PageSourceSearch

https://www.wuv.de/

html wuv.de collected 2026-10-02 02:14:29 UTC 225,818 bytes, 3,812 lines download raw bytes

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26<title>Aktuelle Nachrichten aus Marketing, Werbung, Media und Medien | W&amp;V</title>
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31    <meta name="title" content="Aktuelle Nachrichten aus Marketing, Werbung, Media und Medien | W&amp;V">
32    <meta name="description" content="W&amp;V - Dein täglicher Kompass für Marketing, Werbung und Media. Aktuelle News, Trends, Analysen und Studien für Marketingentscheider und Werber.">
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471    margin-top: 2rem;
472    padding: 1rem;
473    background-color: #f8f9fa;
474    border-radius: 4px;
475    font-size: 0.9rem;
476}
477
478/* Account layout */
479.salesforce-profile__account {
480    display: flex;
481    flex-direction: column;
482    gap: 1.5rem;
483}
484
485@media (min-width: 768px) {
486    .salesforce-profile__account {
487        flex-direction: row;
488    }
489
490    .salesforce-profile__navigation {
491        width: 250px;
492        flex-shrink: 0;
493    }
494
495    .salesforce-profile__content {
496        flex-grow: 1;
497        min-width: 0;
498    }
499}
500
501/* Navigation */
502.salesforce-profile__nav {
503    display: flex;
504    flex-direction: row;
505    flex-wrap: wrap;
506    gap: 0.25rem;
507    margin-bottom: 1rem;
508}
509
510@media (min-width: 768px) {
511    .salesforce-profile__nav {
512        flex-direction: column;
513    }
514}
515
516.salesforce-profile__nav-link {
517    display: block;
518    padding: 0.75rem 2rem;
519    text-decoration: none;
520    color: inherit;
521    border-radius: 4px;
522    transition: background-color 0.15s ease;
523}
524
525.salesforce-profile__nav-link:hover {
526    background-color: rgba(0, 0, 0, 0.04);
527}
528
529.salesforce-profile__nav-link--active {
530    background-color: rgba(0, 0, 0, 0.08);
531    font-weight: 600;
532}
533
534.salesforce-profile__btn-wrapper {
535    display:flex;
536    gap:1rem;
537    align-items:center;
538    justify-content: flex-end;
539}
540
541/* Buttons: shared base, variants only set colors and borders. */
542.salesforce-profile__btn {
543    position: relative;
544    display: flex;
545    align-items: center;
546    align-self: stretch;
547    justify-content: center;
548    gap: 0.75rem;
549    height: 2.5rem;
550    padding: 1rem 1.5rem;
551    border-radius: 5.625rem;
552    cursor: pointer;
553    font-size: 0.875rem;
554    font-style: normal;
555    font-weight: 700;
556    line-height: 1;
557    text-align: center;
558    text-decoration: none;
559    letter-spacing: -0.28px;
560    transition: background-color 0.15s ease;
561
562    @media (min-width: 912px) {
563        height: 3rem;
564    }
565}
566
567.salesforce-profile__cancel-btn {
568    background-color: transparent;
569    border: 0.125rem solid var(--bs-secondary-cta-border);
570    color: var(--bs-secondary-cta-border);
571}
572
573.salesforce-profile__cancel-btn:hover {
574    background-color: transparent;
575    border-color: var(--bs-secondary-cta-border-hover);
576    color: var(--bs-secondary-cta-border-hover);
577}
578
579.salesforce-profile__logout-btn {
580    display: block;
581    width: 100%;
582    padding: 0.75rem 1rem;
583    margin-top: 0.5rem;
584    background: none;
585    border: 1px solid #ddd;
586    border-radius: 4px;
587    cursor: pointer;
588    text-align: left;
589    color: inherit;
590    transition: background-color 0.15s ease;
591}
592
593.salesforce-profile__logout-btn:hover {
594    background-color: rgba(0, 0, 0, 0.04);
595}
596
597/* Forms */
598.salesforce-profile__form-group {
599    display: flex;
600    flex-direction: column;
601    gap: 0.5rem;
602    width: 100%;
603    margin: 0 0 1rem 0;
604
605}
606
607.salesforce-profile__remember {
608    flex-direction: row !important;
609    margin: 1rem 0 !important;
610}
611
612.salesforce-profile__form-row {
613    display: flex;
614    flex-direction: column;
615    gap: 0;
616}
617
618@media (min-width: 768px) {
619    .salesforce-profile__form-row {
620        flex-direction: row;
621        gap: 1rem;
622    }
623
624    .salesforce-profile__form-row .salesforce-profile__form-group {
625        flex: 1;
626    }
627}
628
629.salesforce-profile__label {
630    font-size: 1rem;
631    font-weight: 500;
632    line-height: 1.5rem;
633    letter-spacing: 0;
634    text-transform: none;
635    margin-bottom: 0;
636}
637
638.salesforce-profile__input {
639    width: 100%;
640    border: 2px solid #E6E8EC;
641    border-radius: 0.75rem;
642    line-height: 1.5rem;
643    font-size: 0.875rem;
644    padding: 0.4rem 0.6rem;
645    height: auto;
646    box-sizing: border-box;
647}
648
649.salesforce-profile__input:focus {
650    outline: 3px solid #131314;
651    outline-offset: 2px;
652    box-shadow: none;
653}
654
655.salesforce-profile__input[readonly] {
656    background-color: #f5f5f5;
657    color: #777;
658    cursor: not-allowed;
659}
660
661.salesforce-profile__input[readonly]:focus {
662    border-color: #ddd;
663}
664
665.salesforce-profile__textarea {
666    resize: vertical;
667    min-height: 120px;
668}
669
670.salesforce-profile__submit-btn {
671    margin: 0;
672    background-color: var(--bs-primary-cta-background);
673    color: #fff;
674    border: none;
675}
676
677.salesforce-profile__submit-btn:hover {
678    background-color: var(--bs-primary-cta-background-hover);
679    color: var(--bs-primary-cta-text);
680}
681
682/* Confirm-email action row (resend + logout): right aligned, gap between. */
683.salesforce-profile__confirm-actions {
684    display: flex;
685    flex-wrap: wrap;
686    justify-content: flex-end;
687    gap: 1rem;
688    margin-top: 1rem;
689}
690
691/* Messages */
692.salesforce-profile__message {
693    padding: 1rem 1.25rem;
694    border-radius: 4px;
695    margin: 0 0 1.25rem 0;
696    font-size: 1rem;
697    font-weight: 500;
698    border-left: 4px solid transparent;
699}
700
701.salesforce-profile__message--error {
702    background-color: #f8d7da;
703    color: #721c24;
704    border-left-color: #dc3545;
705}
706
707.salesforce-profile__message--success {
708    background-color: #d4edda;
709    color: #155724;
710    border-left-color: #28a745;
711}
712
713.salesforce-profile__message--info {
714    background-color: #d1ecf1;
715    color: #0c5460;
716    border-left-color: #17a2b8;
717}
718
719/* Data tables */
720.salesforce-profile__data-table {
721    width: 100%;
722    border-collapse: collapse;
723}
724
725.salesforce-profile__data-table th,
726.salesforce-profile__data-table td {
727    padding: 0.5rem 0.75rem;
728    text-align: left;
729    border-bottom: 1px solid #eee;
730    vertical-align: top;
731}
732
733.salesforce-profile__data-table th {
734    width: 180px;
735    font-weight: 600;
736    color: #555;
737    font-size: 0.9rem;
738}
739
740/* Subscription cards */
741.salesforce-profile__subscription-card {
742    margin-bottom: 1.5rem;
743    padding: 1rem;
744    border: 1px solid #eee;
745    border-radius: 4px;
746}
747
748.salesforce-profile__subscription-card h4 {
749    margin: 0 0 0.75rem 0;
750}
751
752/* Pending orders */
753.salesforce-profile__pending-list {
754    list-style: none;
755    margin: 0;
756    padding: 0;
757}
758
759.salesforce-profile__pending-item {
760    padding: 0.6rem 1rem;
761    border: 1px solid #eee;
762    border-left: 4px solid #ffc107;
763    border-radius: 4px;
764    margin-bottom: 0.5rem;
765    color: #555;
766}
767
768/* Fieldsets (edit profile address groups) */
769.salesforce-profile__fieldset {
770    border: 1px solid #eee;
771    border-radius: 4px;
772    padding: 1rem;
773    margin: 0 0 1.25rem 0;
774}
775
776.salesforce-profile__legend {
777    font-weight: 600;
778    font-size: 0.95rem;
779    padding: 0 0.5rem;
780    width: auto;
781    float: none;
782}
783
784/* Edit form layout */
785.salesforce-profile__edit-form {
786    margin-top: 1rem;
787}
788
789.salesforce-profile__subscriber-id {
790    font-size: 0.9rem;
791    color: #555;
792    margin-bottom: 1rem;
793}
794
795.salesforce-profile__help-text {
796    display: block;
797    margin-top: 0.25rem;
798    font-size: 0.8rem;
799    color: #777;
800}
801
802/* Subscription order */
803.salesforce-profile__subscription-order {
804    margin-top: 1.5rem;
805    padding-top: 1.5rem;
806    border-top: 1px solid #eee;
807}
808
809.salesforce-profile__subscription-order h4 {
810    margin: 0 0 1rem 0;
811}
812
813.salesforce-profile__offer-list {
814    border: none;
815    padding: 0;
816    margin: 0 0 1rem 0;
817    display: grid;
818    gap: 0.75rem;
819}
820
821.salesforce-profile__offer {
822    display: flex;
823    align-items: flex-start;
824    gap: 0.75rem;
825    padding: 0.75rem 1rem;
826    border: 1px solid #eee;
827    border-radius: 4px;
828    cursor: pointer;
829    transition: border-color 0.15s ease;
830}
831
832.salesforce-profile__offer:hover {
833    border-color: #999;
834}
835
836.salesforce-profile__offer:has(input:checked) {
837    border-color: #333;
838    background-color: #fafafa;
839}
840
841.salesforce-profile__offer input {
842    margin-top: 0.3rem;
843    flex-shrink: 0;
844}
845
846.salesforce-profile__offer-image {
847    width: 72px;
848    height: 72px;
849    object-fit: cover;
850    border-radius: 4px;
851    flex-shrink: 0;
852}
853
854.salesforce-profile__offer-body {
855    display: flex;
856    flex-wrap: wrap;
857    align-items: baseline;
858    gap: 0.25rem 0.75rem;
859    flex: 1;
860}
861
862.salesforce-profile__offer-title {
863    font-weight: 600;
864}
865
866.salesforce-profile__offer-price {
867    margin-left: auto;
868    font-weight: 600;
869    white-space: nowrap;
870}
871
872.salesforce-profile__offer-teaser {
873    flex-basis: 100%;
874    font-size: 0.9rem;
875    color: #555;
876}
877
878.salesforce-profile__offer-details-link {
879    color: inherit;
880    text-decoration: underline;
881    white-space: nowrap;
882}
883
884.salesforce-profile__offer-dialog {
885    width: min(560px, calc(100% - 2rem));
886    padding: 0;
887    border: 1px solid #eee;
888    border-radius: 4px;
889    color: #333;
890}
891
892.salesforce-profile__offer-dialog::backdrop {
893    background-color: rgba(0, 0, 0, 0.5);
894}
895
896.salesforce-profile__offer-dialog-header {
897    display: flex;
898    align-items: flex-start;
899    justify-content: space-between;
900    gap: 0.75rem;
901    padding: 1rem 1rem 0 1rem;
902}
903
904.salesforce-profile__offer-dialog-title {
905    margin: 0;
906}
907
908.salesforce-profile__offer-dialog-close {
909    background: none;
910    border: none;
911    padding: 0;
912    font-size: 1.5rem;
913    line-height: 1;
914    cursor: pointer;
915    color: inherit;
916}
917
918.salesforce-profile__offer-dialog-body {
919    padding: 1rem;
920    font-size: 0.9rem;
921}
922
923.salesforce-profile__offer-dialog-body > *:first-child {
924    margin-top: 0;
925}
926
927.salesforce-profile__offer-dialog-body > *:last-child {
928    margin-bottom: 0;
929}
930
931.salesforce-profile__offer-note {
932    margin: 0 0 0.5rem 0;
933    font-size: 0.9rem;
934    color: #555;
935}
936
937.salesforce-profile__subscription-order .m-legal-consents__text {
938    margin: 0.75rem 0;
939    font-size: 0.85rem;
940    font-weight: bold;
941    line-height: 1.4;
942    color: #555;
943}
944
945.salesforce-profile__subscription-order .m-legal-consents__agb-link {
946    color: inherit;
947    font-weight: bold;
948    text-decoration: underline;
949}
950
951.salesforce-profile__offer-address {
952    font-style: normal;
953    margin: 0 0 1rem 0;
954    padding: 0.75rem 1rem;
955    background-color: #f7f7f7;
956    border-radius: 4px;
957    line-height: 1.4;
958    color: #333;
959}
960
961.salesforce-profile__offer-address-line {
962    display: block;
963}
964
965.salesforce-profile__offer-address-header-label {
966    font-weight: 600;
967}
968
969.salesforce-profile__offer-address-box {
970    display: block;
971    margin-top: 0.75rem;
972    padding: 0.6rem 0.85rem;
973    background-color: #fff;
974    border: 1px solid #e2e2e2;
975    border-radius: 4px;
976}
977
978.salesforce-profile__offer-address-label {
979    display: block;
980    margin-bottom: 0.25rem;
981    font-weight: 600;
982}
983
984.salesforce-profile__remove-billing-address {
985    width: 100%;
986    border: 2px solid #E6E8EC;
987    border-radius: 0.75rem;
988    line-height: 1.5rem;
989    font-size: 0.875rem;
990    padding: 0.4rem 0.6rem;
991    height: auto;
992    box-sizing: border-box;
993    display: flex;
994    text-align: left;
995    background: #fff;
996    cursor: pointer;
997    transition: border-color 0.2s ease, color 0.2s ease, background-color 0.2s ease;
998    margin-top: 2rem;
999}
1000
1001.salesforce-profile__remove-billing-address svg {
1002    margin-right: 10px;
1003    align-self: center;
1004}
1005
1006.salesforce-profile__remove-billing-address:hover,
1007.salesforce-profile__remove-billing-address:hover svg {
1008    border-color: #e2232a;
1009    color: #e2232a;
1010    fill: #e2232a;
1011}
1012
1013.salesforce-profile__remove-billing-address:focus-visible {
1014    outline: 3px solid rgba(226, 35, 42, 0.25);
1015    outline-offset: 2px;
1016}
1017</style>
1018        <style>
1019        .sf-header-login { display: inline-flex; align-items: center; gap: .5rem; }
1020        .sf-header-login__modal .modal-content { border-radius: 6px; }
1021        .sf-header-login__modal .modal-body { padding: 1.5rem 2rem 2rem; }
1022        @media (min-width: 768px) {
1023            .sf-header-login__modal .modal-dialog { max-width: 620px; }
1024        }
1025        .sf-header-login__modal .salesforce-profile__login-form { margin-bottom: 0; }
1026        .sf-header-login__modal .salesforce-profile__submit-btn { width: 100%; }
1027    </style>
1028
1029<div class="m-header-account o-header__header-account">
1030            <button
1031            type="button"
1032            class="m-header-account__menu-button a-button--action a-button a-button--with-icon collapsed"
1033            data-bs-toggle="modal"
1034            data-bs-target="#sfHeaderLoginModal"
1035            aria-label="Anmelden"
1036        >
1037            <span class="m-header-account__name-initials">
1038                <svg class="a-icon m-header-account__icon" xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 20 22">
1039    <path d="m10,14c-3.86,0-7-3.14-7-7S6.14,0,10,0s7,3.14,7,7-3.14,7-7,7Zm0-12c-2.76,0-5,2.24-5,5s2.24,5,5,5,5-2.24,5-5-2.24-5-5-5Z" style="stroke-width:0px;"/><path d="m20,22h-2c0-4.41-3.59-8-8-8s-8,3.59-8,8H0c0-5.51,4.49-10,10-10s10,4.49,10,10Z" style="stroke-width:0px;"/>
1040</svg>
1041            </span>
1042        </button>
1043    </div>
1044
1045            <div
1046            class="modal fade sf-header-login__modal"
1047            id="sfHeaderLoginModal"
1048            tabindex="-1"
1049            aria-labelledby="sfHeaderLoginModalLabel"
1050            aria-hidden="true"
1051        >
1052            <div class="modal-dialog modal-dialog-centered">
1053                <div class="modal-content">
1054                    <div class="modal-header">
1055                        <h5 class="modal-title" id="sfHeaderLoginModalLabel">
1056                            Anmelden
1057                        </h5>
1058                        <button
1059                            type="button"
1060                            class="btn-close"
1061                            data-bs-dismiss="modal"
1062                            aria-label="Close"
1063                        ></button>
1064                    </div>
1065                    <div class="modal-body">
1066                        <form method="POST" action="https://www.wuv.de/account/login" class="salesforce-profile__login-form">
1067    <input type="hidden" name="_token" value="kRhI5zcPDqXHkONYfw9E1huUPXa6QwoWXpBri3BN" autocomplete="off">
1068            <input type="hidden" name="redirect_to" value="https://www.wuv.de">
1069    
1070    <div class="salesforce-profile__form-group">
1071        <label for="sf-email" class="salesforce-profile__label">
1072            E-Mail
1073        </label>
1074        <input
1075            type="email"
1076            id="sf-email"
1077            name="email"
1078            value=""
1079            placeholder="Deine E-Mail-Adresse"
1080            class="salesforce-profile__input"
1081            required
1082        >
1083    </div>
1084
1085    <div class="salesforce-profile__form-group">
1086        <label for="sf-password" class="salesforce-profile__label">
1087            Passwort
1088        </label>
1089        <div class="salesforce-profile__password-control">
1090            <input
1091                type="password"
1092                id="sf-password"
1093                name="password"
1094                placeholder="Dein Passwort"
1095                class="salesforce-profile__input"
1096                required
1097            >
1098            <button type="button"
1099        class="m-account-section__password-toggle"
1100        data-password-toggle="sf-password"
1101        data-label-show="Passwort anzeigen"
1102        data-label-hide="Passwort verbergen"
1103        aria-controls="sf-password"
1104        aria-pressed="false"
1105        aria-label="Passwort anzeigen">
1106    <svg data-icon="show" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="none"
1107         stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"
1108         aria-hidden="true" focusable="false">
1109        <path d="M1 12s4-8 11-8 11 8 11 8-4 8-11 8-11-8-11-8z"/>
1110        <circle cx="12" cy="12" r="3"/>
1111    </svg>
1112    <svg data-icon="hide" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 24 24" fill="none"
1113         stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round"
1114         aria-hidden="true" focusable="false">
1115        <path d="M17.94 17.94A10.07 10.07 0 0 1 12 20c-7 0-11-8-11-8a18.45 18.45 0 0 1 5.06-5.94M9.9 4.24A9.12 9.12 0 0 1 12 4c7 0 11 8 11 8a18.5 18.5 0 0 1-2.16 3.19m-6.72-1.07a3 3 0 1 1-4.24-4.24"/>
1116        <line x1="1" y1="1" x2="23" y2="23"/>
1117    </svg>
1118</button>
1119        </div>
1120    </div>
1121
1122    <label class="salesforce-profile__form-group salesforce-profile__remember">
1123        <input type="checkbox" name="remember" value="1">
1124        <span>Angemeldet bleiben</span>
1125    </label>
1126
1127    <button type="submit" class="salesforce-profile__btn salesforce-profile__submit-btn">
1128        Jetzt anmelden
1129    </button>
1130
1131    <p class="salesforce-profile__forgot-password-link">
1132        <a href="https://www.wuv.de/account/password/forgot">
1133            Passwort vergessen?
1134        </a>
1135    </p>
1136</form>
1137
1138<style>
1139    .salesforce-profile__password-control {
1140        position: relative;
1141        display: block;
1142    }
1143    .salesforce-profile__password-control .salesforce-profile__input {
1144        padding-right: 2.75rem;
1145    }
1146    .salesforce-profile__password-control [data-password-toggle] {
1147        position: absolute;
1148        top: 0;
1149        right: 0;
1150        height: 100%;
1151        width: 2.5rem;
1152        display: flex;
1153        align-items: center;
1154        justify-content: center;
1155        padding: 0;
1156        border: 0;
1157        background: none;
1158        color: inherit;
1159        cursor: pointer;
1160        opacity: 0.55;
1161    }
1162    .salesforce-profile__password-control [data-password-toggle]:hover,
1163    .salesforce-profile__password-control [data-password-toggle]:focus-visible {
1164        opacity: 1;
1165    }
1166    .salesforce-profile__password-control [data-password-toggle] svg {
1167        width: 1.15rem;
1168        height: 1.15rem;
1169    }
1170    .salesforce-profile__password-control [data-password-toggle] [data-icon="hide"] {
1171        display: none;
1172    }
1173    .salesforce-profile__password-control [data-password-toggle][aria-pressed="true"] [data-icon="show"] {
1174        display: none;
1175    }
1176    .salesforce-profile__password-control [data-password-toggle][aria-pressed="true"] [data-icon="hide"] {
1177        display: block;
1178    }
1179</style>
1180<script>
1181(function () {
1182    if (window.__sfPasswordToggleBound) { return; }
1183    window.__sfPasswordToggleBound = true;
1184
1185    document.addEventListener('click', function (event) {
1186        var button = event.target.closest('[data-password-toggle]');
1187        if (!button) { return; }
1188        event.preventDefault();
1189
1190        var input = document.getElementById(button.getAttribute('data-password-toggle'));
1191        if (!input) { return; }
1192
1193        var reveal = input.type === 'password';
1194        input.type = reveal ? 'text' : 'password';
1195        button.setAttribute('aria-pressed', String(reveal));
1196
1197        var label = reveal
1198            ? button.getAttribute('data-label-hide')
1199            : button.getAttribute('data-label-show');
1200        if (label) { button.setAttribute('aria-label', label); }
1201    });
1202})();
1203</script>
1203
1204                    </div>
1205                </div>
1206            </div>
1207        </div>
1208
1209        
1209<script>
1210            (function () {
1211                function hoist() {
1212                    var modal = document.getElementById('sfHeaderLoginModal');
1213                    if (modal && modal.parentElement !== document.body) {
1214                        document.body.appendChild(modal);
1215                    }
1216                }
1217                if (document.readyState === 'loading') {
1218                    document.addEventListener('DOMContentLoaded', hoist);
1219                } else {
1220                    hoist();
1221                }
1222            })();
1223        </script>
1223
1224
1225        
1225<script>
1226            (function () {
1227                var modal = document.getElementById('sfHeaderLoginModal');
1228                if (!modal) return;
1229
1230                // lazy by design: the modal is baked into statically cached
1231                // (logged-out) pages, so its <input type="hidden" name="_token" value="kRhI5zcPDqXHkONYfw9E1huUPXa6QwoWXpBri3BN" autocomplete="off"> token is stale. Pull a fresh
1232                // one only when the user actually opens the modal, then patch the
1233                // hidden _token before they can submit.
1234                modal.addEventListener('shown.bs.modal', function () {
1235                    fetch('https://www.wuv.de/account/csrf-token', { credentials: 'same-origin' })
1236                        .then(function (res) { return res.json(); })
1237                        .then(function (data) {
1238                            modal.querySelectorAll('input[name="_token"]').forEach(function (input) {
1239                                input.value = data.token;
1240                            });
1241                        })
1242                        .catch(function () { /* keep baked token; submit may 419 */ });
1243                });
1244            })();
1245        </script>
1245
1246                
1247            <button
1248                class="m-navbar-toggler a-button--action a-button a-button--with-icon a-button--mobile-menu collapsed"
1249                type="button"
1250                data-bs-toggle="collapse"
1251                data-bs-target="#navbarSupportedContent"
1252                aria-controls="navbarSupportedContent"
1253                aria-expanded="false"
1254                aria-label="Menü öffnen"
1255                data-testid="navbar-toggler">
1256                <span class="m-navbar-toggler__icon">
1257                    <svg class="a-icon o-header__menu-icon" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1258    <path d="M6.66634 10.668C5.92996 10.668 5.33301 11.2649 5.33301 12.0013C5.33301 12.7377 5.92996 13.3346 6.66634 13.3346H25.333C26.0694 13.3346 26.6663 12.7377 26.6663 12.0013C26.6663 11.2649 26.0694 10.668 25.333 10.668H6.66634Z" />
1259    <path d="M6.66634 18.668C5.92996 18.668 5.33301 19.2649 5.33301 20.0013C5.33301 20.7377 5.92996 21.3346 6.66634 21.3346H25.333C26.0694 21.3346 26.6663 20.7377 26.6663 20.0013C26.6663 19.2649 26.0694 18.668 25.333 18.668H6.66634Z" />
1260</svg>
1261                </span>
1262            </button>
1263
1264                    </div>
1265
1266        <div class="o-header__nav-wrapper navbar-expand-md collapse" id="navbarSupportedContent">
1267            <div class="m-nav-bar__mobile-actions">
1268    <button class="m-nav-bar__search a-button--action a-button a-button--with-icon collapsed" type="button"
1269            data-testid="mobile-open-search-button"
1270            data-bs-toggle="collapse" data-bs-target="#searchBarMobile" aria-expanded="false"
1271            aria-controls="searchBarMobile" aria-label="Suche öffnen">
1272        <svg class="a-icon m-navbar-search__icon search" xmlns="http://www.w3.org/2000/svg" width="24" height="25" viewBox="0 0 24 25">
1273    <path fill-rule="evenodd" clip-rule="evenodd" d="M14.9056 16.8199C13.551 17.8729 11.8487 18.5 10 18.5C5.58172 18.5 2 14.9183 2 10.5C2 6.08172 5.58172 2.5 10 2.5C14.4183 2.5 18 6.08172 18 10.5C18 12.3487 17.3729 14.051 16.3199 15.4056L21.7071 20.7929C22.0976 21.1834 22.0976 21.8166 21.7071 22.2071C21.3166 22.5976 20.6834 22.5976 20.2929 22.2071L14.9056 16.8199ZM16 10.5C16 13.8137 13.3137 16.5 10 16.5C6.68629 16.5 4 13.8137 4 10.5C4 7.18629 6.68629 4.5 10 4.5C13.3137 4.5 16 7.18629 16 10.5Z"/>
1274</svg>
1275    </button>
1276
1277            <div class="m-header-account m-navr-bar__header-account">
1278            <button
1279            type="button"
1280            class="m-header-account__menu-button a-button--action a-button a-button--with-icon collapsed"
1281            data-bs-toggle="modal"
1282            data-bs-target="#sfHeaderLoginModal"
1283            aria-label="Anmelden"
1284        >
1285            <span class="m-header-account__name-initials">
1286                <svg class="a-icon m-header-account__icon" xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 20 22">
1287    <path d="m10,14c-3.86,0-7-3.14-7-7S6.14,0,10,0s7,3.14,7,7-3.14,7-7,7Zm0-12c-2.76,0-5,2.24-5,5s2.24,5,5,5,5-2.24,5-5-2.24-5-5-5Z" style="stroke-width:0px;"/><path d="m20,22h-2c0-4.41-3.59-8-8-8s-8,3.59-8,8H0c0-5.51,4.49-10,10-10s10,4.49,10,10Z" style="stroke-width:0px;"/>
1288</svg>
1289            </span>
1290        </button>
1291    </div>
1292
1293        <div class="m-nav-bar__search-wrapper collapse" id="searchBarMobile">
1294        <form
1295        id="m-navbar-search--mobile"
1296        action="https://www.wuv.de/search"
1297        method="GET"
1298        class="m-nav-bar-search o-navbar__search-wrapper"
1299        data-nav-search-form
1300    >
1301        <button type="submit"
1302                class="a-button a-button--with-icon m-nav-bar-search__button m-nav-bar-search__button--submit m-nav-bar-search__button--invisible"
1303                data-nav-search-submit
1304                data-testid="search-button-mobile"
1305                aria-label="Suchen">
1306            <svg class="a-icon m-nav-bar-search__icon" xmlns="http://www.w3.org/2000/svg" width="24" height="25" viewBox="0 0 24 25">
1307    <path fill-rule="evenodd" clip-rule="evenodd" d="M14.9056 16.8199C13.551 17.8729 11.8487 18.5 10 18.5C5.58172 18.5 2 14.9183 2 10.5C2 6.08172 5.58172 2.5 10 2.5C14.4183 2.5 18 6.08172 18 10.5C18 12.3487 17.3729 14.051 16.3199 15.4056L21.7071 20.7929C22.0976 21.1834 22.0976 21.8166 21.7071 22.2071C21.3166 22.5976 20.6834 22.5976 20.2929 22.2071L14.9056 16.8199ZM16 10.5C16 13.8137 13.3137 16.5 10 16.5C6.68629 16.5 4 13.8137 4 10.5C4 7.18629 6.68629 4.5 10 4.5C13.3137 4.5 16 7.18629 16 10.5Z"/>
1308</svg>
1309        </button>
1310        <input
1311     id="m-navbar-search__input--mobile"     class="a-input m-nav-bar-search__input m-nav-bar-search__input--invisible"
1312     type="search"      name="query"      placeholder="suche"                 data-nav-search-input
1313    
1314    
1315    
1316    
1317>
1318        <div class="m-nav-bar-search__close-button">
1319            <svg class="a-icon m-nav-bar-close__icon" width="26" height="26" viewBox="0 0 26 26" xmlns="http://www.w3.org/2000/svg">
1320    <g>
1321        <path fill-rule="evenodd" clip-rule="evenodd" d="M5.95639 5.67124C6.37481 5.25282 7.0532 5.25282 7.47162 5.67124L13.1426 11.3422L18.8135 5.67124C19.232 5.25282 19.9103 5.25282 20.3288 5.67124C20.7472 6.08965 20.7472 6.76805 20.3288 7.18646L14.6578 12.8574L20.3288 18.5284C20.7472 18.9468 20.7472 19.6252 20.3288 20.0436C19.9103 20.462 19.232 20.462 18.8135 20.0436L13.1426 14.3727L7.47162 20.0436C7.0532 20.462 6.37481 20.462 5.95639 20.0436C5.53797 19.6252 5.53797 18.9468 5.95639 18.5284L11.6273 12.8574L5.95639 7.18647C5.53797 6.76805 5.53797 6.08966 5.95639 5.67124Z" />
1322    </g>
1323</svg>
1324        </div>
1325    </form>
1326    </div>
1327</div>
1328
1329<ul class="m-nav-bar navbar-nav ">
1330                                                        <li class="m-submenu m-nav-bar__item m-nav-bar__dropdown m-submenu__li--level-first">
1331    <div class="m-nav-bar__parent-link-wrapper">
1332                    <a class="a-link m-nav-bar__link m-nav-bar__link--parent"
1333               href="/events"
1334            >
1335                W&amp;V Events
1336            </a>
1337                <button type="button"
1338                class="a-link m-nav-bar__link m-nav-bar__dropdown-toggle js-navbar-dropdown-toggle"
1339                aria-haspopup="true" aria-expanded="false"
1340                aria-controls="m-submenu-6abf021c7cc9e"
1341                aria-label="Untermenü &quot;W&amp;V Events&quot; anzeigen"
1342        >
1343            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--down" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1344    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 13.0572C21.0888 12.5365 20.2446 12.5365 19.7239 13.0572L16 16.781L12.2761 13.0572C11.7554 12.5365 10.9112 12.5365 10.3905 13.0572C9.86982 13.5779 9.86982 14.4221 10.3905 14.9428L15.0572 19.6095C15.5779 20.1302 16.4221 20.1302 16.9428 19.6095L21.6095 14.9428C22.1302 14.4221 22.1302 13.5779 21.6095 13.0572Z"/>
1345</svg>
1346            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--up" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1347    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 18.9428C21.0888 19.4635 20.2446 19.4635 19.7239 18.9428L16 15.219L12.2761 18.9428C11.7554 19.4635 10.9112 19.4635 10.3905 18.9428C9.86982 18.4221 9.86982 17.5779 10.3905 17.0572L15.0572 12.3905C15.5779 11.8698 16.4221 11.8698 16.9428 12.3905L21.6095 17.0572C22.1302 17.5779 22.1302 18.4221 21.6095 18.9428Z"/>
1348</svg>
1349        </button>
1350    </div>
1351
1352        <ul class="m-nav-bar__dropdown-menu m-submenu__ul--level-first"
1353        id="m-submenu-6abf021c7cc9e"
1354        data-navbar-dropdown-menu
1355    >
1356        
1357                                    
1358                                            <li class="m-nav-bar__subitem">
1359                            <a class="a-link m-nav-bar__dropdown-item "
1360    href="/summit"
1361                >
1362    W&amp;V Summit
1363</a>
1364                        </li>
1365                                                        
1366                                            <li class="m-nav-bar__subitem">
1367                            <a class="a-link m-nav-bar__dropdown-item "
1368    href="/deutscher-mediapreis"
1369                >
1370    Deutscher Mediapreis
1371</a>
1372                        </li>
1373                                                        
1374                                            <li class="m-nav-bar__subitem">
1375                            <a class="a-link m-nav-bar__dropdown-item "
1376    href="/cmcx"
1377                >
1378    CMCX
1379</a>
1380                        </li>
1381                                                        
1382                                            <li class="m-nav-bar__subitem">
1383                            <a class="a-link m-nav-bar__dropdown-item "
1384    href="/connect-live-november-2026"
1385                >
1386    W&amp;V Connect
1387</a>
1388                        </li>
1389                                                        </ul>
1390</li>
1391                                                                            <li class="m-submenu m-nav-bar__item m-nav-bar__dropdown m-submenu__li--level-first">
1392    <div class="m-nav-bar__parent-link-wrapper">
1393                    <a class="a-link m-nav-bar__link m-nav-bar__link--parent"
1394               href="/themen"
1395            >
1396                Themen
1397            </a>
1398                <button type="button"
1399                class="a-link m-nav-bar__link m-nav-bar__dropdown-toggle js-navbar-dropdown-toggle"
1400                aria-haspopup="true" aria-expanded="false"
1401                aria-controls="m-submenu-6abf021c7ce7d"
1402                aria-label="Untermenü &quot;Themen&quot; anzeigen"
1403        >
1404            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--down" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1405    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 13.0572C21.0888 12.5365 20.2446 12.5365 19.7239 13.0572L16 16.781L12.2761 13.0572C11.7554 12.5365 10.9112 12.5365 10.3905 13.0572C9.86982 13.5779 9.86982 14.4221 10.3905 14.9428L15.0572 19.6095C15.5779 20.1302 16.4221 20.1302 16.9428 19.6095L21.6095 14.9428C22.1302 14.4221 22.1302 13.5779 21.6095 13.0572Z"/>
1406</svg>
1407            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--up" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1408    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 18.9428C21.0888 19.4635 20.2446 19.4635 19.7239 18.9428L16 15.219L12.2761 18.9428C11.7554 19.4635 10.9112 19.4635 10.3905 18.9428C9.86982 18.4221 9.86982 17.5779 10.3905 17.0572L15.0572 12.3905C15.5779 11.8698 16.4221 11.8698 16.9428 12.3905L21.6095 17.0572C22.1302 17.5779 22.1302 18.4221 21.6095 18.9428Z"/>
1409</svg>
1410        </button>
1411    </div>
1412
1413        <ul class="m-nav-bar__dropdown-menu m-submenu__ul--level-first"
1414        id="m-submenu-6abf021c7ce7d"
1415        data-navbar-dropdown-menu
1416    >
1417        
1418                                    
1419                                            <li class="m-nav-bar__subitem">
1420                            <a class="a-link m-nav-bar__dropdown-item "
1421    href="/themen/marke"
1422                >
1423    Marke
1424</a>
1425                        </li>
1426                                                        
1427                                            <li class="m-nav-bar__subitem">
1428                            <a class="a-link m-nav-bar__dropdown-item "
1429    href="/themen/agentur"
1430                >
1431    Agentur
1432</a>
1433                        </li>
1434                                                        
1435                                            <li class="m-nav-bar__subitem">
1436                            <a class="a-link m-nav-bar__dropdown-item "
1437    href="/themen/media"
1438                >
1439    Media
1440</a>
1441                        </li>
1442                                                        
1443                                            <li class="m-nav-bar__subitem">
1444                            <a class="a-link m-nav-bar__dropdown-item "
1445    href="/themen/ki-tech"
1446                >
1447    KI &amp; Tech
1448</a>
1449                        </li>
1450                                                        
1451                                            <li class="m-nav-bar__subitem">
1452                            <a class="a-link m-nav-bar__dropdown-item "
1453    href="/themen/commerce"
1454                >
1455    Commerce
1456</a>
1457                        </li>
1458                                                        
1459                                            <li class="m-nav-bar__subitem">
1460                            <a class="a-link m-nav-bar__dropdown-item "
1461    href="/podcast"
1462                >
1463    Podcasts
1464</a>
1465                        </li>
1466                                                        
1467                                            <li class="m-nav-bar__subitem">
1468                            <a class="a-link m-nav-bar__dropdown-item "
1469    href="/themen/whitepaper"
1470                >
1471    Whitepaper
1472</a>
1473                        </li>
1474                                                        
1475                                            <li class="m-nav-bar__subitem">
1476                            <a class="a-link m-nav-bar__dropdown-item "
1477    href="/specials"
1478                >
1479    Specials
1480</a>
1481                        </li>
1482                                                        </ul>
1483</li>
1484                                                                            <li class="m-submenu m-nav-bar__item m-nav-bar__dropdown m-submenu__li--level-first">
1485    <div class="m-nav-bar__parent-link-wrapper">
1486               <button type="button"
1487               class="a-link m-nav-bar__link m-nav-bar__link--parent m-nav-bar__link--as-button 
1487js-navbar-dropdown-toggle"
1488               aria-haspopup="true" aria-expanded="false"
1489               aria-controls="m-submenu-6abf021c7d05b"
1490        >
1491            Magazin
1492        </button>
1493                <button type="button"
1494                class="a-link m-nav-bar__link m-nav-bar__dropdown-toggle js-navbar-dropdown-toggle"
1495                aria-haspopup="true" aria-expanded="false"
1496                aria-controls="m-submenu-6abf021c7d05b"
1497                aria-label="Untermenü &quot;Magazin&quot; anzeigen"
1498        >
1499            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--down" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1500    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 13.0572C21.0888 12.5365 20.2446 12.5365 19.7239 13.0572L16 16.781L12.2761 13.0572C11.7554 12.5365 10.9112 12.5365 10.3905 13.0572C9.86982 13.5779 9.86982 14.4221 10.3905 14.9428L15.0572 19.6095C15.5779 20.1302 16.4221 20.1302 16.9428 19.6095L21.6095 14.9428C22.1302 14.4221 22.1302 13.5779 21.6095 13.0572Z"/>
1501</svg>
1502            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--up" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1503    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 18.9428C21.0888 19.4635 20.2446 19.4635 19.7239 18.9428L16 15.219L12.2761 18.9428C11.7554 19.4635 10.9112 19.4635 10.3905 18.9428C9.86982 18.4221 9.86982 17.5779 10.3905 17.0572L15.0572 12.3905C15.5779 11.8698 16.4221 11.8698 16.9428 12.3905L21.6095 17.0572C22.1302 17.5779 22.1302 18.4221 21.6095 18.9428Z"/>
1504</svg>
1505        </button>
1506    </div>
1507
1508        <ul class="m-nav-bar__dropdown-menu m-submenu__ul--level-first"
1509        id="m-submenu-6abf021c7d05b"
1510        data-navbar-dropdown-menu
1511    >
1512        
1513                                    
1514                                            <li class="m-nav-bar__subitem">
1515                            <a class="a-link m-nav-bar__dropdown-item "
1516    href="/themen/magazin"
1517                >
1518    W&amp;V Magazin
1519</a>
1520                        </li>
1521                                                        
1522                                            <li class="m-nav-bar__subitem">
1523                            <a class="a-link m-nav-bar__dropdown-item "
1524    href="/wundv-kompass-september-2026"
1525                >
1526    W&amp;V Kompass
1527</a>
1528                        </li>
1529                                                        </ul>
1530</li>
1531                                                                            <li class="m-submenu m-nav-bar__item m-nav-bar__dropdown m-submenu__li--level-first">
1532    <div class="m-nav-bar__parent-link-wrapper">
1533               <button type="button"
1534               class="a-link m-nav-bar__link m-nav-bar__link--parent m-nav-bar__link--as-button js-navbar-dropdown-toggle"
1535               aria-haspopup="true" aria-expanded="false"
1536               aria-controls="m-submenu-6abf021c7d158"
1537        >
1538            Top Listen
1539        </button>
1540                <button type="button"
1541                class="a-link m-nav-bar__link m-nav-bar__dropdown-toggle js-navbar-dropdown-toggle"
1542                aria-haspopup="true" aria-expanded="false"
1543                aria-controls="m-submenu-6abf021c7d158"
1544                aria-label="Untermenü &quot;Top Listen&quot; anzeigen"
1545        >
1546            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--down" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1547    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 13.0572C21.0888 12.5365 20.2446 12.5365 19.7239 13.0572L16 16.781L12.2761 13.0572C11.7554 12.5365 10.9112 12.5365 10.3905 13.0572C9.86982 13.5779 9.86982 14.4221 10.3905 14.9428L15.0572 19.6095C15.5779 20.1302 16.4221 20.1302 16.9428 19.6095L21.6095 14.9428C22.1302 14.4221 22.1302 13.5779 21.6095 13.0572Z"/>
1548</svg>
1549            <svg class="a-icon m-nav-bar__dropdown-icon m-nav-bar__dropdown-icon--up" xmlns="http://www.w3.org/2000/svg" width="32" height="32" viewBox="0 0 32 32">
1550    <path fill-rule="evenodd" clip-rule="evenodd" d="M21.6095 18.9428C21.0888 19.4635 20.2446 19.4635 19.7239 18.9428L16 15.219L12.2761 18.9428C11.7554 19.4635 10.9112 19.4635 10.3905 18.9428C9.86982 18.4221 9.86982 17.5779 10.3905 17.0572L15.0572 12.3905C15.5779 11.8698 16.4221 11.8698 16.9428 12.3905L21.6095 17.0572C22.1302 17.5779 22.1302 18.4221 21.6095 18.9428Z"/>
1551</svg>
1552        </button>
1553    </div>
1554
1555        <ul class="m-nav-bar__dropdown-menu m-submenu__ul--level-first"
1556        id="m-submenu-6abf021c7d158"
1557        data-navbar-dropdown-menu
1558    >
1559        
1560                                    
1561                                            <li class="m-nav-bar__subitem">
1562                            <a class="a-link m-nav-bar__dropdown-item "
1563    href="/ai-leader2026"
1564                >
1565    AI Leaders
1566</a>
1567                        </li>
1568                                                        
1569                                            <li class="m-nav-bar__subitem">
1570                            <a class="a-link m-nav-bar__dropdown-item "
1571    href="/100koepfe2026"
1572                >
1573    Top 100
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1575                        </li>
1576                                                        
1577                                            <li class="m-nav-bar__subitem">
1578                            <a class="a-link m-nav-bar__dropdown-item "
1579    href="/top-u33-2026"
1580                >
1581    Top U33
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1583                        </li>
1584                                                        
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1587    href="/themen/agentur/big-50-wie-agenturen-der-krise-trotzen"
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1595    href="/themen/agentur/das-sind-deutschlands-meistausgezeichnete-agenturen2"
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1600                                                        </ul>
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1632        id="m-submenu-6abf021c7d321"
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1634    >
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1637                                            <li class="m-nav-bar__subitem">
1638                            <a class="a-link m-nav-bar__dropdown-item "
1639    href="/abonnements"
1640                >
1641    Abonnement
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1643                        </li>
1644                                                        
1645                                            <li class="m-nav-bar__subitem">
1646                            <a class="a-link m-nav-bar__dropdown-item "
1647    href="/corporate-abo"
1648                >
1649    Corporate Abo
1650</a>
1651                        </li>
1652                                                        
1653                                            <li class="m-nav-bar__subitem">
1654                            <a class="a-link m-nav-bar__dropdown-item "
1655    href="/studi-abo"
1656                >
1657    Studi Abo
1658</a>
1659                        </li>
1660                                                        </ul>
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1797    
1798    
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1800    
1801    
1802                    <h1 class="t-topic-hub__slogan">
1803            <span class="t-topic-hub__slogan-wrapper">WUV</span>
1804        </h1>
1805            <div class="t-topic-hub">
1806        
1807                        
1808                <div class="t-topic-hub__blocks">
1809                                                            <div class="m-hero dark" >
1810        <div class="m-hero__wrapper">
1811                                                <a class="m-hero__link" href="/podcast/agentur/jan-paul-schwarz-als-kunde-kann-ich-meine-agentur-auch-kaputt-verhandeln"  aria-label="Jan Paul Schwarz: &quot;Als Kunde kann ich meine Agentur auch kaputt verhandeln&quot;" >
1812                                                                                                    <div class="m-hero__picture-wrapper">
1813                                <div class="m-hero__image-wrapper">
1814                                                                        <picture class="a-image m-hero__image">
1815                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Schwarz_Website_32a8fc39bf_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Schwarz_Website_32a8fc39bf_1280.webp 2x">
1816                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Schwarz_Website_32a8fc39bf_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Schwarz_Website_32a8fc39bf_1280.webp 2x">
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1818                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Schwarz_Website_32a8fc39bf_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Schwarz_Website_32a8fc39bf_1280.webp 2x">
1819                        <img class="a-image__element" alt="W&amp;V-Podcast &quot;The Perfect Match&quot; mit Jan Paul Schwarz.. Foto: Mother"
1820                             src="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Schwarz_Website_32a8fc39bf_640.webp"                                                                                      title="W&amp;V-Podcast &quot;The Perfect Match&quot; mit Jan Paul Schwarz.. Foto: Mother"                                                          width="640"                                                          fetchpriority="high"                         >
1821        </picture>
1822                                    </div>
1823                            </div>
1824                                                                                                </a>
1825                                        <div class="m-hero__content-wrapper">
1826
1827                <div class="m-hero__head-wrapper">
1828                                                                                    <a class="m-hero__head-link" href="/podcast/agentur/jan-paul-schwarz-als-kunde-kann-ich-meine-agentur-auch-kaputt-verhandeln">
1829                                                                                        <span class="m-hero__subline m-hero__subline--above">The Perfect Match</span>
1830                                                                                        <h3 class="m-hero__headline">
1831                                                                        Jan Paul Schwarz: &quot;Als Kunde kann ich meine Agentur auch kaputt verhandeln&quot;
1832                                                                    </h3>
1833                                                                                </a>
1834                                                                                    <div class="m-hero__image-copyright">
1835                            <span class="copyright-icon">©</span> Foto: Mother; Grafik: W&amp;V
1836                        </div>
1837                                    </div>
1838            </div>
1839        </div>
1840    </div>
1841                                                                <!-- global.advertisements.enabled.banner and not global.headless_shop_frame.active  -->
1842    
1843                                                                                    <div class="o-card-block  basic">
1844                <div class="o-card-block__wrapper">
1845                            <div class="m-teaser o-card-block__item basic"
1846         >
1847
1848    <div class="m-teaser__picture-wrapper" >
1849                    
1850            <a href="/themen/media/carsten-schwecke-uebernimmt-mediamarktsaturns-wachsendes-werbegeschaeft"  aria-label="Carsten Schwecke übernimmt MediaMarktSaturns wachsendes Werbegeschäft" >
1851                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
1852                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
1853                                    <picture class="a-image m-teaser__picture">
1854                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/carsten_schwecke_RTL_f15d3a9d18_640.webp, https://cdn.ebnermediagroup.de/wuv_de/carsten_schwecke_RTL_f15d3a9d18_1280.webp 2x">
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1858                        <img class="a-image__element" alt=""
1859                             src="https://cdn.ebnermediagroup.de/wuv_de/carsten_schwecke_RTL_f15d3a9d18_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
1860        </picture>
1861                </a>
1862                    </div>
1863    <div class="m-teaser__content-wrapper">
1864        <div class="m-teaser__badge-wrapper">
1865                                        <a              href="/themen/media"             title="Media"
1866            class="a-badge m-teaser__topic-badge basic"
1867            >
1868
1869Media
1870
1871<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
1872    <g>
1873        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
1874    </g>
1875</svg>
1876
1877</a>                    </div>
1878        <div class="m-teaser__head-wrapper" >
1879
1880            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/media/carsten-schwecke-uebernimmt-mediamarktsaturns-wachsendes-werbegeschaeft">
1881
1882                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">Führungswechsel</div>
1883                
1884                                    <h5>
1885                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
1886                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
1887                                                            Carsten Schwecke übernimmt MediaMarktSaturns wachsendes Werbegeschäft
1888                                                                            </h5>
1889                            </a>
1890                        <div class="m-teaser__excerpt" >
1891                MediaMarktSaturn wechselt die komplette Führung seiner Marketinggesellschaft aus. Mit Carsten Schwecke übernimmt ein Manager, der die Vermarktung von RTL, ProSiebenSat.1 und Axel Springer kennt. Seine Aufgabe reicht über klassische Werbung in Onlineshops und Märkten hinaus.
1892            </div>
1893                        <div class="m-teaser__meta-wrapper" >
1894                                    <div class="m-teaser__reading-time">
1895                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
1896    <g>
1897        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
18971 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
1898    </g>
1899</svg>
19005 Minuten
1901                    </div>
1902                            </div>
1903        </div>
1904        <div class="m-teaser__row-wrapper" >
1905                            <div class="m-teaser__author-wrapper">
1906                                    </div>
1907                                        <span class="m-teaser__date">1. Okt 2026</span>
1908                    </div>
1909        <div class="m-teaser__button-wrapper">
1910                            <a href='/themen/media/carsten-schwecke-uebernimmt-mediamarktsaturns-wachsendes-werbegeschaeft' class="a-button a-button--secondary basic"       
1911               >
1912                    <span class="a-button__text">Mehr erfahren
1913                            </span>
1914                
1915    </a>
1916
1917                    </div>
1918    </div>
1919</div>
1920                            <div class="m-teaser o-card-block__item basic"
1921         >
1922
1923    <div class="m-teaser__picture-wrapper" >
1924                    
1925            <a href="/themen/marke/motel-one-auf-du-und-du-mit-dem-gast"  aria-label="Motel-One-CMO Susan Schramm: Performance allein reicht nicht mehr" >
1926                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
1927                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
1928                                    <picture class="a-image m-teaser__picture">
1929                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_1280.webp 2x">
1930                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_1280.webp 2x">
1931                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_1280.webp 2x">
1932                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_1280.webp 2x">
1933                        <img class="a-image__element" alt=""
1934                             src="https://cdn.ebnermediagroup.de/wuv_de/Susann_Schramm_Motel_One11976_900x506_db675aa0ef_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
1935        </picture>
1936                </a>
1937                    </div>
1938    <div class="m-teaser__content-wrapper">
1939        <div class="m-teaser__badge-wrapper">
1940                                        <a              href="/themen/marke"             title="Marke"
1941            class="a-badge m-teaser__topic-badge basic"
1942            >
1943
1944Marke
1945
1946<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
1947    <g>
1948        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
1949    </g>
1950</svg>
1951
1952</a>                    </div>
1953        <div class="m-teaser__head-wrapper" >
1954
1955            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/marke/motel-one-auf-du-und-du-mit-dem-gast">
1956
1957                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">
1957"Human-Centered Hospitality"</div>
1958                
1959                                    <h5>
1960                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
1961                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
1962                                                            Motel-One-CMO Susan Schramm: Performance allein reicht nicht mehr
1963                                                                            </h5>
1964                            </a>
1965                        <div class="m-teaser__excerpt" >
1966                Lage, Design und faire Preise haben Motel One groß gemacht. Doch angesichts wachsender Konkurrenz und KI-gestützter Buchungssysteme reicht die bisherige Erfolgsformel aus Sicht von CMO Susan Schramm nicht mehr aus. Im großen W&amp;V-Interview erklärt sie, warum Performance-Marketing allein keine neuen Zielgruppen gewinnt, wie Motel One emotionaler werden soll und weshalb The Cloud One eine eigenständige Geschichte braucht.
1967            </div>
1968                        <div class="m-teaser__meta-wrapper" >
1969                                    <div class="m-teaser__reading-time">
1970                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
1971    <g>
1972        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.86041 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
1973    </g>
1974</svg>
19754 Minuten
1976                    </div>
1977                            </div>
1978        </div>
1979        <div class="m-teaser__row-wrapper" >
1980                            <div class="m-teaser__author-wrapper">
1981                    <div class="m-author m-teaser__author">
1982                    <a class="m-author__image-wrapper" href="/team/lena-herrmann"
1983               aria-label="Lena Herrmann">
1984                <img class="a-image m-author__image" alt="Herrmann, Lena_-cr-Patrizio De Mitri_1200x1200.jpg"
1985                     src="https://cdn.ebnermediagroup.de/wuv_de/Herrmann_Lena_cr_Patrizio_De_Mitri_1200x1200_3b16b5fd87_352x352_crop.webp"                                                              title="Herrmann, Lena_-cr-Patrizio De Mitri_1200x1200.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
1986                </a>
1987                <div class="m-author__wrapper">
1988            <a class="a-link m-author__name"
1989    href="/team/lena-herrmann"
1990                >
1991    Lena Herrmann
1992</a>
1993            
1994            
1995                    </div>
1996            </div>
1997                </div>
1998                                        <span class="m-teaser__date">1. Okt 2026</span>
1999                    </div>
2000        <div class="m-teaser__button-wrapper">
2001                            <a href='/themen/marke/motel-one-auf-du-und-du-mit-dem-gast' class="a-button a-button--secondary basic"       
2002               >
2003                    <span class="a-button__text">Mehr erfahren
2004                            </span>
2005                
2006    </a>
2007
2008                    </div>
2009    </div>
2010</div>
2011                            <div class="m-teaser o-card-block__item basic"
2012         >
2013
2014    <div class="m-teaser__picture-wrapper" >
2015                    
2016            <a href="/themen/media/gen-z-im-b2b-empfehlungen-schlagen-klassische-markenbotschaften"  aria-label="Gen Z im B2B: Empfehlungen schlagen klassische Markenbotschaften" >
2017                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
2018                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2019                                    <picture class="a-image m-teaser__picture">
2020                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_1280.webp 2x">
2021                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_1280.webp 2x">
2022                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_1280.webp 2x">
2023                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_1280.webp 2x">
2024                        <img class="a-image__element" alt=""
2025                             src="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_2740563485_f6b095a85a_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
2026        </picture>
2027                </a>
2028                    </div>
2029    <div class="m-teaser__content-wrapper">
2030        <div class="m-teaser__badge-wrapper">
2031                                        <a              href="/themen/media"             title="Media"
2032            class="a-badge m-teaser__topic-badge basic"
2033            >
2034
2035Media
2036
2037<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2038    <g>
2039        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2040    </g>
2041</svg>
2042
2043</a>                    </div>
2044        <div class="m-teaser__head-wrapper" >
2045
2046            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/media/gen-z-im-b2b-empfehlungen-schlagen-klassische-markenbotschaften">
2047
2048                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">Umfrage</div>
2049                
2050                                    <h5>
2051                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
2052                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2053                                                            Gen Z im B2B: Empfehlungen schlagen klassische Markenbotschaften
2054                                                                            </h5>
2055                            </a>
2056                        <div class="m-teaser__excerpt" >
2057                79 Prozent der Marketer finden, dass Empfehlungen aus dem beruflichen Netzwerk die Wahrscheinlichkeit erhöhen, dass Gen-Z-Entscheider eine Marke in Betracht ziehen. 55 Prozent halten Experten-Content für wirksamer als klassische Kampagnen, um Interessenten von der Aufmerksamkeit in die Abwägung zu bewegen. Das zeigt eine LinkedIn-Umfrage unter 585 Marketingverantwortlichen in Deutschland.&nbsp;
2058            </div>
2059                        <div class="m-teaser__meta-wrapper" >
2060                                    <div class="m-teaser__reading-time">
2061                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2062    <g>
2063        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
20631 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2064    </g>
2065</svg>
20663 Minuten
2067                    </div>
2068                            </div>
2069        </div>
2070        <div class="m-teaser__row-wrapper" >
2071                            <div class="m-teaser__author-wrapper">
2072                    <div class="m-author m-teaser__author">
2073                    <a class="m-author__image-wrapper" href="/team/julia-gundelach"
2074               aria-label="Julia Gundelach">
2075                <img class="a-image m-author__image" alt="Gundelach, Julia-cr-Gundelach, Julia.jpg"
2076                     src="https://cdn.ebnermediagroup.de/wuv_de/Gundelach_Julia_cr_Gundelach_Julia_610d84f857_352x352_crop.webp"                                                              title="Gundelach, Julia-cr-Gundelach, Julia.jpg"                                          width="2234"                      height="2195"                      loading="lazy"                 >
2077                </a>
2078                <div class="m-author__wrapper">
2079            <a class="a-link m-author__name"
2080    href="/team/julia-gundelach"
2081                >
2082    Julia Gundelach
2083</a>
2084            
2085            
2086                    </div>
2087            </div>
2088                </div>
2089                                        <span class="m-teaser__date">24. Sep 2026</span>
2090                    </div>
2091        <div class="m-teaser__button-wrapper">
2092                            <a href='/themen/media/gen-z-im-b2b-empfehlungen-schlagen-klassische-markenbotschaften' class="a-button a-button--secondary basic"       
2093               >
2094                    <span class="a-button__text">Mehr erfahren
2095                            </span>
2096                
2097    </a>
2098
2099                    </div>
2100    </div>
2101</div>
2102                            <div class="m-teaser o-card-block__item basic"
2103         >
2104
2105    <div class="m-teaser__picture-wrapper" >
2106                    
2107            <a href="/themen/commerce/wie-haendler-dasselbe-produkt-mehrfach-zu-geld-machen"  aria-label="Wie Händler dasselbe Produkt mehrfach zu Geld machen" >
2108                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
2109                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2110                                    <picture class="a-image m-teaser__picture">
2111                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_1280.webp 2x">
2112                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_1280.webp 2x">
2113                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_1280.webp 2x">
2114                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_1280.webp 2x">
2115                        <img class="a-image__element" alt=""
2116                             src="https://cdn.ebnermediagroup.de/wuv_de/Tobias_Goebbel_900x506_Hintergrund_erweitert_992fe0c706_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
2117        </picture>
2118                </a>
2119                    </div>
2120    <div class="m-teaser__content-wrapper">
2121        <div class="m-teaser__badge-wrapper">
2122                                        <a              href="/themen/commerce"             title="Commerce"
2123            class="a-badge m-teaser__topic-badge basic"
2124            >
2125
2126Commerce
2127
2128<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2129    <g>
2130        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2131    </g>
2132</svg>
2133
2134</a>                    </div>
2135        <div class="m-teaser__head-wrapper" >
2136
2137            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/commerce/wie-haendler-dasselbe-produkt-mehrfach-zu-geld-machen">
2138
2139                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">Recommerce</div>
2140                
2141                                    <h5>
2142                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
2143                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2144                                                            Wie Händler dasselbe Produkt mehrfach zu Geld machen
2145                                                                            </h5>
2146                            </a>
2147                        <div class="m-teaser__excerpt" >
2148                Retouren und gebrauchte Produkte galten im Handel lange vor allem als Kostenfaktor. Inzwischen bauen Händler darau
2148s neue Erlösmodelle, Kundenbindungsprogramme und zusätzliche Datenquellen. Tobias Göbbel von Accenture EMEA erklärt, wann sich Recommerce rechnet und warum der Restwert eines Produkts sogar zum Marken-KPI werden könnte.
2149            </div>
2150                        <div class="m-teaser__meta-wrapper" >
2151                                    <div class="m-teaser__reading-time">
2152                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2153    <g>
2154        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.86041 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2155    </g>
2156</svg>
21579 Minuten
2158                    </div>
2159                            </div>
2160        </div>
2161        <div class="m-teaser__row-wrapper" >
2162                            <div class="m-teaser__author-wrapper">
2163                    <div class="m-author m-teaser__author">
2164                    <a class="m-author__image-wrapper" href="/team/stefan-schasche"
2165               aria-label="Stefan Schasche">
2166                <img class="a-image m-author__image" alt="Schasche, Stefan_cr_St. Schasche.jpg"
2167                     src="https://cdn.ebnermediagroup.de/wuv_de/Schasche_Stefan_cr_St_Schasche_ff2964194b_352x352_crop.webp"                                                              title="Schasche, Stefan_cr_St. Schasche.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
2168                </a>
2169                <div class="m-author__wrapper">
2170            <a class="a-link m-author__name"
2171    href="/team/stefan-schasche"
2172                >
2173    Stefan Schasche
2174</a>
2175            
2176            
2177                    </div>
2178            </div>
2179                </div>
2180                                        <span class="m-teaser__date">1. Okt 2026</span>
2181                    </div>
2182        <div class="m-teaser__button-wrapper">
2183                            <a href='/themen/commerce/wie-haendler-dasselbe-produkt-mehrfach-zu-geld-machen' class="a-button a-button--secondary basic"       
2184               >
2185                    <span class="a-button__text">Mehr erfahren
2186                            </span>
2187                
2188    </a>
2189
2190                    </div>
2191    </div>
2192</div>
2193                            <div class="m-teaser o-card-block__item basic"
2194         >
2195
2196    <div class="m-teaser__picture-wrapper" >
2197                    
2198            <a href="/themen/media/cotti-coffee-vs-lap-wer-auf-social-media-vorne-liegt"  aria-label="Cotti Coffee vs. LAP: Wer auf Social Media vorne liegt" >
2199                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
2200                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2201                                    <picture class="a-image m-teaser__picture">
2202                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_1280.webp 2x">
2203                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_1280.webp 2x">
2204                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_1280.webp 2x">
2205                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_1280.webp 2x">
2206                        <img class="a-image__element" alt=""
2207                             src="https://cdn.ebnermediagroup.de/wuv_de/Cotti_toronto_CR_COTTICOFFEE_453ef9725e_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
2208        </picture>
2209                </a>
2210                    </div>
2211    <div class="m-teaser__content-wrapper">
2212        <div class="m-teaser__badge-wrapper">
2213                                        <a              href="/themen/media"             title="Media"
2214            class="a-badge m-teaser__topic-badge basic"
2215            >
2216
2217Media
2218
2219<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2220    <g>
2221        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2222    </g>
2223</svg>
2224
2225</a>                    </div>
2226        <div class="m-teaser__head-wrapper" >
2227
2228            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/media/cotti-coffee-vs-lap-wer-auf-social-media-vorne-liegt">
2229
2230                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">Kaffeehausketten im Check</div>
2231                
2232                                    <h5>
2233                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
2234                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2235                                                            Cotti Coffee vs. LAP: Wer auf Social Media vorne liegt
2236                                                                            </h5>
2237                            </a>
2238                        <div class="m-teaser__excerpt" >
2239                Die chinesische Kette Cotti Coffee fordert den deutschen Kaffeemarkt mit niedrigen Preisen, App-Bestellungen und neuen Standorten heraus. Eine aktuelle Webnetz-Auswertung zeigt jedoch: Auf Instagram und TikTok hat LAP Coffee seinen Vorsprung deutlich ausgebaut. Hinter den Zahlen stehen zwei sehr unterschiedliche Modelle des Markenaufbaus.
2240            </div>
2241                        <div class="m-teaser__meta-wrapper" >
2242                                    <div class="m-teaser__reading-time">
2243                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2244    <g>
2245        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
22451 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2246    </g>
2247</svg>
22488 Minuten
2249                    </div>
2250                            </div>
2251        </div>
2252        <div class="m-teaser__row-wrapper" >
2253                            <div class="m-teaser__author-wrapper">
2254                    <div class="m-author m-teaser__author">
2255                    <a class="m-author__image-wrapper" href="/team/stefan-schasche"
2256               aria-label="Stefan Schasche">
2257                <img class="a-image m-author__image" alt="Schasche, Stefan_cr_St. Schasche.jpg"
2258                     src="https://cdn.ebnermediagroup.de/wuv_de/Schasche_Stefan_cr_St_Schasche_ff2964194b_352x352_crop.webp"                                                              title="Schasche, Stefan_cr_St. Schasche.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
2259                </a>
2260                <div class="m-author__wrapper">
2261            <a class="a-link m-author__name"
2262    href="/team/stefan-schasche"
2263                >
2264    Stefan Schasche
2265</a>
2266            
2267            
2268                    </div>
2269            </div>
2270                </div>
2271                                        <span class="m-teaser__date">1. Okt 2026</span>
2272                    </div>
2273        <div class="m-teaser__button-wrapper">
2274                            <a href='/themen/media/cotti-coffee-vs-lap-wer-auf-social-media-vorne-liegt' class="a-button a-button--secondary basic"       
2275               >
2276                    <span class="a-button__text">Mehr erfahren
2277                            </span>
2278                
2279    </a>
2280
2281                    </div>
2282    </div>
2283</div>
2284                            <div class="m-teaser o-card-block__item basic"
2285         >
2286
2287    <div class="m-teaser__picture-wrapper" >
2288                    
2289            <a href="/themen/agentur/online-marketing-gehaltswuensche-sinken-firmen-bieten-mehr"  aria-label="Online-Marketing: Gehaltswünsche sinken, Firmen bieten mehr" >
2290                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
2291                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2292                                    <picture class="a-image m-teaser__picture">
2293                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_1280.webp 2x">
2294                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_1280.webp 2x">
2295                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_1280.webp 2x">
2296                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_640.webp, https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_1280.webp 2x">
2297                        <img class="a-image__element" alt=""
2298                             src="https://cdn.ebnermediagroup.de/wuv_de/shutterstock_Arbeit_fizkes_900x506_38ac0151fe_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
2299        </picture>
2300                </a>
2301                    </div>
2302    <div class="m-teaser__content-wrapper">
2303        <div class="m-teaser__badge-wrapper">
2304                                        <a              href="/themen/agentur"             title="Agentur"
2305            class="a-badge m-teaser__topic-badge basic"
2306            >
2307
2308Agentur
2309
2310<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2311    <g>
2312        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2313    </g>
2314</svg>
2315
2316</a>                    </div>
2317        <div class="m-teaser__head-wrapper" >
2318
2319            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/agentur/online-marketing-gehaltswuensche-sinken-firmen-bieten-mehr">
2320
2321                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">Gehaltsreport 2026</div>
2322                
2323                                    <h5>
2324                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
2325                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2326                                                            Online-Marketing: Gehaltswünsche sinken, Firmen bieten mehr
2327                                                                            </h5>
2328                            </a>
2329                        <div class="m-teaser__excerpt" >
2330                Auf der Recruiting-Plattform Instaffo liegen die Gehaltswünsche neu angemeldeter Senior-Fachkräfte deutlich niedriger als 2023. Die Gehälter in neuen Stellenanzeigen sind dagegen gestiegen. Was hinter dieser Annäherung steckt und welche Summen tatsächlich in de
2330n Verträgen stehen.
2331            </div>
2332                        <div class="m-teaser__meta-wrapper" >
2333                                    <div class="m-teaser__reading-time">
2334                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2335    <g>
2336        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.86041 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2337    </g>
2338</svg>
23395 Minuten
2340                    </div>
2341                            </div>
2342        </div>
2343        <div class="m-teaser__row-wrapper" >
2344                            <div class="m-teaser__author-wrapper">
2345                    <div class="m-author m-teaser__author">
2346                    <a class="m-author__image-wrapper" href="/team/stefan-schasche"
2347               aria-label="Stefan Schasche">
2348                <img class="a-image m-author__image" alt="Schasche, Stefan_cr_St. Schasche.jpg"
2349                     src="https://cdn.ebnermediagroup.de/wuv_de/Schasche_Stefan_cr_St_Schasche_ff2964194b_352x352_crop.webp"                                                              title="Schasche, Stefan_cr_St. Schasche.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
2350                </a>
2351                <div class="m-author__wrapper">
2352            <a class="a-link m-author__name"
2353    href="/team/stefan-schasche"
2354                >
2355    Stefan Schasche
2356</a>
2357            
2358            
2359                    </div>
2360            </div>
2361                </div>
2362                                        <span class="m-teaser__date">1. Okt 2026</span>
2363                    </div>
2364        <div class="m-teaser__button-wrapper">
2365                            <a href='/themen/agentur/online-marketing-gehaltswuensche-sinken-firmen-bieten-mehr' class="a-button a-button--secondary basic"       
2366               >
2367                    <span class="a-button__text">Mehr erfahren
2368                            </span>
2369                
2370    </a>
2371
2372                    </div>
2373    </div>
2374</div>
2375                    </div>
2376    </div>
2377                                                                                                    <div class="m-infobox  light  " >
2378        <div class="m-infobox__wrapper">
2379                    <div class="m-infobox__image-wrapper right">
2380                
2381                <figure class="m-image-container m-infobox__image
2382                                                ">
2383    <div class="m-image-container__wrapper">
2384        <div class="m-image-container__image-container">
2385                            <img class="a-image m-image-container__image" alt=""
2386                     src="https://cdn.ebnermediagroup.de/wuv_de/Mo_Po_Teaser_wuv_f3317a65de_640.webp"                                                                                                      width="650"                      height="400"                      loading="lazy"                 >
2387                                    </div>
2388
2389                    <div class="m-image-container__caption-wrapper">
2390                                                    <span class="m-image-container__source">
2391                        <span class="copyright-icon">©</span>
2392                        Canva, W&amp;V
2393                    </span>
2394                            </div>
2395            </div>
2396</figure>
2397
2398            </div>
2399                <div class="m-infobox__content-wrapper">
2400                                            <h2 class="m-infobox__title"  id="w_v_morgenpost_dein_t_glicher_newsletter" >
2401                    W&V Morgenpost: dein täglicher Newsletter
2402                </h2>
2403                                        <div class="m-infobox__text">
2404                    <p>Hol dir die wichtigsten Entwicklungen aus Marketing, Media und Tech direkt in dein Postfach. Kompakt genug zum ersten Kaffee, relevant genug für den ersten Termin.&nbsp;</p><p>Mit der <strong>W&amp;V Morgenpost </strong>startest du informiert, sortiert und mit klarem Blick auf das, was wirklich zählt.<br>&nbsp;</p>
2405                </div>
2406                                        <div class="m-infobox__button-wrapper m-infobox__button-wrapper--align-center">
2407                                            <a href='https://www.wuv.de/newsletter' class="a-button m-infobox__cta-button a-button a-button--primary light"     target=_blank  
2408               >
2409                    <span class="a-button__text">Jetzt zum Newsletter anmelden 
2410                            </span>
2411                
2412    </a>
2413
2414                                    </div>
2415                    </div>
2416    </div>
2417
2418    </div>
2419                                                                                                    <!-- global.advertisements.enabled.banner and not global.headless_shop_frame.active  -->
2420    
2421    
2422                                                                                                                <div class="o-teaser-list  basic">
2423        
2424        <div class="o-teaser-list__wrapper">
2425                                                <div class="m-teaser o-teaser-list__item basic"
2426         >
2427
2428    <div class="m-teaser__picture-wrapper" >
2429                    
2430            <a href="/themen/media/warum-wiederholung-besser-wirken-kann-als-abwechslung"  aria-label="Wann Wiederholung besser wirken kann als Abwechslung" >
2431                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
2432                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2433                                    <picture class="a-image m-teaser__picture">
2434                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_1280.webp 2x">
2435                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_1280.webp 2x">
2436                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_1280.webp 2x">
2437                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_1280.webp 2x">
2438                        <img class="a-image__element" alt="Rakuten veröffentlicht eine neue CTV-Studie"
2439                             src="https://cdn.ebnermediagroup.de/wuv_de/Rakuten_TV_1def9b7890_640.webp"                                                                                      title="Rakuten veröffentlicht eine neue CTV-Studie"                                                          width="640"                                                          loading="lazy"                         >
2440        </picture>
2441                </a>
2442                    </div>
2443    <div class="m-teaser__content-wrapper">
2444        <div class="m-teaser__badge-wrapper">
2445                                        <a              href="/themen/media"             title="Media"
2446            class="a-badge m-teaser__topic-badge basic"
2447            >
2448
2449Media
2450
2451<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2452    <g>
2453        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2454    </g>
2455</svg>
2456
2457</a>                    </div>
2458        <div class="m-teaser__head-wrapper" >
2459
2460            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/media/warum-wiederholung-besser-wirken-kann-als-abwechslung">
2461
2462                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">CTV-Werbung</div>
2463                
2464                                    <h5>
2465                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
2466                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2467                                                            Wann Wiederholung besser wirken kann als Abwechslung
2468                                                                            </h5>
2469                            </a>
2470                        <div class="m-teaser__excerpt" >
2471                Vier Kontakte oder eine Pre-Roll, Wiederholung oder wechselnde Creatives? Eine neue CTV-Studie von Rakuten TV Enterprise und Omnicom zeigt, welche Strategie bei welchem Kampagnenziel besser abschneidet.
2472            </div>
2473                        <div class="m-teaser__meta-wrapper" >
2474                                    <div class="m-teaser__reading-time">
2475                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2476    <g>
2477        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
24771 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2478    </g>
2479</svg>
24806 Minuten
2481                    </div>
2482                            </div>
2483        </div>
2484        <div class="m-teaser__row-wrapper" >
2485                            <div class="m-teaser__author-wrapper">
2486                    <div class="m-author m-teaser__author">
2487                    <a class="m-author__image-wrapper" href="/team/stefan-schasche"
2488               aria-label="Stefan Schasche">
2489                <img class="a-image m-author__image" alt="Schasche, Stefan_cr_St. Schasche.jpg"
2490                     src="https://cdn.ebnermediagroup.de/wuv_de/Schasche_Stefan_cr_St_Schasche_ff2964194b_352x352_crop.webp"                                                              title="Schasche, Stefan_cr_St. Schasche.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
2491                </a>
2492                <div class="m-author__wrapper">
2493            <a class="a-link m-author__name"
2494    href="/team/stefan-schasche"
2495                >
2496    Stefan Schasche
2497</a>
2498            
2499            
2500                    </div>
2501            </div>
2502                </div>
2503                                        <span class="m-teaser__date">1. Okt 2026</span>
2504                    </div>
2505        <div class="m-teaser__button-wrapper">
2506                            <a href='/themen/media/warum-wiederholung-besser-wirken-kann-als-abwechslung' class="a-button a-button--secondary basic"       
2507               >
2508                    <span class="a-button__text">Mehr erfahren
2509                            </span>
2510                
2511    </a>
2512
2513                    </div>
2514    </div>
2515</div>
2516                                                                                <div class="m-teaser o-teaser-list__item basic"
2517         >
2518
2519    <div class="m-teaser__picture-wrapper" >
2520                    
2521            <a href="/themen/agentur/mother-berlin-holt-daenisches-young-lions-duo-aus-amsterdam"  aria-label="Mother Berlin holt dänisches Young-Lions-Duo aus Amsterdam" >
2522                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
2523                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2524                                    <picture class="a-image m-teaser__picture">
2525                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_1280.webp 2x">
2526                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_1280.webp 2x">
2527                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_1280.webp 2x">
2528                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_1280.webp 2x">
2529                        <img class="a-image__element" alt="Therese Ohlsen und Daniel Jürgensen "
2530                             src="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_Daniel_and_Therese_b313da6208_640.webp"                                                                                      title="Daniel &amp; Therese"                                                          width="640"                                                          loading="lazy"                         >
2531        </picture>
2532                </a>
2533                    </div>
2534    <div class="m-teaser__content-wrapper">
2535        <div class="m-teaser__badge-wrapper">
2536                                        <a              href="/themen/agentur"             title="Agentur"
2537            class="a-badge m-teaser__topic-badge basic"
2538            >
2539
2540Agentur
2541
2542<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2543    <g>
2544        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2545    </g>
2546</svg>
2547
2548</a>                    </div>
2549        <div class="m-teaser__head-wrapper" >
2550
2551            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/agentur/mother-berlin-holt-daenisches-young-lions-duo-aus-amsterdam">
2552
2553                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">Personalie</div>
2554                
2555                                    <h5>
2556                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
2557                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2558                                                            Mother Berlin holt dänisches Young-Lions-Duo aus Amsterdam
2559                                                                            </h5>
2560                            </a>
2561                        <div class="m-teaser__excerpt" >
2562                Daniel Jürgensen und Therese Ohlsen wechseln zu Mother Berlin. Das Kreativduo arbeitete zuletzt bei TBWA in Amsterdam unter anderem für adidas und soll nun den wachsenden Kundenstamm der Berliner Agentur verstärken.
2563            </div>
2564                        <div class="m-teaser__meta-wrapper" >
2565                                    <div class="m-teaser__reading-time">
2566                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2567    <g>
2568        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
25681 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2569    </g>
2570</svg>
25714 Minuten
2572                    </div>
2573                            </div>
2574        </div>
2575        <div class="m-teaser__row-wrapper" >
2576                            <div class="m-teaser__author-wrapper">
2577                    <div class="m-author m-teaser__author">
2578                    <a class="m-author__image-wrapper" href="/team/stefan-schasche"
2579               aria-label="Stefan Schasche">
2580                <img class="a-image m-author__image" alt="Schasche, Stefan_cr_St. Schasche.jpg"
2581                     src="https://cdn.ebnermediagroup.de/wuv_de/Schasche_Stefan_cr_St_Schasche_ff2964194b_352x352_crop.webp"                                                              title="Schasche, Stefan_cr_St. Schasche.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
2582                </a>
2583                <div class="m-author__wrapper">
2584            <a class="a-link m-author__name"
2585    href="/team/stefan-schasche"
2586                >
2587    Stefan Schasche
2588</a>
2589            
2590            
2591                    </div>
2592            </div>
2593                </div>
2594                                        <span class="m-teaser__date">1. Okt 2026</span>
2595                    </div>
2596        <div class="m-teaser__button-wrapper">
2597                            <a href='/themen/agentur/mother-berlin-holt-daenisches-young-lions-duo-aus-amsterdam' class="a-button a-button--secondary basic"       
2598               >
2599                    <span class="a-button__text">Mehr erfahren
2600                            </span>
2601                
2602    </a>
2603
2604                    </div>
2605    </div>
2606</div>
2607                                                                                <div class="m-teaser o-teaser-list__item basic"
2608         >
2609
2610    <div class="m-teaser__picture-wrapper" >
2611                    
2612            <a href="/themen/ki-tech/fuenf-monate-bis-zur-ki-comic-produktion-rebecca-gottwald-bei-burda"  aria-label="Fünf Monate bis zur KI-Comic-Produktion: Rebecca Gottwald bei Burda" >
2613                                    <img class="a-image m-teaser__paywall-badge m-teaser__paywall-badge--top-right" alt="WuV Community Icon"
2614                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2615                                    <picture class="a-image m-teaser__picture">
2616                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_1280.webp 2x">
2617                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_1280.webp 2x">
2618                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_1280.webp 2x">
2619                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_1280.webp 2x">
2620                        <img class="a-image__element" alt="Rebecca Gottwald"
2621                             src="https://cdn.ebnermediagroup.de/wuv_de/Rebecca_Gottwald_8522e9b523_640.webp"                                                                                      title="Rebecca Gottwald"                                                          width="640"                                                          loading="lazy"                         >
2622        </picture>
2623                </a>
2624                    </div>
2625    <div class="m-teaser__content-wrapper">
2626        <div class="m-teaser__badge-wrapper">
2627                                        <a              href="/themen/ki-tech"             title="KI &amp; Tech"
2628            class="a-badge m-teaser__topic-badge basic"
2629            >
2630
2631KI & Tech
2632
2633<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2634    <g>
2635        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2636    </g>
2637</svg>
2638
2639</a>                    </div>
2640        <div class="m-teaser__head-wrapper" >
2641
2642            <a class="m-teaser__target-link m-teaser__head a-link" href="/themen/ki-tech/fuenf-monate-bis-zur-ki-comic-produktion-rebecca-gottwald-bei-burda">
2643
2644                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">AI Leaders 2026</div>
2645                
2646                                    <h5>
2647                                                                                                <img class="a-image m-teaser__paywall-icon" alt="WuV Community Icon"
2648                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
2649                                                            Fünf Monate bis zur KI-Comic-Produktion: Rebecca Gottwald bei Burda
2650                                                                            </h5>
2651                            </a>
2652                        <div class="m-teaser__excerpt" >
2653                Fünf Monate von der Idee bis zum Go-live: Bei Burda Media entwickelt ein Multi-Agenten-Workflow Storyplots und Bildwelten für die Comics des Kindermagazins „Lissy Pony“. Mit dem Projekt hat Chief AI Officer Rebecca Gottwald, eine der W&amp;V AI Leaders 2026, die Bildproduktion der Kindermarke auf KI umgestellt.
2654            </div>
2655                        <div class="m-teaser__meta-wrapper" >
2656                                    <div class="m-teaser__reading-time">
2657                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2658    <g>
2659        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
26591 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2660    </g>
2661</svg>
26623 Minuten
2663                    </div>
2664                            </div>
2665        </div>
2666        <div class="m-teaser__row-wrapper" >
2667                            <div class="m-teaser__author-wrapper">
2668                    <div class="m-author m-teaser__author">
2669                    <a class="m-author__image-wrapper" href="/team/wv-redaktion"
2670               aria-label="W&amp;V Redaktion">
2671                <img class="a-image m-author__image" alt="WuV_Redaktion_Icon_Website(1).jpg"
2672                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Redaktion_Icon_Website_1_7fdfda9b8c_352x352_crop.webp"                                                              title="WuV_Redaktion_Icon_Website(1).jpg"                                          width="400"                      height="400"                      loading="lazy"                 >
2673                </a>
2674                <div class="m-author__wrapper">
2675            <a class="a-link m-author__name"
2676    href="/team/wv-redaktion"
2677                >
2678    W&amp;V Redaktion
2679</a>
2680            
2681            
2682                    </div>
2683            </div>
2684                </div>
2685                                        <span class="m-teaser__date">1. Okt 2026</span>
2686                    </div>
2687        <div class="m-teaser__button-wrapper">
2688                            <a href='/themen/ki-tech/fuenf-monate-bis-zur-ki-comic-produktion-rebecca-gottwald-bei-burda' class="a-button a-button--secondary basic"       
2689               >
2690                    <span class="a-button__text">Mehr erfahren
2691                            </span>
2692                
2693    </a>
2694
2695                    </div>
2696    </div>
2697</div>
2698                                                    </div>
2699    </div>
2700                                                                                                    <div class="o-teaser-slider  dark">
2701    <div class="o-teaser-slider__wrapper">
2702                    <h2 class="o-teaser-slider__headline">
2703                W&amp;V Events
2704            </h2>
2705                            <div class="m-carousel dark " data-ride="carousel" data-slides-to-show="1">
2706            <div class="m-teaser m-carousel__teaser dark"
2707         >
2708
2709    <div class="m-teaser__picture-wrapper" >
2710                    
2711            <a href="/termin/dmp"  aria-label="Deutscher Mediapreis 2027" >
2712                                <picture class="a-image m-teaser__picture">
2713                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_1280.webp 2x">
2714                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_1280.webp 2x">
2715                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_1280.webp 2x">
2716                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_640.webp, https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_1280.webp 2x">
2717                        <img class="a-image__element" alt=""
2718                             src="https://cdn.ebnermediagroup.de/wuv_de/W_and_V_DMP_Hero_Dummy_4ecdf76c70_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
2719        </picture>
2720                </a>
2721                    </div>
2722    <div class="m-teaser__content-wrapper">
2723        <div class="m-teaser__badge-wrapper">
2724                                        <span                         title="09. Mär 2027"
2725            class="a-badge m-teaser__appointment-badge dark"
2726            >
2727
272809. Mär 2027
2729
2730<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2731    <g>
2732        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2733    </g>
2734</svg>
2735
2736</span>                                    <span                         title="München"
2737            class="a-badge m-teaser__appointment-badge dark"
2738            >
2739
2740München
2741
2742<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2743    <g>
2744        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2745    </g>
2746</svg>
2747
2748</span>                                    </div>
2749        <div class="m-teaser__head-wrapper" >
2750
2751            <a class="m-teaser__target-link m-teaser__head a-link" href="/termin/dmp">
2752
2753                
2754                                    <h5>
2755                                                                                            Deutscher Mediapreis 2027
2756                                                                            </h5>
2757                            </a>
2758                        <div class="m-teaser__excerpt" >
2759                Deutscher Mediapreis
2760            </div>
2761                        <div class="m-teaser__meta-wrapper" >
2762                                    <div class="m-teaser__reading-time">
2763                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2764    <g>
2765        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.86041 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2766    </g>
2767</svg>
27681 Minute
2769                    </div>
2770                            </div>
2771        </div>
2772        <div class="m-teaser__row-wrapper" >
2773                            <div class="m-teaser__author-wrapper">
2774                    <div class="m-author m-teaser__author">
2775                    <a class="m-author__image-wrapper" href="/team/wv-redaktion"
2776               aria-label="W&amp;V Redaktion">
2777                <img class="a-image m-author__image" alt="WuV_Redaktion_Icon_Website(1).jpg"
2778                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Redaktion_Icon_Website_1_7fdfda9b8c_352x352_crop.webp"                                                              title="WuV_Redaktion_Icon_Website(1).jpg"                                          width="400"                      height="400"                      loading="lazy"                 >
2779                </a>
2780                <div class="m-author__wrapper">
2781            <a class="a-link m-author__name"
2782    href="/team/wv-redaktion"
2783                >
2784    W&amp;V Redaktion
2785</a>
2786            
2787            
2788                    </div>
2789            </div>
2790                </div>
2791                                        <span class="m-teaser__date">27. Mai 2026</span>
2792                    </div>
2793        <div class="m-teaser__button-wrapper">
2794                    </div>
2795    </div>
2796</div>
2797            <div class="m-teaser m-carousel__teaser dark"
2798         >
2799
2800    <div class="m-teaser__picture-wrapper" >
2801                    
2802            <a href="/termin/summit-2027"  aria-label="W&amp;V Summit 2027" >
2803                                <picture class="a-image m-teaser__picture">
2804                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_1280.webp 2x">
2805                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_1280.webp 2x">
2806                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_1280.webp 2x">
2807                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_1280.webp 2x">
2808                        <img class="a-image__element" alt=""
2809                             src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Summit_Teaser_V02_217f9cfcf6_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
2810        </picture>
2811                </a>
2812                    </div>
2813    <div class="m-teaser__content-wrapper">
2814        <div class="m-teaser__badge-wrapper">
2815                                        <span                         title="10-11. Mär 2027"
2816            class="a-badge m-teaser__appointment-badge dark"
2817            >
2818
281910-11. Mär 2027
2820
2821<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2822    <g>
2823        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2824    </g>
2825</svg>
2826
2827</span>                                    <span                         title="München"
2828            class="a-badge m-teaser__appointment-badge dark"
2829            >
2830
2831München
2832
2833<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2834    <g>
2835        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2836    </g>
2837</svg>
2838
2839</span>                                    </div>
2840        <div class="m-teaser__head-wrapper" >
2841
2842            <a class="m-teaser__target-link m-teaser__head a-link" href="/termin/summit-2027">
2843
2844                
2845                                    <h5>
2846                                                                                            W&V Summit 2027
2847                                                                            </h5>
2848                            </a>
2849                        <div class="m-teaser__excerpt" >
2850                Der W&amp;V Summit 2027
2851            </div>
2852                        <div class="m-teaser__meta-wrapper" >
2853                                    <div class="m-teaser__reading-time">
2854                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2855    <g>
2856        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
28561 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2857    </g>
2858</svg>
28591 Minute
2860                    </div>
2861                            </div>
2862        </div>
2863        <div class="m-teaser__row-wrapper" >
2864                            <div class="m-teaser__author-wrapper">
2865                    <div class="m-author m-teaser__author">
2866                    <a class="m-author__image-wrapper" href="/team/wv-redaktion"
2867               aria-label="W&amp;V Redaktion">
2868                <img class="a-image m-author__image" alt="WuV_Redaktion_Icon_Website(1).jpg"
2869                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Redaktion_Icon_Website_1_7fdfda9b8c_352x352_crop.webp"                                                              title="WuV_Redaktion_Icon_Website(1).jpg"                                          width="400"                      height="400"                      loading="lazy"                 >
2870                </a>
2871                <div class="m-author__wrapper">
2872            <a class="a-link m-author__name"
2873    href="/team/wv-redaktion"
2874                >
2875    W&amp;V Redaktion
2876</a>
2877            
2878            
2879                    </div>
2880            </div>
2881                </div>
2882                                        <span class="m-teaser__date">25. Mai 2026</span>
2883                    </div>
2884        <div class="m-teaser__button-wrapper">
2885                    </div>
2886    </div>
2887</div>
2888            <div class="m-teaser m-carousel__teaser dark"
2889         >
2890
2891    <div class="m-teaser__picture-wrapper" >
2892                    
2893            <a href="/termin/cmcx"  aria-label="CMCX 2027" >
2894                                <picture class="a-image m-teaser__picture">
2895                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_640.webp, https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_1280.webp 2x">
2896                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_640.webp, https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_1280.webp 2x">
2897                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_640.webp, https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_1280.webp 2x">
2898                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_640.webp, https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_1280.webp 2x">
2899                        <img class="a-image__element" alt=""
2900                             src="https://cdn.ebnermediagroup.de/wuv_de/CMCX_Wu_V_Summit_Header_Web_1280x960_ea385e9831_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
2901        </picture>
2902                </a>
2903                    </div>
2904    <div class="m-teaser__content-wrapper">
2905        <div class="m-teaser__badge-wrapper">
2906                                        <span                         title="10-11. Mär 2027"
2907            class="a-badge m-teaser__appointment-badge dark"
2908            >
2909
291010-11. Mär 2027
2911
2912<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2913    <g>
2914        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2915    </g>
2916</svg>
2917
2918</span>
2918                                    <span                         title="München"
2919            class="a-badge m-teaser__appointment-badge dark"
2920            >
2921
2922München
2923
2924<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
2925    <g>
2926        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
2927    </g>
2928</svg>
2929
2930</span>                                    </div>
2931        <div class="m-teaser__head-wrapper" >
2932
2933            <a class="m-teaser__target-link m-teaser__head a-link" href="/termin/cmcx">
2934
2935                
2936                                    <h5>
2937                                                                                            CMCX 2027
2938                                                                            </h5>
2939                            </a>
2940                        <div class="m-teaser__excerpt" >
2941                Die CMCX
2942            </div>
2943                        <div class="m-teaser__meta-wrapper" >
2944                                    <div class="m-teaser__reading-time">
2945                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
2946    <g>
2947        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.86041 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
2948    </g>
2949</svg>
29501 Minute
2951                    </div>
2952                            </div>
2953        </div>
2954        <div class="m-teaser__row-wrapper" >
2955                            <div class="m-teaser__author-wrapper">
2956                    <div class="m-author m-teaser__author">
2957                    <a class="m-author__image-wrapper" href="/team/wv-redaktion"
2958               aria-label="W&amp;V Redaktion">
2959                <img class="a-image m-author__image" alt="WuV_Redaktion_Icon_Website(1).jpg"
2960                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Redaktion_Icon_Website_1_7fdfda9b8c_352x352_crop.webp"                                                              title="WuV_Redaktion_Icon_Website(1).jpg"                                          width="400"                      height="400"                      loading="lazy"                 >
2961                </a>
2962                <div class="m-author__wrapper">
2963            <a class="a-link m-author__name"
2964    href="/team/wv-redaktion"
2965                >
2966    W&amp;V Redaktion
2967</a>
2968            
2969            
2970                    </div>
2971            </div>
2972                </div>
2973                                        <span class="m-teaser__date">29. Jul 2026</span>
2974                    </div>
2975        <div class="m-teaser__button-wrapper">
2976                    </div>
2977    </div>
2978</div>
2979    </div>
2980            </div>
2981</div>
2982                                                                                                    <div class="o-teaser-slider  basic">
2983    <div class="o-teaser-slider__wrapper">
2984                    <h2 class="o-teaser-slider__headline">
2985                W&amp;V Podcasts
2986            </h2>
2987                            <div class="m-carousel basic " data-ride="carousel" data-slides-to-show="1">
2988            <div class="m-teaser m-carousel__teaser basic"
2989         >
2990
2991    <div class="m-teaser__picture-wrapper" >
2992                    
2993            <a href="/podcast/wundv-trendhunter/immowelt-cmo-frida-elisson-wann-ki-ran-darf-und-wann-human-made-ein-must-ist"  aria-label="Immowelt-CMO Frida Elisson: Wann KI ran darf und wann Human Made ein Must ist" >
2994                                <picture class="a-image m-teaser__picture">
2995                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_1280.webp 2x">
2996                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_1280.webp 2x">
2997                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_1280.webp 2x">
2998                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_1280.webp 2x">
2999                        <img class="a-image__element" alt="Marken-Handwerk: In der neuen Folge des W&amp;V Trendhunter sprechen wir mit Immowelt-CMO Frida Elisson unter anderem darüber, wo und warum sie KI stoppt und auf Human Made setzt."
3000                             src="https://cdn.ebnermediagroup.de/wuv_de/Trendhunter_43_900x506_Aufmacherbild_0927a70eb0_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
3001        </picture>
3002                </a>
3003                    </div>
3004    <div class="m-teaser__content-wrapper">
3005        <div class="m-teaser__badge-wrapper">
3006                                        <a              href="/themen/wundv-trendhunter"             title="W&amp;V Trendhunter"
3007            class="a-badge m-teaser__topic-badge basic"
3008            >
3009
3010W&V Trendhunter
3011
3012<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
3013    <g>
3014        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
3015    </g>
3016</svg>
3017
3018</a>                    </div>
3019        <div class="m-teaser__head-wrapper" >
3020
3021            <a class="m-teaser__target-link m-teaser__head a-link" href="/podcast/wundv-trendhunter/immowelt-cmo-frida-elisson-wann-ki-ran-darf-und-wann-human-made-ein-must-ist">
3022
3023                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">W&V Trendhunter No. 43</div>
3024                
3025                                    <h5>
3026                                                                                            Immowelt-CMO Frida Elisson: Wann KI ran darf und wann Human Made ein Must ist
3027                                                                            </h5>
3028                            </a>
3029                        <div class="m-teaser__excerpt" >
3030                Wo darf KI ran, wo muss der Mensch übernehmen? Immowelt-CMO Frida Elisson hat darauf eine klare Antwort. Im W&amp;V Trendhunter erzählt sie, was das für Kampagnen, für Budgets und für die Mediaplanung heißt.
3031            </div>
3032                        <div class="m-teaser__meta-wrapper" >
3033                                    <div class="m-teaser__reading-time">
3034                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
3035    <g>
3036        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.8604
30361 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
3037    </g>
3038</svg>
30392 Minuten
3040                    </div>
3041                            </div>
3042        </div>
3043        <div class="m-teaser__row-wrapper" >
3044                            <div class="m-teaser__author-wrapper">
3045                    <div class="m-author m-teaser__author">
3046                    <a class="m-author__image-wrapper" href="/team/christiane-gruber"
3047               aria-label="Christiane Treckmann">
3048                <img class="a-image m-author__image" alt="Treckmann_Christiane_2026_Quadrat-cr-Patrizio De Mitri.jpg"
3049                     src="https://cdn.ebnermediagroup.de/wuv_de/Treckmann_Christiane_2026_Quadrat_cr_Patrizio_De_Mitri_2bd76c80db_352x352_crop.webp"                                                              title="Treckmann_Christiane_2026_Quadrat-cr-Patrizio De Mitri.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
3050                </a>
3051                <div class="m-author__wrapper">
3052            <a class="a-link m-author__name"
3053    href="/team/christiane-gruber"
3054                >
3055    Christiane Treckmann
3056</a>
3057            
3058            
3059                    </div>
3060            </div>
3061                </div>
3062                                        <span class="m-teaser__date">30. Jul 2026</span>
3063                    </div>
3064        <div class="m-teaser__button-wrapper">
3065                    </div>
3066    </div>
3067</div>
3068            <div class="m-teaser m-carousel__teaser basic"
3069         >
3070
3071    <div class="m-teaser__picture-wrapper" >
3072                    
3073            <a href="/podcast/wundv-denkanstoss/wie-koennen-agenturen-mit-ki-zu-echtem-wachstum-beitragen-omid-madani-rascado"  aria-label="Wie können Agenturen mit KI zu echtem Wachstum beitragen, Omid Madani Rascado?" >
3074                                <picture class="a-image m-teaser__picture">
3075                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_1280.webp 2x">
3076                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_1280.webp 2x">
3077                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_1280.webp 2x">
3078                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_1280.webp 2x">
3079                        <img class="a-image__element" alt="Omid Madani Rascado spricht in der neuen Folge des W&amp;V Denkanstoß über den Nutzen von KI für Mediaagenturen."
3080                             src="https://cdn.ebnermediagroup.de/wuv_de/Denkanstoss_Rascado_1200x677_df2a080aa1_640.webp"                                                                                      title="Omid Madani Rascado spricht in der neuen Folge des W&amp;V Denkanstoß über den Nutzen von KI für Mediaagenturen."                                                          width="640"                                                          loading="lazy"                         >
3081        </picture>
3082                </a>
3083                    </div>
3084    <div class="m-teaser__content-wrapper">
3085        <div class="m-teaser__badge-wrapper">
3086                                        <a              href="/themen/wundv-denkanstoss"             title="W&amp;V Denkanstoß"
3087            class="a-badge m-teaser__topic-badge basic"
3088            >
3089
3090W&V Denkanstoß
3091
3092<svg width="20" height="20" viewBox="0 0 20 20" xmlns="http://www.w3.org/2000/svg">
3093    <g>
3094        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
3095    </g>
3096</svg>
3097
3098</a>                    </div>
3099        <div class="m-teaser__head-wrapper" >
3100
3101            <a class="m-teaser__target-link m-teaser__head a-link" href="/podcast/wundv-denkanstoss/wie-koennen-agenturen-mit-ki-zu-echtem-wachstum-beitragen-omid-madani-rascado">
3102
3103                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">W&V Denkanstoß</div>
3104                
3105                                    <h5>
3106                                                                                            Wie können Agenturen mit KI zu echtem Wachstum beitragen, Omid Madani Rascado?
3107                                                                            </h5>
3108                            </a>
3109                        <div class="m-teaser__excerpt" >
3110                KI verändert auch das Geschäft der Mediaagenturen, davon ist Omid Madani Rascado von StackAdapt überzeugt. Es macht viele Dinge schneller und einfacher, verlangt aber nach einer höheren strategischen Kompetenz der Agenturen.
3111            </div>
3112                        <div class="m-teaser__meta-wrapper" >
3113                                    <div class="m-teaser__reading-time">
3114                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
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31161 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
3117    </g>
3118</svg>
31192 Minuten
3120                    </div>
3121                            </div>
3122        </div>
3123        <div class="m-teaser__row-wrapper" >
3124                            <div class="m-teaser__author-wrapper">
3125                    <div class="m-author m-teaser__author">
3126                    <a class="m-author__image-wrapper" href="/team/lena-herrmann"
3127               aria-label="Lena Herrmann">
3128                <img class="a-image m-author__image" alt="Herrmann, Lena_-cr-Patrizio De Mitri_1200x1200.jpg"
3129                     src="https://cdn.ebnermediagroup.de/wuv_de/Herrmann_Lena_cr_Patrizio_De_Mitri_1200x1200_3b16b5fd87_352x352_crop.webp"                                                              title="Herrmann, Lena_-cr-Patrizio De Mitri_1200x1200.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
3130                </a>
3131                <div class="m-author__wrapper">
3132            <a class="a-link m-author__name"
3133    href="/team/lena-herrmann"
3134                >
3135    Lena Herrmann
3136</a>
3137            
3138            
3139                    </div>
3140            </div>
3141                </div>
3142                                        <span class="m-teaser__date">5. Jul 2026</span>
3143                    </div>
3144        <div class="m-teaser__button-wrapper">
3145                    </div>
3146    </div>
3147</div>
3148            <div class="m-teaser m-carousel__teaser basic"
3149         >
3150
3151    <div class="m-teaser__picture-wrapper" >
3152                    
3153            <a href="/podcast/podcasts/stefanie-polster-wenn-effizienz-zum-standard-wird-muessen-wir-bessere-entscheidungen-treffen"  aria-label="Stefanie Polster: &quot;Wenn Effizienz zum Standard wird, müssen wir bessere Entscheidungen treffen&quot;" >
3154                                <picture class="a-image m-teaser__picture">
3155                            <source media="(max-width: 704px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Polster_Website_e9b8be46b7_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Polster_Website_e9b8be46b7_1280.webp 2x">
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3157                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Polster_Website_e9b8be46b7_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Polster_Website_e9b8be46b7_1280.webp 2x">
3158                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Polster_Website_e9b8be46b7_640.webp, https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Polster_Website_e9b8be46b7_1280.webp 2x">
3159                        <img class="a-image__element" alt="W&amp;V-Podcast &quot;The Perfect Match&quot; mit Stefanie Polster"
3160                             src="https://cdn.ebnermediagroup.de/wuv_de/Podcast_Theperfectmatch_Polster_Website_e9b8be46b7_640.webp"                                                                                      title="W&amp;V-Podcast &quot;The Perfect Match&quot; mit Stefanie Polster"                                                          width="640"                                                          loading="lazy"                         >
3161        </picture>
3162                </a>
3163                    </div>
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3166                                        <a              href="/themen/podcasts"             title="Podcasts"
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3169
3170Podcasts
3171
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3173    <g>
3174        <path fill-rule="evenodd" clip-rule="evenodd" d="M11.7428 6.05432C12.081 5.74215 12.6082 5.76323 12.9203 6.10141L15.6127 9.01805C15.9073 9.33726 15.9073 9.8293 15.6127 10.1485L12.9204 13.0652C12.6082 13.4034 12.081 13.4245 11.7428 13.1123C11.4046 12.8002 11.3835 12.2729 11.6957 11.9348L13.097 10.4166L5.00032 10.4166C4.54009 10.4166 4.16699 10.0435 4.16699 9.58329C4.16699 9.12305 4.54009 8.74995 5.00032 8.74995L13.097 8.74995L11.6957 7.23189C11.3835 6.89371 11.4046 6.36649 11.7428 6.05432Z" />
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3177
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3179        <div class="m-teaser__head-wrapper" >
3180
3181            <a class="m-teaser__target-link m-teaser__head a-link" href="/podcast/podcasts/stefanie-polster-wenn-effizienz-zum-standard-wird-muessen-wir-bessere-entscheidungen-treffen">
3182
3183                                    <div class="m-teaser__head-subline m-teaser__head-subline--above">The Perfect Match</div>
3184                
3185                                    <h5>
3186                                                                                            Stefanie Polster: "Wenn Effizienz zum Standard wird, müssen wir bessere Entscheidungen treffen"
3187                                                                            </h5>
3188                            </a>
3189                        <div class="m-teaser__excerpt" >
3190                Wenn alle über die selben KI-Tools verfügen, so die These von Stefanie Polster, können Geschwindigkeit und Perfektion kein Wettbewerbsvorteil mehr sein. Wer nah ran an die Verbraucher:innen will, meint die Chef
3190in der Agentur Rock&amp;Stars, braucht kuratierte Daten und ein KI-Betriebssystem, das darauf aufsetzt. Poster hat mit ihrer Agentur Rock&amp;Stars selbst eines gebaut. Aber taugt es als Blaupause für den Markt?
3191            </div>
3192                        <div class="m-teaser__meta-wrapper" >
3193                                    <div class="m-teaser__reading-time">
3194                        <svg width="19" height="20" viewBox="0 0 19 20" xmlns="http://www.w3.org/2000/svg">
3195    <g>
3196        <path d="M12.1472 1H7.57361V2.52454H12.1472V1ZM9.09814 10.9095H10.6227V6.33587H9.09814V10.9095ZM15.2192 5.86327L16.3016 4.78085C15.9738 4.39209 15.6155 4.0262 15.2268 3.70605L14.1444 4.78847C12.9628 3.84326 11.4764 3.27918 9.86041 3.27918C6.07194 3.27918 3 6.35112 3 10.1396C3 13.9281 6.06432 17 9.86041 17C13.6565 17 16.7208 13.9281 16.7208 10.1396C16.7208 8.53121 16.1567 7.04478 15.2192 5.86327ZM9.86041 15.4831C6.91043 15.4831 4.52454 13.0972 4.52454 10.1472C4.52454 7.19724 6.91043 4.81134 9.86041 4.81134C12.8104 4.81134 15.1963 7.19724 15.1963 10.1472C15.1963 13.0972 12.8104 15.4831 9.86041 15.4831Z" />
3197    </g>
3198</svg>
31994 Minuten
3200                    </div>
3201                            </div>
3202        </div>
3203        <div class="m-teaser__row-wrapper" >
3204                            <div class="m-teaser__author-wrapper">
3205                    <div class="m-author m-teaser__author">
3206                    <a class="m-author__image-wrapper" href="/team/conrad-breyer"
3207               aria-label="Conrad Breyer">
3208                <img class="a-image m-author__image" alt="Breyer, Conrad_cr_PatrizioDeMitri.jpg"
3209                     src="https://cdn.ebnermediagroup.de/wuv_de/Breyer_Conrad_cr_Patrizio_De_Mitri_c9ba3a0757_352x352_crop.webp"                                                              title="Breyer, Conrad_cr_PatrizioDeMitri.jpg"                                          width="1200"                      height="1200"                      loading="lazy"                 >
3210                </a>
3211                <div class="m-author__wrapper">
3212            <a class="a-link m-author__name"
3213    href="/team/conrad-breyer"
3214                >
3215    Conrad Breyer
3216</a>
3217            
3218            
3219                    </div>
3220            </div>
3221                </div>
3222                                        <span class="m-teaser__date">10. Sep 2026</span>
3223                    </div>
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3225                    </div>
3226    </div>
3227</div>
3228    </div>
3229            </div>
3230</div>
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3236                                                ">
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3240                     src="https://cdn.ebnermediagroup.de/wuv_de/Themen_NL_079ceb60c2_640.webp"                                                                                                      width="900"                      height="506"                      loading="lazy"                 >
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3252
3253                    <div class="m-image-container__caption-wrapper">
3254                                                    <span class="m-image-container__source">
3255                        <span class="copyright-icon">©</span>
3256                        Patrizio De Mitri, W&amp;V
3257                    </span>
3258                            </div>
3259            </div>
3260</figure>
3261
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3263                <div class="m-infobox__content-wrapper">
3264                                            <h2 class="m-infobox__title"  id="w_v_themen_newsletter" >
3265                    W&V Themen-Newsletter
3266                </h2>
3267                                        <div class="m-infobox__text">
3268                    <p><span data-teams="true">Unsere <strong>W&amp;V Expert:innen</strong> begleiten dich <strong>von Montag bis Freitag mit Themen-Newslettern</strong>, die <strong>einmal pro Woche</strong> erscheinen:&nbsp;</span></p><ul><li><span data-teams="true"><strong>Techonomics </strong></span><span style="font-family:&quot;Aptos&quot;,sans-serif;font-size:12.0pt;line-height:115%;mso-ansi-language:DE;mso-ascii-theme-font:minor-latin;mso-bidi-font-family:&quot;Times New Roman&quot;;mso-bidi-language:AR-SA;mso-bidi-theme-font:minor-bidi;mso-fareast-font-family:Aptos;mso-fareast-language:EN-US;mso-fareast-theme-font:minor-latin;mso-hansi-theme-font:minor-latin;">– </span><span data-teams="true">d</span><span style="mso-fareast-language:EN-US;">as Wichtigste aus KI und Tech</span></li><li><span data-teams="true"><strong>Brand Diagnostics </strong></span><span style="font-family:&quot;Aptos&quot;,sans-serif;font-size:12.0pt;line-height:115%;mso-ansi-language:DE;mso-ascii-theme-font:minor-latin;mso-bidi-font-family:&quot;Times New Roman&quot;;mso-bidi-language:AR-SA;mso-bidi-theme-font:minor-bidi;mso-fareast-font-family:Aptos;mso-fareast-language:EN-US;mso-fareast-theme-font:minor-latin;mso-hansi-theme-font:minor-latin;">– </span><span style="mso-fareast-language:EN-US;">Markenstrategien, die wirken</span></li><li><span data-teams="true"><strong>Media Mittwoch</strong></span><span style="font-family:&quot;Aptos&quot;,sans-serif;font-size:12.0pt;line-height:115%;mso-ansi-language:DE;mso-ascii-theme-font:minor-latin;mso-bidi-font-family:&quot;Times New Roman&quot;;mso-bidi-language:AR-SA;mso-bidi-theme-font:minor-bidi;mso-fareast-font-family:Aptos;mso-fareast-language:EN-US;mso-fareast-theme-font:minor-latin;mso-hansi-theme-font:minor-latin;mso-spacerun:yes;"> </span><span style="font-family:&quot;Aptos&quot;,sans-serif;font-size:12.0pt;line-height:115%;mso-ansi-language:DE;mso-ascii-theme-font:minor-latin;mso-bidi-font-family:&quot;Times New Roman&quot;;mso-bidi-language:AR-SA;mso-bidi-theme-font:minor-bidi;mso-fareast-font-family:Aptos;mso-fareast-language:EN-US;mso-fareast-theme-font:minor-latin;mso-hansi-theme-font:minor-latin;">– </span><span data-teams="true">i</span><span style="mso-fareast-language:EN-US;">nspirierende Insights für deine Mediaplanung</span></li><li><span data-teams="true"><strong>Agentur Welt </strong></span><span style="font-family:&quot;Aptos&quot;,sans-serif;font-size:12.0pt;line-height:115%;mso-ansi-language:DE;mso-ascii-theme-font:minor-latin;mso-bidi-font-family:&quot;Times New Roman&quot;;mso-bidi-language:AR-SA;mso-bidi-theme-font:minor-bidi;mso-fareast-font-family:Aptos;mso-fareast-language:EN-US;mso-fareast-theme-font:minor-latin;mso-hansi-theme-font:minor-latin;">– </span><span data-teams="true">w</span><span style="mso-fareast-language:EN-US;">as gute Agenturen auszeichnet und wie Marketing-Entscheider:innen davon profitieren</span></li><li><span style="mso-fareast-language:EN-US;"><strong>Rolf räumt auf </strong></span><span style="font-family:&quot;Aptos&quot;,sans-serif;font-size:12.0pt;line-height:115%;mso-ansi-language:DE;mso-ascii-theme-font:minor-latin;mso-bidi-font-family:&quot;Times New Roman&quot;;mso-bidi-language:AR-SA;mso-bidi-theme-font:minor-bidi;mso-fareast-font-family:Aptos;mso-fareast-language:EN-US;mso-fareast-theme-font:minor-latin;mso-hansi-theme-font:minor-latin;">– </span><span style="mso-fareast-language:EN-US;">Rolf Schröter, Chefredakteur der W&amp;V, ordnet das Geschehen der Woche ein</span></li></ul>
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3296                <img class="a-image m-image-modal__image" alt=""
3297                     src="https://cdn.ebnermediagroup.de/wuv_de/Themen_NL_079ceb60c2_640.webp"                                                                                                                                              loading="lazy"                 >
3298                    <div class="m-image-modal__meta">
3299                                        <span class="m-image-modal__source">© Patrizio De Mitri, W&amp;V</span>                </div>
3300            </div>
3301        </div>
3302    </div>
3303</div>
3304    </div>
3305                                                                                                    <div class="o-three-teaser-boxes "
3306         >
3307                    <h2 class="o-three-teaser-boxes__headline">W&amp;V Specials</h2>
3308                <div class="o-three-teaser-boxes__wrapper">
3309                            <div class="m-teaser-box basic o-three-teaser-boxes__item  m-teaser-box--linked ">
3310            
3311        <a class="m-teaser-box__link stretched-link"
3312           href="https://www.wuv.de/specials/dmexco-2026"
3313           aria-label="Dmexco 2026: Die wichtigsten Trends "></a>
3314    
3315            <div class="m-teaser-box__picture-wrapper">
3316            <img class="a-image m-teaser-box__image" alt="DMEXCO Logo 600.jpg"
3317                     src="https://cdn.ebnermediagroup.de/wuv_de/DMEXCO_Logo_600_9278f252d5_640x455.webp"                      srcset="https://cdn.ebnermediagroup.de/wuv_de/DMEXCO_Logo_600_9278f252d5_640x455.webp 640w, https://cdn.ebnermediagroup.de/wuv_de/DMEXCO_Logo_600_9278f252d5_640x455.webp 640w, https://cdn.ebnermediagroup.de/wuv_de/DMEXCO_Logo_600_9278f252d5_640x455.webp 640w"                      sizes="(max-width: 704px) 640px, (max-width: 912px) 640px, (max-width: 1244px) 640px"                      title="DMEXCO Logo 600.jpg"                                          width="600"                      height="338"                      loading="lazy"                 >
3318            </div>
3319    
3320    <div class="m-teaser-box__content">
3321                    <h4 class="m-teaser-box__headline">Dmexco 2026: Die wichtigsten Trends </h4>
3322        
3323                    <div class="m-teaser-box__text"><p>Scaling Intelligence: Unter diesem Leitthema steht die DMEXCO 2026 und damit eine der zentralen Fragen der digitalen Wirtschaft: Wie wird aus dem enormen Potenzial künstlicher Intelligenz konkrete Wertschöpfung?&nbsp;</p></div>
3324        
3325            </div>
3326</div>
3327                            <div class="m-teaser-box basic o-three-teaser-boxes__item  m-teaser-box--linked ">
3328            
3329        <a class="m-teaser-box__link stretched-link"
3330           href="https://www.wuv.de/Exklusiv/Specials/Screenforce-Festival-2026"
3331           aria-label="Screenforce Festival 2026"></a>
3332    
3333            <div class="m-teaser-box__picture-wrapper">
3334            <img class="a-image m-teaser-box__image" alt="Screenforce-Festival-20263_mittel.jpg"
3335                     src="https://cdn.ebnermediagroup.de/wuv_de/Screenforce_Festival_20263_mittel_f572c79ce2_640x455.webp"                      srcset="https://cdn.ebnermediagroup.de/wuv_de/Screenforce_Festival_20263_mittel_f572c79ce2_640x455.webp 640w, https://cdn.ebnermediagroup.de/wuv_de/Screenforce_Festival_20263_mittel_f572c79ce2_640x455.webp 640w, https://cdn.ebnermediagroup.de/wuv_de/Screenforce_Festival_20263_mittel_f572c79ce2_640x455.webp 640w"                      sizes="(max-width: 704px) 640px, (max-width: 912px) 640px, (max-width: 1244px) 640px"                      title="Screenforce-Festival-20263_mittel.jpg"                                          width="520"                      height="293"                      loading="lazy"                 >
3336            </div>
3337    
3338    <div class="m-teaser-box__content">
3339                    <h4 class="m-teaser-box__headline">Screenforce Festival 2026</h4>
3340        
3341                    <div class="m-teaser-box__text"><p>Am 2. Juli feierte die Werbebranche beim Screenforce Festival in Düsseldorf die Zukunft von Total Video. Das große W&amp;V-Special begleitet das Event mit allen Trends, Themen und Köpfen rund um TV, Streaming und Bewegtbild.</p></div>
3342        
3343            </div>
3344</div>
3345                            <div class="m-teaser-box basic o-three-teaser-boxes__item  m-teaser-box--linked ">
3346            
3347        <a class="m-teaser-box__link stretched-link"
3348           href="https://www.wuv.de/Exklusiv/Specials/Backstage-Total-Video2"
3349           aria-label="Backstage Total Video"></a>
3350    
3351            <div class="m-teaser-box__picture-wrapper">
3352            <img class="a-image m-teaser-box__image" alt="14072026_Specia.jpg"
3353                     src="https://cdn.ebnermediagroup.de/wuv_de/14072026_Specia_4db86a1712_640x455.webp"                      srcset="https://cdn.ebnermediagroup.de/wuv_de/14072026_Specia_4db86a1712_640x455.webp 640w, https://cdn.ebnermediagroup.de/wuv_de/14072026_Specia_4db86a1712_640x455.webp 640w, https://cdn.ebnermediagroup.de/wuv_de/14072026_Specia_4db86a1712_640x455.webp 640w"                      sizes="(max-width: 704px) 640px, (max-width: 912px) 640px, (max-width: 1244px) 640px"                      title="14072026_Specia.jpg"                                          width="520"                      height="342"                      loading="lazy"                 >
3354            </div>
3355    
3356    <div class="m-teaser-box__content">
3357                    <h4 class="m-teaser-box__headline">Backstage Total Video</h4>
3358        
3359                    <div class="m-teaser-box__text"><p>Bei der Screenforce Academy bekommt ihr spannende und exklusive Einblicke von Expert:innen aus den führenden deutschen Total Video-Vermarktungsunternehmen sowie externen Referent:innen. Hier das Wichtigste zum Nachlesen.</p></div>
3360        
3361            </div>
3362</div>
3363                    </div>
3364    </div>
3365                                                                                                    <div class="m-hero light" >
3366        <div class="m-hero__wrapper">
3367                                                <a class="m-hero__link" href="/themen/magazin/edition-n-18-september-2026"  aria-label="EDITION N° 18 – SEPTEMBER 2026" >
3368                                                                                                    <div class="m-hero__picture-wrapper">
3369                                <div class="m-hero__image-wrapper">
3370                                                                            <img class="a-image m-hero__paywall-badge m-hero__paywall-badge--top-right" alt="WuV Community Icon"
3371                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
3372                                                                            <picture class="a-image m-hero__image">
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3374                            <source media="(max-width: 912px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/16092026_Wu_V_E_Paper_18_48822e37cb_640.webp, https://cdn.ebnermediagroup.de/wuv_de/16092026_Wu_V_E_Paper_18_48822e37cb_1280.webp 2x">
3375                            <source media="(max-width: 1244px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/16092026_Wu_V_E_Paper_18_48822e37cb_640.webp, https://cdn.ebnermediagroup.de/wuv_de/16092026_Wu_V_E_Paper_18_48822e37cb_1280.webp 2x">
3376                            <source media="(min-width: 1245px)" srcset="https://cdn.ebnermediagroup.de/wuv_de/16092026_Wu_V_E_Paper_18_48822e37cb_640.webp, https://cdn.ebnermediagroup.de/wuv_de/16092026_Wu_V_E_Paper_18_48822e37cb_1280.webp 2x">
3377                        <img class="a-image__element" alt="Cover W&amp;V Magazin Nr. 18 vom September 2026"
3378                             src="https://cdn.ebnermediagroup.de/wuv_de/16092026_Wu_V_E_Paper_18_48822e37cb_640.webp"                                                                                                                                              width="640"                                                          loading="lazy"                         >
3379        </picture>
3380                                    </div>
3381                            </div>
3382                                                                                                </a>
3383                                        <div class="m-hero__content-wrapper">
3384
3385                <div class="m-hero__head-wrapper">
3386                                                                                    <a class="m-hero__head-link" href="/themen/magazin/edition-n-18-september-2026">
3387                                                                                        <sp
3387an class="m-hero__subline m-hero__subline--above">W&V Printmagazin</span>
3388                                                                                        <h3 class="m-hero__headline">
3389                                                                            <img class="a-image m-hero__paywall-icon" alt="WuV Community Icon"
3390                     src="https://cdn.ebnermediagroup.de/wuv_de/Wu_V_Community_Icon_Website_Neu_ad68ee1d97.svg"                                                                                                                                              loading="lazy"                 >
3391                                                                            EDITION N° 18 – SEPTEMBER 2026
3392                                                                    </h3>
3393                                                                                </a>
3394                                                                                    <div class="m-hero__image-copyright">
3395                            <span class="copyright-icon">©</span> diverse
3396                        </div>
3397                                    </div>
3398            </div>
3399        </div>
3400    </div>
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3403    
3404                                                                                                                <div class="o-feed o-feed--list basic logo-mode">
3405    <div class="o-feed__wrapper">
3406        <div class="o-feed__text-content">
3407            <h2 class="o-feed__headline">W&amp;V Jobs</h2>
3408                    </div>
3409        <div class="o-feed__xml-content">
3410                            <div class="o-feed__list">
3411                                            <a href="https://stellenmarkt.wuv.de/job/sea-manager-m-w-d-performance-marketing-search.2059064695.html?jw_chl_seg=sf-wuv" target="_blank" class="o-feed__list-item basic logo-mode">
3412                            <div class="o-feed__list-item-content">
3413                                <div class="o-feed__list-item-meta">
3414                                                                            <span class="o-feed__list-item-date">29.09.2026</span>
3415                                                                                                                <span class="o-feed__list-item-company">HUK-COBURG Versicherungsgruppe</span>
3416                                                                                                                <span class="o-feed__list-item-location">Coburg</span>
3417                                                                    </div>
3418                                <p class="o-feed__list-item-title">SEA Manager (m/w/d) - Performance Marketing &amp; Search</p>
3419                            </div>
3420                        </a>
3421                                            <a href="https://stellenmarkt.wuv.de/job/marketing-manager-m-w-d.2056391275.html?jw_chl_seg=sf-wuv" target="_blank" class="o-feed__list-item basic logo-mode">
3422                            <div class="o-feed__list-item-content">
3423                                <div class="o-feed__list-item-meta">
3424                                                                            <span class="o-feed__list-item-date">23.09.2026</span>
3425                                                                                                                <span class="o-feed__list-item-company">Eura Mobil GmbH</span>
3426                                                                                                                <span class="o-feed__list-item-location">Sprendlingen</span>
3427                                                                    </div>
3428                                <p class="o-feed__list-item-title">Marketing Manager (m/w/d)</p>
3429                            </div>
3430                        </a>
3431                                            <a href="https://stellenmarkt.wuv.de/job/grafikdesigner-m-w-d.2030554805.html?jw_chl_seg=sf-wuv" target="_blank" class="o-feed__list-item basic logo-mode">
3432                            <div class="o-feed__list-item-content">
3433                                <div class="o-feed__list-item-meta">
3434                                                                            <sp
3434an class="o-feed__list-item-date">04.09.2026</span>
3435                                                                                                                <span class="o-feed__list-item-company">REMS GmbH &amp; Co KG</span>
3436                                                                                                                <span class="o-feed__list-item-location">Waiblingen</span>
3437                                                                    </div>
3438                                <p class="o-feed__list-item-title">Grafikdesigner (m/w/d)</p>
3439                            </div>
3440                        </a>
3441                                    </div>
3442                    </div>
3443        <div class="o-feed__button-wrapper">
3444                            <a href='https://stellenmarkt.wuv.de/?_gl=1*1509ym6*_ga*MTI1ODIyNTQ3My4xNzczMzM0Mzg2*_ga_3ZTB3H6VQW*czE3ODE2MTM0MTAkbzY1JGcwJHQxNzgxNjEzNDEzJGo1NyRsMCRoMA..' class="a-button a-button--primary basic logo-mode"     target=_blank  
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