown" id="channel-dropdown"> <div class="m-container"> <section class="m-main-nav-dropdown__regular" id="template-container"> </section> <section class="m-main-nav-dropdown__all-channels"> <div class="m-container"> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/e-commerce">E-commerce</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/conversie">Conversie</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/fulfillment">Fulfillment</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/payment">Payment</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/retail">Retail</a> </li> </ul> </div> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/marketing">Marketing</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/analytics">Analytics</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/contentmarketing">Contentmarketing</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/marketing-automation">Marketing automation</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/search">Search</a> </li> </ul> </div> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/media">Media</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/communicatie-communicatie">Communicatie</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/entertainment">Entertainment</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/publishing">Publishing</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/social">Social</a> </li> </ul> </div> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/innovatie">Innovatie</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/blockchain">Blockchain</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/disruptie">Disruptie</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/financials">Financials</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/strategy">Strategy</a> </li> </ul> </div> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/venture">Venture</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/legal">Legal</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/privacy">Privacy</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/recruitment">Recruitment</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/start-ups">Start-ups</a> </li> </ul> </div> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/tech">Tech</a> </li> <li class="m-all-channels-dropdown-list__item">
789 <a href="https://www.emerce.nl/channel/cms">CMS</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/hosting">Hosting</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/mobile">Mobile</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/security">Security</a> </li> </ul> </div> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <span>Verticals</span> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/travel">Travel</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/food">Food</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/fashion">Fashion</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/health">Health</a> </li> </ul> </div> <div class="m-all-channels-dropdown-list"> <ul class="m-all-channels-dropdown-list__list"> <li class="m-all-channels-dropdown-list__item"> <span>Other</span> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/creative">Creative</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/digital-design">Digital design</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/e-commerce-platforms">E-commerce platforms</a> </li> <li class="m-all-channels-dropdown-list__item"> <a href="https://www.emerce.nl/channel/singularity">Singularity</a> </li> </ul> </div> <a href="https://www.emerce.nl/channels" class="m-main-nav-dropdown__channel-link">Bekijk alle channels<span>›</span></a> </div> </section> </div> </section>
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798<main class="m-main-content m-small-channel-overview" role="main" id="index-page" data-index-type="channel">
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804		 <div class="m-channel-experts"> <h3 class="e-container-title">Search Experts</h3> <div class="m-channel-experts__wrap"> <div class="m-channel-experts__content-wrap"> <div class="m-channel-expert"> <a href="https://www.emerce.nl/auteurs/gerk-mulder"> <div class="m-channel-expert__image-wrap"> <figure style="background-image:url(https://www.emerce.nl/content/uploads/2019/01/20181030_GERK_MK37878-113x113.png)"></figure> </div> <div class="m-channel-expert__content"> <h3 class="m-channel-expert__name">Gerk Mulder</h3> <p class="m-channel-expert__label">Briljante Geesten</p> </div> </a> </div> <div class="m-channel-expert"> <a href="https://www.emerce.nl/auteurs/marloes-zweers"> <div class="m-channel-expert__image-wrap"> <figure style="background-image:url(https://www.emerce.nl/content/uploads/2017/05/Schermafbeelding-2017-05-16-om-00.28.53.png)"></figure> </div> <div class="m-channel-expert__content"> <h3 class="m-channel-expert__name">Marloes Zweers</h3> <p class="m-channel-expert__label">Kinesso</p> </div> </a> </div> <div class="m-channel-expert"> <a href="https://www.emerce.nl/auteurs/wout-hegeman"> <div class="m-channel-expert__image-wrap"> <figure style="background-image:url(https://www.emerce.nl/content/uploads/2019/04/Wout_web-500x500-113x113.jpg)"></figure> </div> <div class="m-channel-expert__content"> <h3 class="m-channel-expert__name">Wout Hegeman</h3> <p class="m-channel-expert__label">Moddit</p> </div> </a> </div> <div class="m-channel-expert"> <a href="https://www.emerce.nl/auteurs/akif-hodzic"> <div class="m-channel-expert__image-wrap"> <figure style="background-image:url(https://www.emerce.nl/content/uploads/2017/05/akif-red-bg-black-white.jpg)"></figure> </div> <div class="m-channel-expert__content"> <h3 class="m-channel-expert__name">Akif Hodzic</h3> <p class="m-channel-expert__label">TransIP</p> </div> </a> </div> <div class="m-channel-expert"> <a href="https://www.emerce.nl/auteurs/eduard-blacquiere"> <div class="m-channel-expert__image-wrap"> <figure style="background-image:url(https://www.emerce.nl/content/uploads/2014/05/Eduard_Blacquiere_l-113x113.jpg)"></figure> </div> <div class="m-channel-expert__content"> <h3 class="m-channel-expert__name">Eduard Blacquiere</h3> <p class="m-channel-expert__label">OrangeValley</p> </div> </a> </div> </div> </div> </div>
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808			 <div class="m-channel-most-read-widget"> <div class="m-channel-most-read-widget__content"> <div class="m-channel-most-read-widget__item"> <a href="https://www.emerce.nl/knowledgebase/emerce-rapport-managing-ecommerce-channels-2026"> <p class="m-channel-most-read-widget__article-name">Emerce Rapport Managing E-commerce Channels 2026</p> </a> <p class="m-channel-most-read-widget__author"> Door: <a href="https://www.emerce.nl/auteurs/niels-achtereekte">Niels Achtereekte</a> </p> </div> <div class="m-channel-most-read-widget__item"> <a href="https://www.emerce.nl/achtergrond/coolbluemigratie-dit-seoresultaat-samenvoegen-360-websites"> <p class="m-channel-most-read-widget__article-name">De Coolblue-migratie: Dit is het SEO-resultaat van het samenvoegen van 360 websites</p> </a> <p class="m-channel-most-read-widget__author"> Door: <a href="https://www.emerce.nl/auteurs/jasper-van-zwieten">Jasper van Zwieten</a> </p> </div> <div class="m-channel-most-read-widget__item"> <a href="https://www.emerce.nl/achtergrond/search-2026-kanaaloptimalisatie-marketing-fundament"> <p class="m-channel-most-read-widget__article-name">Search in 2026: van kanaaloptimalisatie naar marketing fundament</p> </a> <p class="m-channel-most-read-widget__author"> Door: <a href="https://www.emerce.nl/auteurs/frank-benschop">Frank Benschop</a> </p> </div> </div> </div>
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810			<div class='l-widget widget-default widget-related-channels'><div class='widget-header'><h2>Gerelateerde Channels</h2></div><div class="widget-inner"><nav><ul class="widget-sm"><li><a href="https://www.emerce.nl/channel/attributie"><svg class="e-icon"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled"></use></svg>Attributie</a></li><li><a href="https://www.emerce.nl/channel/facebook-advertising"><svg class="e-icon"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled"></use></svg>Facebook advertising</a></li><li><a href="https://www.emerce.nl/channel/online-advertising"><svg class="e-icon"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled"></use></svg>Online advertising</a></li><li><a href="https://www.emerce.nl/channel/online-marketing"><svg class="e-icon"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled"></use></svg>Online marketing</a></li><li><a href="https://www.emerce.nl/channel/programmatic"><svg class="e-icon"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled"></use></svg>Programmatic</a></li></ul></nav></div></div><div class='l-widget widget-default widget-newsletter'><section class="m-container-aside-widgets__section"><div class="m-newsletter-widget"><h3 class="e-container-title e-container-title--small">Nieuwsbrief</h3><div class="m-newsletter-widget__content"><p class="m-newsletter-widget__text">Dagelijks op de hoogte blijven van het laatste nieuws op Emerce? Schrijf je dan nu in voor de nieuwsbrief.</p><a href="https://www.emerce.nl/product/nieuwsbrief" class="e-button e-button--widget">Inschrijven</a></div></div></section></div><section class="m-container-aside-widgets__section"><div class="m-emerce-training-widget"><h2 class="e-container-title e-container-title--small">Emerce Academy</h2><div class="m-emerce-training-widget__content"><a href="https://www.emerce.nl/academy/trainingen/chatgpt-ads-zo-werkt-het/" class="m-emerce-training-widget__training" target="_blank"><div class="m-emerce-training-widget__calendar"><span class="m-emerce-training-widget__day">2</span><span class="m-emerce-training-widget__month">
810Oct</span></div><div class="m-emerce-training-widget__training-details"><h4 class="m-emerce-training-widget__training-name">ChatGPT Ads: zo werkt het nieuwe advertentiekanaal</h4><h4 class="m-emerce-training-widget__training-location">Online classroom</h4></div></a><a href="https://www.emerce.nl/academy/trainingen/gemini-google-ai/" class="m-emerce-training-widget__training" target="_blank"><div class="m-emerce-training-widget__calendar"><span class="m-emerce-training-widget__day">7</span><span class="m-emerce-training-widget__month">Oct</span></div><div class="m-emerce-training-widget__training-details"><h4 class="m-emerce-training-widget__training-name">Gemini &#038; Google AI</h4><h4 class="m-emerce-training-widget__training-location">Online classroom</h4></div></a><a href="https://www.emerce.nl/academy/trainingen/lmo-zo-word-je-gevonden-in-chatgpt/" class="m-emerce-training-widget__training" target="_blank"><div class="m-emerce-training-widget__calendar"><span class="m-emerce-training-widget__day">9</span><span class="m-emerce-training-widget__month">Oct</span></div><div class="m-emerce-training-widget__training-details"><h4 class="m-emerce-training-widget__training-name">GEO: zo word je gevonden in ChatGPT en Gemini</h4><h4 class="m-emerce-training-widget__training-location">Online classroom</h4></div></a><a href="https://www.emerce.nl/academy/" target="_blank" class="e-button e-button--widget-text">Meer Emerce Academy<svg><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled"></use></svg></a></div></div></section><section class="m-container-aside-widgets__section"><div class="m-emerce-jobs-widget"><h3 class="e-container-title e-container-title--small">Vacatures</h3><div class="m-emerce-jobs-widget__content"><a target="_blank" href="https://jobs.emerce.nl/jobs/738382076-online-data-analist-32-uur" class="m-emerce-jobs-widget__job"><h4 class="m-emerce-jobs-widget__job-title">Online Data Analist (32 uur) bij KWF</h4><h4 class="m-emerce-jobs-widget__job-location">KWF - Amsterdam</h4></a><a target="_blank" href="https://jobs.emerce.nl/jobs/734958672-search-marketeer-32-uur" class="m-emerce-jobs-widget__job"><h4 class="m-emerce-jobs-widget__job-title">Search Marketeer (32 uur) bij KWF</h4><h4 class="m-emerce-jobs-widget__job-location">KWF - Amsterdam</h4></a><a target="_blank" href="https://jobs.emerce.nl/jobs/704799554-hoofd-content-digitale-kanalen" class="m-emerce-jobs-widget__job"><h4 class="m-emerce-jobs-widget__job-title">Hoofd Content &amp; Digitale Kanalen bij Van Gogh Museum</h4><h4 class="m-emerce-jobs-widget__job-location">Van Gogh Museum - Amsterdam</h4></a><a target="_blank" href="https://jobs.emerce.nl/jobs/718803003-interim-performance-marketing-manager" class="m-emerce-jobs-widget__job"><h4 class="m-emerce-jobs-widget__job-title">Interim Performance Marketing Manager bij ON THAT ASS INTERNATIONAL B.V.</h4><h4 class="m-emerce-jobs-widget__job-location">ON THAT ASS INTERNATIONAL B.V. - Rosmalen, North Brabant, Netherlands</h4></a><a target="_blank" href="https://jobs.emerce.nl/jobs/718796433-junior-affiliate-marketeer" class="m-emerce-jobs-widget__job"><h4 class="m-emerce-jobs-widget__job-title">Junior Affiliate Marketeer bij ON THAT ASS INTERNATIONAL B.V.</h4><h4 class="m-emerce-jobs-widget__job-location">ON THAT ASS INTERNATIONAL B.V. - Rosmalen</h4></a><a href="https://www.emerce.nl/product/jobs" title="Vacatures in marketing, online media en e-business" class="e-button e-button--widget-text">Meer vacatures<svg><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled"></use></svg></a></div></div></section><div class='l-widget widget-default l-widget m-container-aside-widgets__section m-emerce-knowledgebase-widget'><div class='widget-header'><h2>Knowledgebase</h2></div><ul class='widget-whitepaper-list'><li class='m-emerce-knowledgebase-widget__item'><a href='https://www.emerce.nl/knowledgebase/emerce-rapport-online-damesfashion-20252026'><h4 class='m-emerce-knowledgebase-widget__type'>Research</h4><h3>Emerce Rapport Online Damesfashion 2025-2026</h3><img data-src='https://www.emerce.nl/content/uploads/2025/09/burgess-milner-OYYE4g-I5ZQ-unsplash-scaled.jpg' src='https://www.emerce.nl/content/uploads/2025/09/burgess-milner-OYYE4g-I5ZQ-unsplash-scaled.jpg' alt='Emerce Rapport Online Damesfashion 2025-2026'><div class='m-emerce-knowledgebase-widget__content'><p>Dit rapport biedt een analyse van de zoektrends binnen de damesmodecategorieën jurken, blouses, rokken, topjes en blazers. Door middel van &hellip;</p></div></a></li><li class='m-emerce-knowledgebase-widget__item'><a href='https://www.emerce.nl/knowledgebase/emerce-rapport-ai-seo-2025'><h4 class='m-emerce-knowledgebase-widget__type'>Research</h4><h3>Emerce Rapport AI &#038; SEO 2025</h3></a></li><li class='m-emerce-knowledgebase-widget__item'><a href='https://www.emerce.nl/knowledgebase/emerce-rapport-damesfashion-20242025'><h4 class='m-emerce-knowledgebase-widget__type'>Research</h4><h3>Emerce Rapport Online Damesfashion 2024-2025</h3></a></li></ul><div class='widget-link-wrap'><a class='theme-color' href='https://www.emerce.nl/knowledgebase'>Meer in Knowledgebase <svg> <use xmlns:xlink='http://www.w3.org/1999/xlink' xlink:href='https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-arrow-filled'></use> </svg></a></div></div>
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815			<section id="mobile-container-topstories" class="m-container-content"><h2 class="e-container-title">Top stories</h2><div class="m-container-content__content-wrap"><article class="m-news-top-story" data-createtime="1790585469" data-author="Erwin Boogert" data-cleandate="28 sep 08:51"
816><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/beslistnl-blij-gevolgen-euingreep-google-shopping" title="Beslist.nl niet blij met gevolgen EU-ingreep Google Shopping"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/aakash-malik-lfOeiLlhRMw-unsplash-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/search" class="m-news-top-story__channel" style="background-color: #1F75CE">Search</a><time class="m-news-top-story__date">28 september 08:51</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>10,8K</div></div></div><a href="https://www.emerce.nl/nieuws/beslistnl-blij-gevolgen-euingreep-google-shopping" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Beslist.nl niet blij met gevolgen EU-ingreep Google Shopping</h2><p class="m-news-top-story__excerpt">Prijsvergelijker Beslist.nl ziet zijn organische verkeer vanuit Google fors dalen sinds de zoekmachine in Europa zijn resultaten aanpast aan de Digital Markets Act (DMA). </p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7101424"></span><article class="m-news-top-story" data-createtime="1789972765" data-author="Erwin Boogert" data-cleandate="21 sep 06:39"
817><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/google-shopping-heel-europa-verwijderd-uit-zoekresultaten" title="Google Shopping in heel Europa verwijderd uit zoekresultaten"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/jonny-clow-BuMVDXZTGn0-unsplash-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/e-commerce" class="m-news-top-story__channel" style="background-color: #1F75CE">E-commerce</a><time class="m-news-top-story__date">21 september 06:39</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>39,3K</div></div></div><a href="https://www.emerce.nl/nieuws/google-shopping-heel-europa-verwijderd-uit-zoekresultaten" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Google Shopping in heel Europa verwijderd uit zoekresultaten</h2><p class="m-news-top-story__excerpt">Webwinkels in Nederland en heel Europa hebben een probleem, net nu ze campagnes voor de feestdagen optuigen. Google heeft namelijk alle organische zoekresultaten van Shopping uit de zoekresultaten verwijderd....</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7091384"></span><article class="m-news-top-story" data-createtime="1789470141" data-author="Erwin Boogert" data-cleandate="15 sep 11:02"
818><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/bol-brengt-echt-slimme-aishoppingassistent-uit" title="Bol brengt echt slimme AI-shoppingassistent uit"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/Shophulp_02-415
818x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/e-commerce" class="m-news-top-story__channel" style="background-color: #1F75CE">E-commerce</a><time class="m-news-top-story__date">15 september 11:02</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>51,6K</div></div></div><a href="https://www.emerce.nl/nieuws/bol-brengt-echt-slimme-aishoppingassistent-uit" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Bol brengt echt slimme AI-shoppingassistent uit</h2><p class="m-news-top-story__excerpt">Met de publicatie van zijn AI-shoppingassistent legt Bol de lat serieus hoog voor elke andere webwinkel die overweegt om AI toe te voegen in het proces van oriëntatie, zoeken...</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7085611"></span><article class="m-news-top-story" data-createtime="1789107745" data-author="Frenck van Dompseler" data-cleandate="11 sep 06:22"
819><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/opinie/waarom-betalen-voor-gratis-verkeer-branded-search" title="[column] Waarom betalen we nog voor verkeer dat we gratis kunnen krijgen?"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/pexels-tima-miroshnichenko-6266674-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/marketing" class="m-news-top-story__channel" style="background-color: #1F75CE">Marketing</a><time class="m-news-top-story__date">11 september 06:22</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>37,8K</div></div></div><a href="https://www.emerce.nl/opinie/waarom-betalen-voor-gratis-verkeer-branded-search" class="m-news-top-story__info"><h2 class="m-news-top-story__title">[column] Waarom betalen we nog voor verkeer dat we gratis kunnen krijgen?</h2><p class="m-news-top-story__excerpt">Veel organisaties laten branded search standaard aanstaan vanwege de uitstekende conversiecijfers en een hoge ROI. Dit artikel stelt echter dat een positieve ROI geen bewijs is van incrementaliteit: de...</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7074447"></span><div class="m-news-top-story--ad-block" style="text-align:center;padding:0 0 30px;"><div id='gam_static_mid_alpha_desktop'>
819<script>window.EmerceConsent.waitForAdvertising(function() {	googletag.cmd.push(function() {googletag.display('gam_static_mid_alpha_desktop');});	});</script>
819</div><div id='gam_static_mid_alpha_mobile'> 
819<script> window.EmerceConsent.waitForAdvertising(function() { googletag.cmd.push(function () { googletag.display('gam_static_mid_alpha_mobile'); }); }); </script>
819</div></div><article class="m-news-top-story" data-createtime="1788849591" data-author="Erwin Boogert" data-cleandate="8 sep 06:39"
820><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/beslistnl-twee-keer-hogere-doorklikratio-chatgpt-ads" title="Beslist.nl: &#8216;Twee keer hogere doorklikratio ChatGPT Ads&#8217;"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/Zwarte-leren-schoudertas-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/search" class="m-news-top-story__channel" style="background-color: #1F75CE">Search</a><time class="m-news-top-story__date">8 september 06:39</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>50,9K</div></div></div><a href="https://www.emerce.nl/nieuws/beslistnl-twee-keer-hogere-doorklikratio-chatgpt-ads" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Beslist.nl: &#8216;Twee keer hogere doorklikratio ChatGPT Ads&#8217;</h2><p class="m-news-top-story__excerpt">Beslist.nl ziet in de eerste dagen van adverteren binnen ChatGPT een doorklikratio die meer dan twee keer zo hoog ligt dan bij Google Shopping. Ook de kosten per klik...</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7071186"></span><article class="m-news-top-story" data-createtime="1788770889" data-author="Erwin Boogert" data-cleandate="7 sep 08:48"
821><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/googles-ai-mode-toont-minder-vooral-duurdere-producten" title="Googles AI Mode toont minder en vooral duurdere producten"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/Zwart-wit-doos-op-glazen-plank-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/search" class="m-news-top-story__channel" style="background-color: #1F75CE">Search</a><time class="m-news-top-story__date">7 september 08:48</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>60K</div></div></div><a href="https://www.emerce.nl/nieuws/googles-ai-mode-toont-minder-vooral-duurdere-producten" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Googles AI Mode toont minder en vooral duurdere producten</h2><p class="m-news-top-story__excerpt">Wie via Googles AI Mode naar een product zoekt, krijgt niet alleen veel minder resultaten te zien dan bij een gewone zoekopdracht, maar betaalt voor identieke artikelen ook regelmatig...</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7065967"></span><article class="m-news-top-story" data-createtime="1788166464" data-author="Erwin Boogert" data-cleandate="31 aug 08:54"
822><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/criteo-maakt-chatgptads-direct-boekbaar" title="Criteo maakt ChatGPT-Ads direct boekbaar"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/08/Witte-gebouw-onder-blauwe-lucht-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/online-advertising" class="m-news-top-story__channel" style="background-color: #1F75CE">Online advertising</a><time class="m-news-top-story__date">31 augustus 08:54</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>62,5K</div></div><div class="m-news-top-story__premium-badge"><span>Premium</span></div></div><a href="https://www.emerce.nl/nieuws/criteo-maakt-chatgptads-direct-boekbaar" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Criteo maakt ChatGPT-Ads direct boekbaar</h2><p class="m-news-top-story__excerpt">Criteo maakt advertenties in ChatGPT vanaf nu beschikbaar in 31 Europese markten, waaronder Nederland. </p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7052385"></span><article class="m-news-top-story" data-createtime="1787207556" data-author="Erwin Boogert" data-cleandate="20 aug 06:32"
823><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/sunweb-organisch-zoekverkeer-20-door-aiantwoorden" title="Sunweb: organisch zoekverkeer -20% door AI-antwoorden"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/08/CleanShot-2026-08-18-at-12.35.37-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/marketing" class="m-news-top-story__channel" style="background-color: #1F75CE">Marketing</a><time class="m-news-top-story__date">20 augustus 06:32</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>78,7K</div></div></div><a href="https://www.emerce.nl/nieuws/sunweb-organisch-zoekverkeer-20-door-aiantwoorden" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Sunweb: organisch zoekverkeer -20% door AI-antwoorden</h2><p class="m-news-top-story__excerpt">Reisorganisatie Sunweb registreert een jaarlijkse daling van twintig procent in organisch zoekverkeer. Oorzaak: steeds meer consumenten vertrouwen op AI-antwoorden en hangen minder aan wat Google hen zegt. </p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7038077"></span><article class="m-news-top-story" data-createtime="1786689107" data-author="Erwin Boogert" data-cleandate="14 aug 06:31"
824><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/nieuws/chatgpt-toont-reclames-kwart-commercile-zoekopdrachten" title="ChatGPT toont reclames bij kwart 
824commerciële zoekopdrachten"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/08/Bad-Boy-World-Wide-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/online-advertising" class="m-news-top-story__channel" style="background-color: #1F75CE">Online advertising</a><time class="m-news-top-story__date">14 augustus 06:31</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>71,5K</div></div></div><a href="https://www.emerce.nl/nieuws/chatgpt-toont-reclames-kwart-commercile-zoekopdrachten" class="m-news-top-story__info"><h2 class="m-news-top-story__title">ChatGPT toont reclames bij kwart commerciële zoekopdrachten</h2><p class="m-news-top-story__excerpt">Een Amerikaans verkennend onderzoek laat zien dat ChatGPT ongeveer eigen vaak reclames uitserveert als Google AI Mode. Dat is bij ergens tussen de 25 en dertig procent van alle...</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7030786"></span><article class="m-news-top-story" data-createtime="1786083764" data-author="Frank Benschop" data-cleandate="7 aug 06:22"
825><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/achtergrond/search-2026-kanaaloptimalisatie-marketing-fundament" title="Search in 2026: van kanaaloptimalisatie naar marketing fundament"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/08/elliott-JDis
825ZSq5i3o-unsplash-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/marketing" class="m-news-top-story__channel" style="background-color: #1F75CE">Marketing</a><time class="m-news-top-story__date">7 augustus 06:22</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>58,8K</div></div></div><a href="https://www.emerce.nl/achtergrond/search-2026-kanaaloptimalisatie-marketing-fundament" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Search in 2026: van kanaaloptimalisatie naar marketing fundament</h2><p class="m-news-top-story__excerpt">Search was jarenlang een discipline waarin je met slimme structuur, technische tweaks en een strak keyword-model veel kon “sturen”. Maar in een landschap met AI Overviews, keywordless advertising, social...</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="7015797"></span><article class="m-news-top-story" data-createtime="1785219746" data-author="Boy Smeets" data-cleandate="28 jul 06:22"
826><div class="m-news-top-story__image-wrap"><a href="https://www.emerce.nl/achtergrond/aibeleid-nederlandse-webshops-83-procent-blijkt-geen-hebben" title="Het AI-beleid van Nederlandse webshops: 83 procent blijkt er geen te hebben"><div class="m-news-top-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/07/nasa-1lfI7wkGWZ4-unsplash-415x260.jpg"></div></a><div class="m-news-top-story__content"><a href="https://www.emerce.nl/channel/e-commerce" class="m-news-top-story__channel" style="background-color: #1F75CE">E-commerce</a><time class="m-news-top-story__date">28 juli 06:22</time><div class="m-vertical-share"><svg class="e-icon e-icon--eye"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>37,1K</div></div></div><a href="https://www.emerce.nl/achtergrond/aibeleid-nederlandse-webshops-83-procent-blijkt-geen-hebben" class="m-news-top-story__info"><h2 class="m-news-top-story__title">Het AI-beleid van Nederlandse webshops: 83 procent blijkt er geen te hebben</h2><p class="m-news-top-story__excerpt">Uit onderzoek onder 100 Nederlandse webshops blijkt dat 83% geen AI-crawlerbeleid heeft. Wat betekent dat voor AI Search, SEO en e-commerce?</p></a></article><span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6995393"></span></div><a href="https://www.emerce.nl/channel/search/page/2" class="e-button e-button--primary e-button--full-width">Meer topstories</a><div style="text-align: center; clear:both; float: left; width: 100%; margin: 50px 0 0 0;"><div id='gam_static_bot_alpha_desktop'>
826<script>window.EmerceConsent.waitForAdvertising(function() {	googletag.cmd.push(function() {googletag.display('gam_static_bot_alpha_desktop');});	});</script>
826</div><div id='gam_static_bot_alpha_mobile'> 
826<script> window.EmerceConsent.waitForAdvertising(function() { googletag.cmd.push(function () { googletag.display('gam_static_bot_alpha_mobile'); }); }); </script>
826</div></div></section>
827			<aside class="m-channel-aside-articles"	data-createtime="1785219746"	data-author="Boy Smeets"	data-cleandate="28 jul 06:22"
828> <div class="m-channel-aside-description"><h2 class='e-container-title e-container-title--small'>Channel Search</h2><div class='topic-description'>In het Topic Search lees je over trends, cases, onderzoek en discussie rondom het onderwerp search. De artikelen beschrijven nieuwe manieren om search effectiever in te zetten, ontwikkelingen, praktijkcases en meer. Ook bijdragen aan dit Topic? Mail dan naar [email protected].</div></div> <h2 class="e-container-title">What's new</h2><article class="m-news-story m-news-story--hide-on-mobile" data-createtime="1790596781" data-author="Redactie" data-cleandate="28 sep 11:59"
829><div class="m-news-story__image-wrap"><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/bambuu-groep-opent-creatieve-tak-overname-sem-agency" title="Bambuu Groep opent creatieve tak met overname SEM agency"><figure class="m-news-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/unnamed-1-290x180.jpg"></figure></a><div class="m-news-story__content"><a href="https://www.emerce.nl/channel/venture" class="m-news-story__channel innovatie">Venture</a><time class="m-news-story__date">28 sep 11:59</time><div class="m-vertical-share m-vertical-share--small"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>14K</div></div></div><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/bambuu-groep-opent-creatieve-tak-overname-sem-agency"><h2 class="m-news-story__title">Bambuu Groep opent creatieve tak met overname SEM agency</h2></a></article><article class="m-news-story-compact m-news-story-compact--hide-on-desktop" data-createtime="1790596781" data-author="Redactie" data-cleandate="28 sep 11:59"
830><a href="https://www.emerce.nl/nieuws/bambuu-groep-opent-creatieve-tak-overname-sem-agency" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/09/unnamed-1-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Bambuu Groep opent creatieve tak met overname SEM agency</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/venture"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Venture</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">14K</span></div></div></div></article><article class="m-news-story m-news-story--hide-on-mobile" data-createtime="1790322551" data-author="Erwin Boogert" data-cleandate="25 sep 07:49"
831><div class="m-news-story__image-wrap"><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/bol-toont-verkopers-blinde-vlekken-assortiment" title="Bol toont verkopers blinde vlekken in assortiment"><figure class="m-news-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/mick-haupt-VE9DQ7zm22Y-unsplash-290x180.jpg"></figure></a><div class="m-news-story__content"><a href="https://www.emerce.nl/channel/marketplaces" class="m-news-story__channel innovatie">Marketplaces</a><time class="m-news-story__date">25 sep 07:49</time><div class="m-vertical-share m-vertical-share--small"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>22,7K</div></div></div><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/bol-toont-verkopers-blinde-vlekken-assortiment"><h2 class="m-news-story__title">Bol toont verkopers blinde vlekken in assortiment</h2></a></article><article class="m-news-story-compact m-news-story-compact--hide-on-desktop" data-createtime="17903225
83151" data-author="Erwin Boogert" data-cleandate="25 sep 07:49"
832><a href="https://www.emerce.nl/nieuws/bol-toont-verkopers-blinde-vlekken-assortiment" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/09/mick-haupt-VE9DQ7zm22Y-unsplash-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Bol toont verkopers blinde vlekken in assortiment</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/marketplaces"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Marketplaces</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">22,7K</span></div></div></div></article><article class="m-news-story m-news-story--hide-on-mobile" data-createtime="1788334918" data-author="Erwin Boogert" data-cleandate="2 sep 07:41"
833><div class="m-news-story__image-wrap"><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/brussel-chatgpt-geen-chatbot-meer-grote-googleconcurrent" title="Brussel zet ChatGPT onder DSA, want grote Google-concurrent"><figure class="m-news-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/09/Groot-Oog-in-Veld-290x180.jpg"></figure></a><div class="m-news-story__content"><a href="https://www.emerce.nl/channel/ai" class="m-news-story__channel innovatie">Artificial Intelligence</a><time class="m-news-story__date">2 sep 07:41</time><div class="m-vertical-share m-vertical-share--small"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>52,8K</div></div></div><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/brussel-chatgpt-geen-chatbot-meer-grote-googleconcurrent"><h2 class="m-news-story__title">Brussel zet ChatGPT onder DSA, want grote Google-concurrent</h2></a></article><article class="m-news-story-compact m-news-story-compact--hide-on-desktop" data-createtime="1788334918" data-author="Erwin Boogert" data-cleandate="2 sep 07:41"
834><a href="https://www.emerce.nl/nieuws/brussel-chatgpt-geen-chatbot-meer-grote-googleconcurrent" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/09/Groot-Oog-in-Veld-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Brussel zet ChatGPT onder DSA, want grote Google-concurrent</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/ai"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Artificial Intelligence</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">52,8K</span></div></div></div></article><article class="m-news-story m-news-story--hide-on-mobile" data-createtime="1787206400" data-author="Erwin Boogert" data-cleandate="20 aug 06:13"
835><div class="m-news-story__image-wrap"><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/eurostar-lanceert-app-chatgpt" title="Eurostar lanceert app in ChatGPT"><figure class="m-news-story__image lazy-load" data-src="https://www.emerce.nl/content/uploads/2026/08/Medium-A5-DSC07959-290x180.jpg"></figure></a><div class="m-news-story__content"><a href="https://www.emerce.nl/channel/travel" class="m-news-story__channel innovatie">Travel</a><time class="m-news-story__date">20 aug 06:13</time><div class="m-vertical-share m-vertical-share--small"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg>59,4K</div></div></div><a class="m-news-story__anchor" href="https://www.emerce.nl/nieuws/eurostar-lanceert-app-chatgpt"><h2 class="m-news-story__title">
835Eurostar lanceert app in ChatGPT</h2></a></article><article class="m-news-story-compact m-news-story-compact--hide-on-desktop" data-createtime="1787206400" data-author="Erwin Boogert" data-cleandate="20 aug 06:13"
836><a href="https://www.emerce.nl/nieuws/eurostar-lanceert-app-chatgpt" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/08/Medium-A5-DSC07959-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Eurostar lanceert app in ChatGPT</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/travel"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Travel</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">59,4K</span></div></div></div></article><article class="m-news-story-compact " data-createtime="1783496600" data-author="Erwin Boogert" data-cleandate="8 jul 07:43"
837><a href="https://www.emerce.nl/nieuws/trustpilot-reviewpartner-shopify" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/07/Man-met-baard-duim-omhoog-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Trustpilot wordt reviewpartner van Shopify</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/e-commerce"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>E-commerce</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">54K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6962537"></span><article class="m-news-story-compact " data-createtime="1781261699" data-author="Erwin Boogert" data-cleandate="12 jun 10:54"
838><a href="https://www.emerce.nl/nieuws/golfcrisis-bedreigt-vooral-advertentiemarkt-automotive-food-travel" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/06/Blauwe-sedan-op-sneeuwveld-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Golfcrisis bedreigt vooral advertentiemarkt automotive, food en travel</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/marketing"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Marketing</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">102K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6913268"></span><article class="m-news-story-compact " data-createtime="1780553411" data-author="Redactie" data-cleandate="4 jun 06:10"
839><a href="https://www.emerce.nl/nieuws/europees-parlement-vervangt-google-door-franse-zoekmachine-qwant" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/06/P-069848_00-01_02-HIGH-202568-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Europees Parlement vervangt Google door Franse zoekmachine Qwant</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/search"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Search</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">71,9K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6897148"></span><article class="m-news-story-compact " data-createtime="1779430155" data-author="Erwin Boogert" data-cleandate="22 mei 06:09"
840><a href="https://www.emerce.nl/nieuws/klarna-productzoeker-chatgpt" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2025/11/DAT-Klarna-Office-S46-LowRes-80x80.jpeg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">
840Klarna met productzoeker in ChatGPT</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/e-commerce"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>E-commerce</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">87,7K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6874377"></span><article class="m-news-story-compact " data-createtime="1779364586" data-author="Erwin Boogert" data-cleandate="21 mei 11:56"
841><a href="https://www.emerce.nl/nieuws/asos-plaatst-videowinkel-chatgpt" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/05/Vrouw-voor-kledingrek-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">ASOS plaatst videowinkel in ChatGPT</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/ai"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Artificial Intelligence</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">63,1K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6874042"></span><article class="m-news-story-compact " data-createtime="1776765382" data-author="Erwin Boogert" data-cleandate="21 apr 09:56"
842><a href="https://www.emerce.nl/nieuws/d-vakantiediscounter-ontsluit-reisaanbod-chatgpt" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/04/Onderwaterfotografie-man-met-vinnen-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Dé VakantieDiscounter ontsluit reisaanbod op ChatGPT</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/travel"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Travel</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">59K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6820044"></span><article class="m-news-story-compact " data-createtime="1774609444" data-author="Erwin Boogert" data-cleandate="27 mrt 11:04"
843><a href="https://www.emerce.nl/nieuws/helft-reizigers-gebruikt-ai-reis" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/03/Laptop-op-tafel-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><div class="m-news-story-compact__premium-badge"><span>Premium</span></div><h2 class="m-news-story-compact__title m-news-story-compact__title--is-premium">‘Helft reizigers gebruikt AI voor en tijdens reis’</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/travel"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Travel</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">61,8K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6769920"></span><article class="m-news-story-compact " data-createtime="1773395236" data-author="Erwin Boogert" data-cleandate="13 mrt 09:47"
844><a href="https://www.emerce.nl/nieuws/john-lewis-opent-tiktok-shop-ch
844atgpt-gemini-volgen" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/03/Grayscale-Building-Photo-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">John Lewis opent op TikTok Shop, ChatGPT en Gemini volgen</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/e-commerce"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>E-commerce</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">58,5K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6739881"></span><article class="m-news-story-compact " data-createtime="1773327596" data-author="Redactie" data-cleandate="12 mrt 14:59"
845><a href="https://www.emerce.nl/nieuws/longfonds-asics-winnen-friends-search-awards-2026" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/03/FOS-Awards-Longfonds-80x80.jpeg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Longfonds en Asics winnen Friends of Search Awards 2026</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/search"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Search</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">61,4K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6743593"></span><article class="m-news-story-compact " data-createtime="1773210079" data-author="Erwin Boogert" data-cleandate="11 mrt 06:21"
846><a href="https://www.emerce.nl/nieuws/internationale-techsites-verloren-58-verkeer-ai" class="m-news-story-compact__anchor"></a><div class="m-news-story-compact__image-wrap"><figure class="m-news-story-compact__image lazy-load"	data-src="https://www.emerce.nl/content/uploads/2026/03/Lege-kantoorruimte-foto-80x80.jpg"></figure></div><div class="m-news-story-compact__content"><h2 class="m-news-story-compact__title ">Internationale techsites verloren 58% verkeer aan AI</h2><div class="m-news-story-compact__botton-content"><a class="m-news-story-compact__channel-link" href="https://www.emerce.nl/channel/media"><span class="m-news-story-compact__channel" style="background-color: #1F75CE"></span>Media</a><div class="m-vertical-share m-vertical-share--small m-vertical-share--transparent"><svg class="e-icon e-icon--share"><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-views"></use></svg><span style="margin-left: 4px;">55,3K</span></div></div></div></article> <span class="e-stats-span" data-view-type="clustered_channel" data-view-id="6738094"></span><article class="m-news-story-compact " data-createtime="1768910248" data-author="Erwin Boogert" data-cleandate="20 jan 11:57"
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948
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950		<li class="m-mobile-nav__social-item">
951			<a href="https://account.emerce.nl/account/e-mails" target="_blank" class="m-mobile-nav__social-anchor">
952				<svg class="e-icon e-icon--mail">
953					<use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="https://www.emerce.nl/content/themes/e-2018/assets/svg-sprite/svg-sprite.svg#icon-mail-white"></use>
954				</svg>
955			</a>
956		</li>
957	</ul>
958
959	<div class="m-mobile-nav__content">
960					<ul id="navigation-mobile-user" class="m-mobile-nav__list m-mobile-nav__accounts">
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963	</li>
964
965	<li class="m-mobile-nav__accounts-login">
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967			Registreren
968		</a>
969
970		<a href="https://www.emerce.nl/inloggen" class="m-masthead__button login">
971			Inloggen
972		</a>
973	</li>
974			</ul>
975		
976		<ul class="m-mobile-nav__list m-mobile-nav__channels"><li class="m-mobile-nav__item"><h3 class="m-mobile-nav__title">Channels</h3></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type"></span>Home</a></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl/channel/e-commerce" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type ecommerce" style="background-color:#1F75CE;"></span>E-commerce</a></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl/channel/marketing" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type marketing" style="background-color:#1F75CE;"></span>Marketing</a></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl/channel/media" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type media" style="background-color:#1F75CE;"></span>Media</a></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl/channel/venture" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type venture" style="background-color:#1F75CE;"></span>Venture</a></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl/channel/tech" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type tech" style="background-color:#1F75CE;"></span>Tech</a></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl/channel/innovatie" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type innovatie" style="background-color:#1F75CE;"></span>Innovatie</a></li><li class="m-mobile-nav__item"><a href="https://www.emerce.nl/channels" class="m-mobile-nav__anchor"><span class="m-mobile-nav__channel-type all-channels"></span>Alle channels</a></li></ul><ul class="m-mobile-nav__sub-list"><li class="m-mobile-nav__sub-item">
976<a href="https://www.emerce.nl/talks" class="m-mobile-nav__sub-anchor">Emerce Talks</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/events" class="m-mobile-nav__sub-anchor">Events</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/insights" class="m-mobile-nav__sub-anchor">Insights</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/auteurs" class="m-mobile-nav__sub-anchor">Auteurs</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/agenda" class="m-mobile-nav__sub-anchor">Agenda</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/product/jobs" class="m-mobile-nav__sub-anchor">Vacatures</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/academy" class="m-mobile-nav__sub-anchor" target="_blank">Academy</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/knowledgebase" class="m-mobile-nav__sub-anchor">Knowledgebase</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/topics" title="Topics" class="m-mobile-nav__sub-anchor">Topics</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/magazine" class="m-mobile-nav__sub-anchor">Magazine</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/over-emerce/abonneren" class="m-mobile-nav__sub-anchor">Emerce Account</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/agencyfinder/" class="m-mobile-nav__sub-anchor">Agency Finder</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.eguide.nl" class="m-mobile-nav__sub-anchor" target="_blank">Eguide</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/movers-shakers" class="m-mobile-nav__sub-anchor">Movers &	Shakers</a></li><li class="m-mobile-nav__sub-item"><a href="https://www.emerce.nl/wire" class="m-mobile-nav__sub-anchor">Industry Wire</a></li></ul>	</div>
977</nav>
978<div id="gam_out_of_page_alpha">
979	
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980		window.EmerceConsent.waitForAdvertising(function() {
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998
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999
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1004
1005	
1006

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